Brazilian musician & Dj, Alok, reveals his new alias, ‘Something Else,’ and how he plans to experiment and create various types of new music, and more.
“Miçanga” is out now! Read the full interview here: https://www.billboard.com/music/latin/alok-something-else-micanga-stream-interview-1235882090/
“Miçanga” is out now! Read the full interview here: https://www.billboard.com/music/latin/alok-something-else-micanga-stream-interview-1235882090/
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MusicTranscript
00:00I think that the main goal about something else is really like you just become that big that's so so giant that everything is super big and then you just miss also a different kind of connection, you know.
00:13Alec is transformed to something else and with a new name comes a brand new track.
00:23When you say something else, I don't want to say that one kind of style of Jenner. I just want to be like it's something else from that Alok pop that you saw at Belém, you know?
00:35Okay.
00:36The Brazilian dance icon spoke exclusively with Billboard about branching away from pop with this new sound.
00:49What happened is that, you know, I've been performing for the last 20 years or more and I started with like side trends very underground and then I made a choice in my life which was like I wanted to go into more this pop world and I became this pop artist, you know?
01:05You know, you're playing for like 1 million people, you're playing those big structures and, you know, this massive production.
01:14And, of course, sometimes when you're going to play in some places where it doesn't fit so much, you know, this huge structure, I just feel that there's a lot of people that I want to connect and they also want to connect with me.
01:29And he knows what the people want as he realized at a meaningful festival.
01:34So when I played at Universal for Olelo, I just did what is made to do at that festival, which is a more underground, you know, set because it's a place where I cannot play my pop songs there at all.
01:53I play people who throw bottles at me.
01:55It's a festival that my dad runs.
01:57And it's also really about, you know, connecting with people in another way.
02:07Listen to the new music out now and find more from the full interview at Billboard.com.