Aired (February 1, 2025): Ano ang mga kakaibang pakulo sa hotdogs na ito na patok sa negosyo? Paano nagsimula ang ideya ng Jewerly Box cakes bilang mapagkakakitaang produkto? At ano ang sikreto sa masasarap na kakanin na tinatangkilik ng mga suki para sa mas malaking kita? Panoorin ang video.
Catch the latest episodes of 'Pera Paraan' every Saturday at 11:15 AM on GMA, hosted by Susan Enriquez. #PeraParaan #GMAPublicAffairs #GMANetwork
Catch the latest episodes of 'Pera Paraan' every Saturday at 11:15 AM on GMA, hosted by Susan Enriquez. #PeraParaan #GMAPublicAffairs #GMANetwork
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00:00♪♪
00:07Away kaway sa Febrero, mga ka-nigosyo!
00:10Dahil sa unang araw ng buwan na ito,
00:12100 Kawaii Nigosyon dala ay swerte for all ages.
00:16Malakip. Mahaba. Malaman.
00:21Kering tanghalian o hapunan at perfect na almusal.
00:24Ang Level Up Hotdog for the win!
00:27Ang dami mong toppings, ah?
00:29Yes, ma'am.
00:30Nakakatakam naman?
00:31Stuck ako dito sa bahay, gusto kong may mangyari.
00:33Naisip ko paano yung madaling lutuin,
00:35ano yung mura, affordable.
00:37Naisip ko yung overload na hotdog.
00:39Nilagyan ko siya ng iba-iba toppings.
00:41Nag-based ako sa U.S.
00:45Hep, hindi pwedeng hiwain,
00:47mas lalo namang hindi pwedeng kainin.
00:50Nakatakam kung titignan,
00:51pero ang mga cake na ito,
00:53hindi raw pwedeng tikman.
00:55Ay!
00:57Wala, hindi naman siya cake.
00:58Malamot niya, pero hindi naman siya cake, eh.
01:02Nag-isip po ko ng mabibenta ko online,
01:04yung hindi masisira.
01:05May mga napapanood po ko na gumagawa rin po
01:08ng mga dummy cakes.
01:10Parang na-inspired po ako gumawa.
01:11Naging monthly po namin is P50,000 to P80,000.
01:15Kapag peak season naman po,
01:17umabot po siya ng P100,000 to P200,000.
01:22Sana abot ang P200 pesos mo!
01:24Ang maabilidad na si Mama Rosario
01:26P200 piso lang ang hinugot para magsimula
01:29ng Merry Meriendang Igosyo.
01:31Kapunta na po ako ngayon sa ino-orderan ko ng mga kakanin.
01:34Hi, po!
01:35Opa! Opa!
01:36Lalo namang Christmas,
01:38alos araw-araw si Ma'am Susan nag-o-order.
01:41Sinanggol regalo daw niya,
01:42kasi sabi niya sa'kin
01:43na sasarapan daw talaga yung mga,
01:45ano, yung ibibigyan niya.
01:47Ayan na!
01:49Mmm!
01:50Barak!
01:51Lahat ang iyan sa Pera Paraan!
01:55Pwede yung ulang sa kanin.
01:57Pwede ring palaban sa tinapay.
01:59Wala rin pinipiling oras kung kailang pwedeng papakin.
02:04Kering tanghalian o hapunan at perfect na almusal!
02:09Kaya ang Pinoy hotdog,
02:10pasok sa Top 22 Best Filipino Breakfast
02:13ayon sa tasteatlas.com!
02:20Ano yung kinakain mo?
02:21Huh?
02:22Hotdog?
02:24Tol, patigin mo naman yan!
02:25Huh?
02:26Huh? Hotdog!
02:28Yan ang expression ng mga jensi ngayon
02:30kapag hindi nila maintindihan ang kausap nila.
02:33Pero alam niyo ba na ang hotdog?
02:35Sa Sampaloc, Manila,
02:36ang naging daan sa mas malaking kita?
02:46Malakit.
02:48Mahaba.
02:50Malaman.
