The typical adult spends the equivalent of 23 days a year making decisions – struggling to choose what to have for dinner, what to watch on TV and what to wear.
Research of 2,000 adults found the average day sees them make 16 different choices.
This leads to an average of one hour and 32 minutes spent deliberating each day, despite 48 per cent admitting the task makes them bored.
While 58 per cent admitted they experience ‘decision paralysis’ as they labour over the smallest of things.
It also emerged that when it comes to deciding on big debates, Brits have been unable to make a decision on whether the evening meal is called dinner or tea (14 per cent), or if milk goes in tea before or after the water (13 per cent).
The study was commissioned by OREO, which has teamed up with former Premier League referee and Gladiators adjudicator, Mark Clattenburg, to launch the Trust the Twist service, he said: “I’m known for making decisions in high pressure tournaments, but everyday choices can often feel intense too."
Research of 2,000 adults found the average day sees them make 16 different choices.
This leads to an average of one hour and 32 minutes spent deliberating each day, despite 48 per cent admitting the task makes them bored.
While 58 per cent admitted they experience ‘decision paralysis’ as they labour over the smallest of things.
It also emerged that when it comes to deciding on big debates, Brits have been unable to make a decision on whether the evening meal is called dinner or tea (14 per cent), or if milk goes in tea before or after the water (13 per cent).
The study was commissioned by OREO, which has teamed up with former Premier League referee and Gladiators adjudicator, Mark Clattenburg, to launch the Trust the Twist service, he said: “I’m known for making decisions in high pressure tournaments, but everyday choices can often feel intense too."
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FunTranscript
00:00In day-to-day life, the average Brit makes endless decisions.
00:03And we're pretty bored of it.
00:04Well, I'm here with Oreo to help with that.
00:06What decision are you struggling with?
00:08Either catching a bus or walking home.
00:10Let's trust the twist to see.
00:12If the cream is on the left, it's walk.
00:14If it's right, it's the bus.
00:16It's to the right.
00:17Ah, didn't fancy walking anyway.
00:19New trainers for you or loo rolls for your housemates?
00:23It's loo roll.
00:25Happy housemates, though.
00:26Is it cream or jam first on your scone?
00:28You can't put jam on top of cream.
00:30Cream first.
00:31Jam first.
00:32Definitely jam first.
00:33Obviously cream first.
00:35There's no question.
00:36That's controversial.
00:37I'm here on the Devon and Cornwall border
00:40to end the great scone debate once and for all
00:42with a twist of an Oreo.
00:43Is it cream first or jam first?
00:50Jam's the winner.
00:52Need a helping hand with a decision?
00:53Head to our socials and we'll help you sort it.