Competitors at this year's World Darts Championship will secure £1,000 for Prostate Cancer UK each time they score 180. The event at Alexandra Palace is being sponsored by Paddy Power, who have pledged to donate to the cancer charity each time the players score big.
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00:00We're absolutely delighted that the headline sponsor Paddy Power has chosen Prostate Cancer UK as their chosen charity this year as they did last year.
00:07And together we're working on the Paddy Power Bigger 180 campaign which sees Paddy Power donate £1,000 to Prostate Cancer UK for every 180 that's thrown on stage.
00:16And also a nine dart bonus which is split between the player that hits the nine darter, a fan in the audience and the charity as well.