• 3 weeks ago
El Cyber Monday ha comenzado en Argentina con descuentos de hasta el 50% y opciones de pago en hasta 18 cuotas, algunas sin interés. Andrés ZaIed, presidente de la Cámara Argentina de Comercio Electrónico, destaca que hay más de 17,500 megaofertas disponibles y resalta el crecimiento del e-commerce en el país a pesar del golpe al consumo general. Recomienda a los consumidores aprovechar las ofertas durante los tres días principales del evento.

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00:00The news is that Cyber Monday has started, with discounts up to 50%, 18 quotas, some without interest.
00:09Well, let's ask Andres Zayed, who is president of the Argentine Chamber of Electronic Commerce.
00:13How are you, Andres?
00:14Good, good morning. Thanks for the space. How are you?
00:17Please. Good, good. There is a lot of expectation, a lot of people.
00:20First, what do you have to do to participate in Cyber Monday?
00:23In principle, you have to be a company, as a company you have to be a partner of the Argentine Chamber of Electronic Commerce.
00:28Good.
00:28The good news is that, as a consumer, you have to go to cybermonday.com.ar
00:32and start looking for the thousands and thousands of offers that there are opportunities.
00:36Is that so? Literally thousands and thousands?
00:38I tell you, there are 17,500 mega offers, and this is only a part.
00:44Now, you imagine, you imagine, 17,500 mega offers.
00:48You have discounts of up to 50%, as you said, up to 18 interest-free quotas, and that's just a part.
00:54Because later, in all the categories that are in cybermonday.com.ar,
00:58you will see the logos of the brands of the participating partner companies.
01:03You click it, and there you enter each company, which is a new world of hundreds of thousands of offers.
01:09Let me tell you something that interests me the most.
01:10Are the 18 quotas for everything?
01:13Well, that depends on the commercial proposal of each of the companies.
01:18For example, to buy food, paper, it doesn't make sense.
01:23But for technology, I want 18 quotas for everything.
01:26In technology, you will find 18 quotas in a lot of products, with a lot of banks.
01:31Again, it will depend on the commercial proposal of the brand that is exhibiting that offer or that mega offer.
01:39There are more than 1,000 participating brands.
01:42And a very interesting fact, 285 brands are from other regions of the country.
01:47What does it mean? That it is an absolutely federal event.
01:50Andrés, if you, as a consumer, had to have a criterion to get the most out of this Cyber Monday, where would you start?
01:58On cybermonday.com.ar.
02:00I go there, I type in cybermonday.com.ar, and I start looking.
02:03I go to the mega offer section, and I start browsing.
02:06You have two ways of searching, right?
02:08One is to be inspired by the mega offers.
02:11I search, and when I find something that catches my attention, I buy it.
02:15The other way of browsing is, I'm looking for a specific product.
02:19And then what you do, among other sections, the mega offers, you can see,
02:22suppose you're looking for an air conditioner, a smart TV.
02:25You put it in the search engine, you put it in mega offers, and you get all the ones you have.
02:30By the way, air conditioners, cell phones, fans, refrigerators,
02:35are the data we have so far of the most sought-after products.
02:39And most of them have a lot of interest-free quotas in the different businesses that participate in Cyber Monday.
02:47That's very interesting for the user.
02:49There are pages that I know you can check if there is a discount.
02:52Yes.
02:53But look, we...
02:55There is a discount because there have been times when there has been a discount,
02:58and in reality it was more or less the same as it was before.
03:01We take that very seriously.
03:03We look at the mega offers together with the UBA, with Social Sciences.
03:09Why? Because what we want is to take care and defend the user's pocket.
03:13And besides, we are taking care of the event for ourselves, for the Argentine Chamber of Electronic Commerce,
03:18and for the partner companies.
03:20This event is very important.
03:22So we take care of the people.
03:24And how do we take care of the people?
03:25By making sure that the offers that are in Cyber Monday.com.ar are real offers, that have added value.
03:31Do you have any idea how many people participated last year,
03:34and how many are aware that they can participate this year?
03:36Look, last year we were around...
03:38Three million, right?
03:39Of the three million users.
03:40We are waiting for us to have the same number or a little more.
03:44Why? In the first half hour we had 87,000 users.
03:48I said, there are 23% more.
03:50If this trend continues, we will be in an event with more users or with more visits.
03:56The direction or the present of the economy, does it play in this?
04:00Look, yes.
04:02But why?
