The Bold and the Beautiful 8-6-24 (6th August 2024) 8-6-2024
Category
🛠️
LifestyleTranscript
00:00What began as an intimate look inside my bedroom became a global phenomenon.
00:08Rook's bedroom transformed the possibilities of how a woman could feel, love, and express herself.
00:30Rook's bedroom transformed the possibilities of how a woman could feel, love, and express herself.
00:36Rook's bedroom transformed the possibilities of how a woman could feel, love, and express herself.
00:42Rook's bedroom transformed the possibilities of how a woman could feel, love, and express herself.
01:00Mrs. P. Rook, you're back in your element, wowing everyone.
01:04You've got to be thrilled. You must be so happy.
01:07Yes, yes, this is amazing. We're both so excited.
01:11It's wonderful to be back in beautiful Monte Carlo and embraced by all of you amazing people and the press and the fans.
01:20Feels like old times.
01:22But it is a new start.
01:25You bring a beautiful and familiar face.
01:30That's sweet, thank you.
01:32Sweetness, true.
01:34Rich is a little bit biased.
01:36When I'm right, I'm right.
01:38There's nothing like the magic of Brooke Logan.
01:42Wonderful.
01:56It's so good.
01:57Everyone's going berserk.
01:58It's all over.
01:59Yes, babe, we're still waiting to hear from dad.
02:01But praying, everything went well.
02:03Yep, final word.
02:04Everyone.
02:06Oh, babe, I got to go.
02:08I think we're going to talk about the relaunch.
02:12Well, what's up?
02:14Good news?
02:15Seems like Brooke and Ridge made quite the splash in Monte Carlo.
02:18Ah, yeah!
02:20Let's do it.
02:22Yes, the speeches went very well and everyone's energized to see Brooke back in the limelight.
02:27Well, my sister never disappoints and neither does this guy here.
02:31The social media droppings together with the team was amazing.
02:34We can't thank you enough.
02:36Hey, we are all in this together, right?
02:38We are, exactly.
02:39What's good for Brooke's bedroom is good for the company, right?
02:43Oh, you're asking me?
02:45Oh, yes, as co-CEO, as you like to remind me.
02:48I think this is amazing news for Forrester in general.
02:52Yeah, I hope it is.
02:54You hope?
02:56What do you mean by that?
02:58It means that we don't want to get ahead of ourselves.
03:00Yes, we are getting some positive feedback right now,
03:03but we need to make sure that this buzz translates in a big boost for the bedroom line.
03:07Well, I have a feeling that my mom and her line are about to be a big hit.
03:13Once again.
03:18All right.
03:48Not taking sides, but Steffi's right.
04:08The news is great, it really is, but we need more than buzz.
04:11We need to see a real significant impact from the social media drop.
04:15Orders.
04:17Generate the kind of revenue that will take us into the next several quarters without shifting priorities.
04:23That's why I said we can't get ahead of ourselves.
04:25We need to make sure that this is going to give us the financial boost going forward.
04:29And you doubt that it will?
04:31I'm just cautiously optimistic.
04:33Oh, come on, Steffi, as co-CEO, you more than anyone should be cheerleading for Brooke's bedroom.
04:39If it weren't for your feelings about my mom.
04:41My personal feelings about Brooke have nothing to do with this.
04:45As head of this company, I feel like your father.
04:49Hope, I want this relaunch to be everything and more.
04:53But I guess we'll have to wait and see.
05:03I'm so nervous.
05:05I mean, something's going to happen here.
05:07We don't trend or go viral.
05:09Then we will.
05:10You will.
05:12How can you be so sure?
05:14Because it's history.
05:16History?
05:17Yeah.
05:19You're the face of the Brooke bedroom line for so long and it was popular, it was profitable.
05:23Because of you.
05:26You sure it wasn't because of the sexy lingerie?
05:29Maybe.
05:31No, people love you because you're honest.
05:35You embrace everything about yourself and then you share it.
05:38Even the sexy naughty side, which, by the way, is my favorite.
05:44Oh, Bridge.
05:46That tickles.
06:03Impressive, man.
06:04What?
06:05And you put this together in less than 48 hours?
06:08Bridge asked me to, I wasn't about to say no to the boss.
06:11One of the bosses.
06:13What are you two discussing?
06:15Just giving the man his props.
06:17The way he shot, edited, and produced the social media drop.
06:21You did good.
06:22I really appreciate it.
06:25I believe in this reboot.
06:27Good.
06:28Well, as head of PR, I believe in it too.
06:31Even though I know I am Brooke's sister.
06:33I can't be entirely objective.
06:35Well, neither can I, but facts are facts.
06:40Brooke Logan has always been a hit with both the customers and the buyers.
06:44Everyone adores her.
