(Adnkronos) - “La contraddizione nel rapporto tra azienda e istituzioni culturali, il tema a cui è intervenuta Repower Italia all’ultima edizione del salone Csr, è molto legato all’indipendenza con cui viene percepita l’istituzione culturale in Italia rispetto a un’azienda, di cui a volte non viene colta la capacità di creare valore aggiunto. Repower Italia prova a interpretare questo tema con degli esempi concreti, facendo vedere le soluzioni che possono essere sviluppate da un’azienda. Sono infatti diverse le soluzioni che possono essere sviluppate in sinergia tra istituzioni culturali e aziende”. Lo afferma Davide Damiani, responsabile relazioni esterne e sales promotion di Repower Italia, in occasione della dodicesima edizione del Salone della Csr e dell’Innovazione sociale, in svolgimento all’università Bocconi di Milano fino all’11 ottobre.
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00:00The contradiction in the relationship between companies and, in this specific case, cultural institutions,
00:13the theme on which Repower Italia intervened at the last edition of the CSA Salon in Bocconi,
00:18is very much linked to the independence of the cultural institution in Italy, as it is perceived,
00:26compared to the role of a company that sometimes is not caught in its ability to create added value.
00:33Repower Italia tries to interpret this theme with concrete examples,
00:37showing how the solutions that can be developed by a company,
00:42and also the technological opening with concrete returns on sustainability,
00:46on cultural aspects, on inclusivity and therefore also on everything that is CSA today,
00:51can be developed in total synergy with cultural institutions,
00:55such as the Venice Cinema Exhibition with a set of sustainable mobility solutions,
01:02starting with electric boats,
01:04the production of exhibitions, both of cultural exchange,
01:09such as the one on design between Italy and Switzerland at the Museum of Design in Milan,
01:13or the one hosted in Triennale on the compensation of generation plants,
01:18is another important theme.
01:20Finally, the cultural area linked to the theater,
01:23title sponsorship, infrastructure and favorable conditions for those who use a sustainable means
01:29to go and enjoy cultural content.