04:03According to the mid-term study that the Argentine Chamber of Electronic Commerce does,
04:08our partner companies declared that e-commerce,
04:11in those that have physical and digital stores,
04:15weighs on average 18%.
04:19It's a lot.
04:20When you already weigh 18%,
04:22you are not on the verge of what happens in reality.
04:25But look how interesting.
04:27According to the same mid-term report of the Argentine Chamber of Electronic Commerce,
04:32in the first six months of the year,
04:34the orders of purchase that were executed through digital channels grew 1%.
04:40And this is interesting because, I'm not going to tell you,
04:43the news there is about hit consumption,
04:47or everything that is verified against last year,
04:51today, in terms of consumption, is hit.
04:54Well, e-commerce grew 1%.
04:56That speaks of the health that e-commerce has in Argentina,
05:01of how solid it is,
05:03and it speaks of a change of habit of the user.
05:06Because the user is used to buying digitally.
05:08Exactly. Álvaro, give us some tips on what we should do,
05:11complementing what Andrés says.
05:13Well, perfect. First, look, I'll show you everything you can.
05:15The fan is huge.
05:16Notice that you have tires, sunscreens,
05:18since the days of sun and pool are approaching.
05:21You will find a super large fan,
05:23computers to renew you, technology, absolutely everything.
05:27On mattresses, a lot of people to renew.
05:29These are events where many people also wait
05:31to make important renovations
05:33in what has to do with home supplies.
05:37Now we are going to see some tips that are super important
05:39also to take into account,
05:41where the truth is that the deception has already been a little frozen,
05:44but you have to be careful.
05:45Why?
05:46Because there are many people who are outside the page,
05:48and that is a complicated place that you do not have to enter.
05:52Look, you have to check who the seller is,
05:54reputation and comments.
05:55This is important,
05:57especially some pages that allow you to make comments
05:59and see what is the reputation you have
06:01with the delivery times,
06:03the moment of the answers.
06:05This is data to interpret who I am buying from,
06:07who I am trusting my credit card data.
06:11Avoid offers by email, WhatsApp or networks.
06:13Pay attention to this.
06:15Here you have to be very careful,
06:16because there are always those who do things wrong
06:19and they can use this moment of offers and discounts
06:23to steal your data,
06:24to steal your cell phone line,
06:26to commit scams.
06:27So never enter any offer that comes to you for this life.
06:31It is always better to buy inside Cyber Monday
06:34and see which are the brands that are part of this online shopping festival.
06:39And then you get on the official page,
06:41but do not go to those links that mysteriously reach you
06:44to your WhatsApp accounts, social networks or wherever.
06:48Because there you can make a mistake.
06:50So always enter the platform and check there.
06:53Follow the accounts of Cyber Monday too,
06:55because you will realize which are the brands that are forming part,
06:59in addition to entering the web.
07:00So these are some tips.
07:01Let's go to the next plate,
07:02in which they are important for you to follow
07:05so as not to make any kind of mistake.
07:07Verify the final price and not the discount percentage.
07:10Many put you a 50%,
07:12but the important thing is the final price,
07:14because there, in reality,
07:15the price ends up being more expensive than the initial one.
07:19Check delivery time and cost.
07:21Here is an important fact,
07:23because there, the delivery time is long
07:26and the cost is very expensive.
07:27So at the time of payment is price, cost and delivery time.
07:31You may need it for tomorrow, for the day after.
07:33Delivery times have also improved a lot, right?
07:37Before they were a little more extensive.
07:39Now the truth is that if you buy in a while,
07:42I was looking at a pair of shoes,
07:44they took me to the day.
07:45Before this did not happen.
07:46Before it took a week or 15 days.
07:48That has also improved a lot.
07:50Check your bank account status.
07:53Before you buy, you have to check
07:55to see what is my limit of the card.
07:57Because you want to buy something that your limit is not there,
08:00or check there.
08:01When you go out to travel the world
08:02and complications start there,
08:04what expenses are being made?
08:06And the closure of the card.
08:08And the closure.
08:09The closure of the card.
08:10Because here, I don't know if the interviewee will admit it,
08:14but it says three days, but then it extends.
08:17It says Cyber Monday, Monday, Tuesday and Wednesday,
08:19then it extends Thursday, Friday, Saturday, Sunday.
08:21So, today is three, right?
08:23Yes.
08:24Four.
08:25Four.