06:46And clearly you think they still do.
06:48Oh, I mean, Bridge said it himself.
06:51Everyone is eager for her to get back out there.
06:55To represent Forrester and the bedroom line.
06:58And I think Monaco's proving that.
07:01And before you say that it's too soon to tell whether or not this relaunch is going to be a success.
07:09I think we have nothing to worry about.
07:12As long as we look at Brooke Logan's track record.
07:15I have to agree.
07:17I mean, Brooke has always been Forrester Creation's not-so-secret weapon.
07:21Look at Belief, and the men's line, and the bedroom line.
07:25I mean, it's always been wildly successful in no small part because of her.
07:29Yes, but that was early on in her career.
07:31So, what are you implying?
07:33That because she's older now?
07:35No, I'm not saying that.
07:36Yeah, but now that she is the face of the bedroom line, it may feel different to her.
07:40Well, of course it's going to feel different.
07:42She's different.
07:44But she looks freaking amazing.
07:47And she's very excited about doing this.
07:49And I'm glad about that, I really am.
07:51But I'm a numbers guy.
07:53We need to see sales and orders to validate the success of Brooke's return.
07:57It's true.
07:59Okay, I get that.
08:02But, like my dear Aunt Katie, I am totally confident in my mother.
08:10And I think everyone else here should be too.
08:25Oh, I can't believe this, Brooke Logan.
08:28We just saw the video drop.
08:30You did, good.
08:31I got the blue necklace and I can't wait to wear it for my husband.
08:35If you can rock it, so can I.
08:38Can we take like a selfie?
08:40Oh, yeah, sure.
08:47One more, yes, like this.
08:53Are we getting any orders?
08:55Just give it a minute.
08:56No, I agree, we can't rush these things.
08:58Well, look, with all the work that everybody put in, especially Zenday,
09:02there is no way that the social media drop is not going to be a success.
09:07Yeah, especially given what's happening, or should I say, not happening with Hope for the Future.
09:11I mean, we are trying to keep your line afloat and ad budgets, they're not getting any cheaper.
09:16And then the retail shops, that's a whole other problem.
09:19In what way?
09:20Rent, for one.
09:21Our boutiques are in prime locations and we're not getting enough traffic.
09:25Well, that is not all Hope for the Future's fault.
09:29Well, word has gotten out that Thomas is no longer designing.
09:32Well, maybe someone should have thought about the good of the company before...
09:36Okay, let's not relitigate this, okay?
09:39Stephanie is speaking as our co-CEO.
09:42Forest's financial well-being is her principal responsibility.
09:45Understood, but even the most popular brands have their ups and downs from time to time.
09:49I mean, fashion is cyclical, things get hot.
09:55For a while, I think...
09:56saw with the bedroom line.
09:59He followed his instincts.
10:01He thought, bring Brooke in as the face of the line once more to breathe life into a brand that was already popular.
10:10Doing so would probably juice sales...
10:13experience in a really long time.
10:19Katie?
10:21Is everything okay?
10:25What is it?
10:32Alright, let me just take a little peek at the phone.
10:35Nope.
10:36Pretty please?
10:37I want to see what's going on.
10:39If we're trending.
10:40What?
10:41It's gonna take days, it's gonna take weeks.
10:44No, we're not...
10:46Just keep an eye on the website, we'll be alright.
10:48Okay.
10:49Take a breath.
10:50Okay.
10:51Brooke, leave, bridge.
10:52Hey, have you heard?
10:54No.
10:55Brooke's Bedroom is trending.
10:57What?
10:58Yeah.
10:59Really?
11:00Yeah, check it out.
11:03Oh my God.
11:05I can't believe this.
11:06Yeah, everybody wants to buy Brooke's Bedroom.
11:09We're trending.
11:10We're gonna be a hit.
11:11We always are.
11:13Oh my God.
11:14It's amazing.
11:15It's amazing.
11:16I can't believe it.
11:17I can't believe it.
11:23Okay, I've got to check and see what's going on here.
11:26Should I check the website, you think?
11:28Here's what I think you should do.
11:30Let's take the guesswork out of it.
11:32I'll call Stephanie, we'll see what's going on.
11:34Okay?
11:37Okay.
11:42Hell of a time for the website to crash.
11:44Too many orders all at once, the system can't take it.
11:46IT's on it, it'll be up in a minute.
11:48I mean, who could have anticipated this?
11:51I mean, we should have known.
11:52The entire fashion world loves Brooke Logan.
11:55They always have and they always will.
11:58It's Dad.
12:02Hi.
12:03Before you say anything, we're already on it.
12:06What, is there a problem?
12:07Yeah, the website's down.
12:09What?
12:10The website's down?
12:11For how long?
12:12We're on it, Dad.