02:51Ganyan,
02:52ang level-up hotdog ng 25 years old na si Nico.
02:55Nag-start yung overload na hanggar yan noong pandemic.
02:59Stuck ako dito sa bahay.
03:00Gusto ko may mangyari.
03:01So nag-isip ako paano yung madaling lutuin,
03:04ano yung mura, affordable.
03:06Naisip ko yung overload na hotdog.
03:08Nilagyan ko siya ng iba-iba toppings.
03:10Based ako sa U.S.
03:13Matapos pumatok online,
03:15nag-decision si Nico na gawing hotdog stand
03:17ang kanilang garahe.
03:20Pero habang lumalago ang negosyo,
03:22may sumabay ng mabigat na pagsubok kay Nico.
03:25Natuklas ang mayroon siyang leukemia
03:27at kailangan ng tatlong taong gamutan.
03:30It was hard kasi while I was running the business,
03:33syempre simula pa lang,
03:34kailangan araw-araw tutok ka.
03:36E hindi ko magawa yun kasi pabalik-balik ako ng hospital.
03:40Maliban sa negosyo yung iisipin mo,
03:42iisipin mo rin kung okay ka na ba.
03:45Ayaw na ring ituloy ng mga magulang ni Nico
03:47sa kanya negosyo dahil baka makasama pa ito sa kanya.
03:50Sabi ko, this is what I want to do.
03:52And yun, hanggat sa lumaki na lumaki,
03:55sinuporta na rin nila ako.
03:57Hindi natapos ni Nico ang kanuhang Bachelor of Science in Business Administration,
04:01major in Marketing Management dahil nagkasakit siya.
04:04Pero tuloy lang ang laban sa negosyo.
04:06I went back to school for one semester.
04:08I felt like na hindi ito para sa akin.
04:11Sabi ko, magtatayo na lang ang negosyo.
04:13School is a privilege kasi.
04:14Kung kaya nyo,
04:15siyempre mas maganda na magtapos kayo.
04:20Ngayon, in good health na si Nico.
04:22Tuloy-tuloy na rin ang pagpapalagunyan sa kanyang negosyo.
04:25Ibinenta niya ang dating pangalan ng kanyang hotdog sandwich business
04:28at gumawa ng bago.
04:30Mas malaki at mas competitive.
04:32I've been reading books.
04:33Self-study ako kung paano magumawa ng negosyo.
04:36Ganun pa rin.
04:37Kasi mostly yung mga tropa ko kasi mga kulinary din.
04:39Tinigan ko sila ng advice kung paano i-upgrade yung menu,
04:43maglagyan ng twist.
04:45Kapag sa nagsasarapang flavors,
04:47pakaiba rin ang pangalan ng mga hotdog sandwich ni Nico.
04:50Php 90 to Php 110 ang presyo ng hotdog sandwiches ni Nico.
04:55Pwede pumili kung Hungarian o chicken hotdog.
04:58Ang Manila sandwich may chili con carne with overloaded cheese,
05:02mayo, ketchup at mustard.
05:05May bacon at golden egg with cheesy white sauce naman,
05:08ang Laomlaan sandwich.
05:11Fries with garlic mayo naman,
05:13ang pakulon ni Nico sa kanyang Palawig sandwich.
05:16Meron naman veggies with caramelized onions,
05:19pickled relish at tomatoes,
05:20ang Intra sandwich.
05:22Nandyan din ang Pasay sandwich na may teriyaki sauce,
05:25Japanese mayo at nori seaweed.
05:28Takoyaki taste naman,
05:29ang pandan ni Nico sa kanyang Binondo sandwich.
05:33Pwede gawin combo ang order with fries or nachos
05:35for only Php 145 to Php 160.
05:39Pwede pa rin naman daw mamili o mag-add ng sauce at toppings,
05:42depende sa bet mo.
05:44Nakauubos si Nico mula Php 200 hanggang Php 250 na piraso ng hotdog kada araw.
05:50Php 10,000 ang hinugot ni Nico sa kanyang savings para ipuhunan.
