Nespresso North America's CEO "actually knocked on Nestlé's door" to get his first job

Nespresso North America's CEO says the company's success is due to being a "people-first organization."

Transcript

00:00I drink too much coffee you could say. I drink about five to six coffee cups per day,

00:05two or three in the morning, and then throughout the day, depending on the day, I'll have a couple

00:09of other drinks, an espresso or an iced coffee beverage, but it's really something I look

00:12forward to every day. My very favorite form of coffee I would say is a double espresso,

00:19a dash of milk, almost like a macchiato, and with just a hint of sugar or honey. I'm Mexican

00:24of American origin. I grew up and I studied in Mexico City. I majored in marketing. I went into

00:30a program in Nestle that was a sort of a training program. It was for marketing and sales. I actually

00:36went, knocked on Nestle's door, asked for a job. I was looking for a multinational company because

00:40I always wanted to be in a multinational company, and my first job was basically as a trainee. It

00:45was a fantastic program because the first six months you were shadowing people across the

00:49company. Four years ago, I came to North America to lead an espresso North American business,

00:54which is the U.S., Canada, and Mexico. I would say that our focus on being a customer-centric

01:00brand and organization, in a people-first organization, really is the secret to success.

01:06It's really always bringing it back to a consumer because you can get lost, right? At the end of the

01:10day, when you're leading a business, sometimes you can end up speaking to yourself. So really

01:14always taking a step back and saying, why is this relevant to your consumer? I think that

01:18in our relentless approach to being a customer-centric organization is at the heart of

01:22this place of success.