08:26And if the card closes on Thursday or Friday,
08:29if you know that Thursday and Friday continues,
08:31you buy Thursday and Friday and kick it to the next win.
08:34Sure.
08:35But did you give me any advice?
08:37I'll tell you.
08:38The event we organize in the Argentine Chamber of Electronics
08:40is Thursday, Friday and Saturday.
08:42That is, Monday, Tuesday and Wednesday.
08:44That's where we...
08:45Then the brands.
08:46The brands have the possibility...
08:48Of course.
08:49Of extending it.
08:50But be careful.
08:51You are not obliged to comply with the rules of the event
08:54that we impose at home
08:55so that the offers are as good as they are now.
08:59So, I allowed myself to give another advice.
09:02When you see a product that you like,
09:04in these three days, buy it.
09:05When the product, with the promotion,
09:07with the offer, with the quotas,
09:09fits you and says, this is what I want
09:11and I can pay it this way,
09:13buy it.
09:14Why?
09:15Because the offers are finite.
09:17They are not infinite.
09:18Of course.
09:19The moments are over.
09:20Yes.
09:21So, it is very important to make the purchase at the moment
09:23and make sure that the product will arrive.
09:26That you have the product.
09:27Another fact about the credit card.
09:28It is important to know
09:29because there are other promotions that are being given.
09:31We were just talking about virtual wallets.
09:33A virtual wallet that is giving you 20% more,
09:35which is very important to take advantage of.
09:38And not to fail, beyond being tempted
09:39with something that we may like at the last moment,
09:41make a list of the products you need.
09:43What do you want?
09:44Make a list and start looking for them.
09:46Surely, as we are seeing on the other screen,
09:48you will find something that you will like,
09:50that will catch your attention
09:51and you will end up buying it.
09:53But it is something that you need listed
09:55and there making a comparison.
09:56And for the next one,
09:57keep in mind to see 10 or 15 days in advance
10:00what are the prices
10:01to see the moment when the Salmon Day arrives
10:03and what is the important discount you have.
10:04Cafeterias, for example, are very fashionable at this time.
10:07Yes.
10:08Cafeterias in the state are very fashionable.
10:10And there, what I see ...
10:11Do not stop.
10:12Especially.
10:13Let's see.
10:14And there, what I see ...
10:15Yes, I saw very good prices on mattresses
10:17that today mattresses and sommiers are expensive.
10:20And the air fryer ...
10:21Here are mattresses, look.
10:22The mattress that is fashionable,
10:23people took the mattress from below to whiten.
10:25Here I have a mattress, look.
10:26Here we are.
10:27To whiten.
10:2817 billion dollars.
10:29Yes.
10:30Look, from two squares,
10:31almost 40 percent,
10:3367 percent, another too.
10:35And the air fryer ...
10:3659 bucks a mattress.
10:37I do not know if they use air fryers.
10:39I use it at home.
10:40Yes, yes.
10:41They are barbaric.
10:42I saw one for almost 100,000,
10:44a little lower.
10:45There is one that was almost 100,000 pesos.
10:47Look at this, look.
10:48115.
10:49200,000.
10:50It's a good price.
10:51Today they are more expensive.
10:52Air fryer.
10:53Very modern.
10:54And it's good for you.
10:55The crowns, how much?
10:569,700.
10:57They lowered me from 121.
10:58Here.
10:59It's 90,000.
11:00It was 130,000.
11:0190 bucks.
11:02It's a number, right?
11:03Well, but ...
11:04They are 48, right?
11:05Of course.
11:06They are 48 bottles.
11:07Ah, they are 48.
11:08Ah, they are 48 bottles.
11:09Of course.
11:10I do not touch them, but they are 48.
11:11I was just seeing that because it is the birthday of my eldest daughter, Sofía.
11:12Her 24th birthday.
11:13We are organizing.
11:14And you are going to say that the friends arrive and they go down 90 crowns?
11:15No, no, no.
11:16I say they are going to ask.
11:1748, sorry.
11:1848.
11:19It's an ideal moment.
11:20Well, but look.
11:21They arrive and they go down 48 beers.
11:22But really, look.
11:23Because someone is coming for you.
11:24Until no one drives in that case.
11:25You have to validate the shipping time.
11:26It's going to be complicated.
11:27You have to validate the shipping time.
11:28Anything else, Álvaro?
11:29Yes, well, we are watching the televisions.
11:30Also the smart watches, which is something that is very in demand.
11:31The smart watches.
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