05:54Nakabili siya ng mga gamit at ingredients.
05:56Level up na rin ang kanyang kita na aabot hanggang Php 100,000 kada buwan.
06:04Ang dami mong toppings ha?
06:05Yes ma.
06:06Nakita ko kasi parang nakakatakam naman.
06:09Bakit ipinangalam mo sa iba-iba lugar sa Manila?
06:12Meron akong mga tambayan ko dati.
06:14Ah talaga?
06:16Turuan mo na nga kami kung paano gawin ang bestseller toppings at sauces mo, Nico.
06:21Sa pagawa ng chili con carne,
06:23igigisa muna ang chili flakes sa mantika.
06:25Sunod na ilalagay ang tomato paste.
06:28Ihahalo na po natin yung beef.
06:30Yung carne, ginilig na karne, okay.
06:33Saka ilagay ang tomato sauce at ibuhos ang tubig.
06:36Kapag kumulu na, ilalagay ang 7 secret spices ni Nico.
06:40Titimplahan ng asukal para balance ang lasa.
06:43So ito na ang ating chili con carne toppings na gawa ni Nico.
06:48Ang next natin gagawin ay ang sauce.
06:50Yes ma.
06:51Anong sauce ito? White sauce?
06:52White cheese sauce.
06:54Tutunawin muna ang butter, saka lalagyan ang cornstarch.
06:57Ah pala lapute.
06:58Kapag malapot na, ibuhos ang gatas at cheese.
07:02Naluto na, medyo may malapit kasi diba meron siyang cornstarch.
07:06Ready na ang kanyang white sauce.
07:09Sa paggawa naman ng teriyaki sauce,
07:11ibuhos muna ang Japanese wine at rice wine.
07:13Isunod ang rice vinegar at bawang.
07:15Saka lalagyan ang asukal at cornstarch.
07:18So ito na yung niluto ni Nico na teriyaki sauce.
07:22Oras na para tikman ang mga level up hotdog ni Nico.
07:26I see.
07:30Sarap.
07:31Pasado.
07:32Kasi yung silikon karn niya, makaibang lasa.
07:36Tikman natin si Nori with teriyaki sauce.
07:43Sarap din.
07:45Parang ang hirap nito.
07:46Huwag mong patipunin ah.
07:49White sauce pare.
07:50Na may bacon and egg sunny side up.
07:57The sauce is good.
07:59Tatlo yung tinikman ko pero lahat sila panalo.
08:03Sisi.
08:04Yung dip nila talagang malasa.
08:06Napakasarap. The best.
08:08Pagklaseng lasa.
08:09Hindi siya yung pangalang ordinaryo.
08:11Malasa.
08:12Saka solid.
08:14Solid talaga.
08:16Good customer relationship is na raw sa mga nakatulong kay Nico
08:20para mas tangkilikin ng tao.
08:22Hindi yung usual na magkitake ng order then go.
08:25Talaga makikipagkwentuhan ako,
08:27nakikipagkolaborate ako sa mga content creators.
08:30Dahil sa pagiging consistent na Nico at hindi sumuko sa negosyo,
08:34masaya raw siya ngayon sa naibibigay ang mga pangangailangan ng kanyang anak.
08:38Nakabili na si Nico ng iba pang gamit para sa kanyang hotdog sandwich business.
08:45Kapag may dumating na pagsubok sa negosyo
08:47at sinabayan pa na mga personal na problema,
08:50kapit lang ng mahigpit at ituloy lang ang laban.
08:55Kapag may dumating na pagsubok sa negosyo
08:56at sinabayan pa na mga personal na problem,
08:57kapit lang ang mahigpit at ituloy lang ang laban.
09:00Epp! Hindi pwedeng hiwain, mas lalo namang hindi pwedeng kainin.
09:04Nakatatakam kung titignan,
09:06pero ang mga cake na ito, hindi raw pwedeng tikman.
09:10Why naman?
09:19Wow! Cake!
09:21Wow! Valentine's Day agad.
09:25Cherry on top, huh?
09:27Cherry on top, huh?