12:13Gang's all here, Ridge.
12:14How's it going over there?
12:16You haven't heard?
12:18Mom, you're going viral!
12:20Pretty exciting, isn't it?
12:22Okay, alright, we're back, we're back, we're online.
12:25Thank you so much, thank you, thank you.
12:27Okay, so what are the sales looking like?
12:30Well, we were at 30,000 units before the website crashed, so...
12:35And now?
12:38Stephanie, what's going on?
12:39What are the numbers?
12:42Oh my God!
12:43What's going on, Stephanie?
12:46126,000 units sold!
12:50126,000 units!
12:55Oh my God!
12:57Only problem is we don't have that much inventory.
13:00Don't worry about that, we'll get inventory.
13:02But this means it's working, it's a winner.
13:04Congratulations, sis!
13:06Oh my God, this is amazing, you did it!
13:08We knew you could, Mom!
13:10We're so proud of you, we're so, so proud!
13:13Congratulations!
13:17Oh my God!
13:18I mean...
13:19Oh my God!
13:20Oh my God!
13:21Yes!
13:22Oh my God!
13:23Oh my God!
13:24I can't believe it, I can't!
13:32Oh my God!
13:43I'm just going to keep saying that you're as authentic, as dynamic, as gorgeous as you ever were.
13:51Miss Logan!
13:52Miss Logan, excuse me.
13:54I'm sorry, I don't want to intrude, but I really wanted to thank you, Brooke.
14:01For what?
14:02For imparting a much-needed and empowering message into the world.
14:19I'm so proud of you.
14:21How are we doing? Are the sales...
14:24They're on fire.
14:25It's like nothing I've ever seen since I've been at Forrester.
14:28Miss Steffi, look at this.
14:31Let me see.
14:33Check this out.
14:34Yeah, we've outpaced our projections in just over an hour.
14:37Not too shabby.
14:38Oh, please.
14:39This is coming from the master of understatement here.
14:42I mean, you had a big hand in making this all possible.
14:46I agree.
14:47I mean, if it wasn't for Zenday, I don't know where we would be.
14:49Guys, while I appreciate the appreciation, the Forrester social media team deserves most of the credit here.
14:54They'll get theirs, but you were behind the camera, my friend.
14:57You did the shoot.
14:58That's right.
14:59You helped capture all of the fabulousness.
15:02Yes, you did.
15:03You made the social media job pretty successful.
15:05I mean, the sales reflected.
15:07Okay.
15:08All right.
15:09Fine.
15:10No more modesty.
15:11I take all of the credit, okay?
15:13There.
15:14Are you guys satisfied?
15:15Yes, we are.
15:16And I am so, so proud of you.
15:18But I do also have to give props to my mother, because she worked so hard, not only, you know, from the photo shoot, but all the way to Monaco.
15:28Yeah.
15:29Absolutely.
15:30Not that it's any surprise.
15:32I mean, she is Brooke Logan, and her contributions to Forrester Creations are stuff of legends.
15:38Just goes to show how valuable she is to the company.
15:42Brooke's bedroom is back, baby, and better than ever.
15:48Yeah.
15:49We're celebrating tonight.
15:51Good.
15:52We are so celebrating.
15:53Glass of champagne with my name on it.
15:57You were nervous, right?
16:00It's okay.
16:02Guys, these numbers are gone.
16:05You know, it's okay to smile, Steffi, and enjoy the victory.
16:12Not just for my mother or Brooke's bedroom, but for all Forrester Creations.
16:20I do.
16:22I love you, too.
16:24I love you, too.
16:35I still can't believe it.
16:37The relaunch working out so well.
16:41Why are you surprised by it?
16:44No, no.
16:45I just am.
16:47You know what I learned a long time ago?
16:49Never underestimate the power of Brooke Logan.
16:58Thank you for believing in me.
17:02Always.
17:07I know your love and support means the world to you.
17:12What do you mean the world to me?
17:18You make me cry.
17:19No, no, no.
17:20No waterworks.
17:21Not today.
17:22Not here.
17:23Come on.
17:27That knows something.
17:31You are the love of my life.
17:34What about without that?
17:38My Logan.
17:42My Rich.
17:47My Rich.
18:04The role of Dr. Taylor Hayes is now being played by Rebecca Buddig.
18:17It's right, Steffi. It's your mom. Oh, it's so good to hear from you.
18:30I'm in Europe. I miss you. Actually, I would love to see you.
18:36That's why I'm calling, to tell you I miss you and I'm coming home.
18:41What? That's great news. That's right, honey. Mom is coming home.
18:47I'll call you soon with all the details. I love you, Mom.
18:51I can't wait to see you. I love you, my daughter.
18:54I love you, Steffi. Mom is coming home.
19:11I love you.