(Adnkronos) - “Come Coop puntiamo proprio a un cibo buono, sicuro e accessibile a tutti, anche alle fasce di popolazione che hanno meno possibilità”. Lo afferma Marco Pedroni, presidente di Ancc Coop - Associazione nazionale cooperative di consumatori, a margine della presentazione del Rapporto Coop 2024, che analizza i consumi e gli stili di vita degli italiani, tenutasi a Milano.
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00:00There are some interesting news in this year's COP report.
00:09First of all, there is a sign of recovery of available income and also a bit of consumption,
00:14although food consumption is still at the peak, but we expect a bit of recovery also in quantity in the coming periods.
00:21And then there are some trends that in some way are also longer-term.
00:26For example, there is an attention to environmental issues that is not diminished after the pandemic
00:31and not even with other concerns such as war, which is very present in the minds of Italians.
00:38And besides this, there is also an attention to food, let's say, not only traditional Italian,
00:43but also to quality food that is, let's say, also with innovations within the food supply.
00:50Especially young people practice this latest trend.
00:53We, as COP, are precisely as a strategy on this point, that of a good, safe, accessible food to everyone,
01:00even to the groups of populations that have less, because there is still a large part of the country that has great economic difficulties.
01:07A little less, fortunately, people in extreme poverty, but still almost 50%,
01:13there are almost 50% of Italians who have economic difficulties.
01:17There has been a reduction in purchasing power, especially of the income from employment,
01:21therefore of many families. Italians are looking for quality.
01:23It is clear that they are also looking for this quality together with the possibility of saving money.
01:27That is why we say that good food cannot be only for the highest incomes,
01:31but it must be accessible to everyone at an economic and price conditions that are really also for families,
01:36for that large part of families that is certainly neither rich nor has privileged economic conditions.