09:29This is so good to eat.
09:32It's not a cake.
09:33It's soft but
09:36it's not a cake.
09:38Looks like I was pranked there.
09:40What was sent to me
09:42is a cake, a different cake.
09:44When I opened it,
09:46the inside was hard.
09:47I thought it was a real cake,
09:49but it's not.
09:51It's not a real cherry.
09:53It's not a real icing.
09:55It's a jewelry box.
09:57I can eat jewelry here.
10:01Jewelry box cake is sold
10:03by the high school sweetheart's
10:05turned husband and wife,
10:07Regine and Joshua.
10:09I've seen people
10:11making dummy cakes.
10:15I was inspired to make that
10:17because when I was young,
10:19my dream was to be a pastry chef.
10:21It's like you're decorating
10:23a real cake
10:25when you're designing a jewelry box cake.
10:29What else?
10:30Here we go again.
10:32Looks like I'll try my cake decorating skills
10:34today.
10:38There, my dears.
10:40Now, Regine will teach us
10:42how to make jewelry box cakes.
10:45I said, can I eat this?
10:47We just need
10:49a decoder.
10:51We'll just push it here.
10:53It's like you're making a small alon.
10:55Alon.
10:57Then,
10:59you stop it like this.
11:01Your body is moving.
11:05It's hard.
11:07One more.
11:09You know, your alon is beautiful.
11:11For me, it's like a tropical...
11:13I don't know what's happening here.
11:15It's a tsunami.
11:17Is it beautiful?
11:21Is it really beautiful?
11:23Of course, Regine will say yes.
11:25So, I'll be proud.
11:27It's almost perfect.
11:29It's not the same size.
11:33And then, the next one is
11:35the color pink.
11:37This one is also hard.
11:39Then, you do it.
11:41Stress.
11:43What's this?
11:45What's this decoder?
11:47It's like glue,
11:49but it's made of silicon.
11:51Is it hard? Yes.
11:53Regine's message is clear.
11:55This is not a painting.
11:57This is an abstract decoration.
12:01Do you want to see
12:03what my artwork will look like?
12:05Wait for it.
12:07The jewelry box cake
12:09is sold by
12:11high school sweethearts
12:13husband and wife,
12:15Regine and Joshua.
12:17Their jewelry box cake
12:19is just a new product.
12:21They also added
12:23beaded jewelry items.
12:25Our business started
12:27in the year 2021.
12:29I thought about
12:31what I can sell online
12:33that won't be damaged,
12:35won't be spoiled,
12:37or won't be wasted.
12:39I can improve the product
12:41if it can't be sold.
12:43At first, I admitted
12:45that I had doubts
12:47because of the pandemic.
12:49We all know that
12:51the pandemic is difficult.
12:53But when she insisted,
12:55I was enlightened
12:57by her vision,
12:59so I supported her.
13:01They were both in college
13:03when the business started.
13:05And because they were just students,
13:07they didn't have enough capital.
13:09So they used their
13:11remaining 1,000 pesos.
13:13It's like I'm helping my parents
13:15so that I can
13:17meet my college needs.
13:21The business
13:23is really hard.
13:25At first,
13:27we only had one order.
13:29Our first sale
13:31on TikTok
13:33was only 600 pesos.
13:35It's been a month.
13:37But even though it's hard,
13:39Regine didn't give up.
13:41But when I sold
13:43one time,
13:45that's when
13:47I was more
13:49motivated to sell online
13:51because someone was ordering.
13:53We continued that time.
13:55Regine and Joshua
13:57helped the business
13:59until it started
14:01to sell.
14:03It grew when we started
14:05live-streaming our videos
14:07on TikTok.
14:09People started to affiliate
14:11our products.
14:13Because of this,
14:15they were able to open a store.
14:17Everything was going well,
14:19but they faced a problem again.
14:21It didn't last long
14:23at our physical store
14:25because we lost money
14:27that time.
14:29We were only there for 6 months.
14:31We were able to share our focus
14:33online and at our physical store.
14:35We were able to
14:37earn a lot of money
14:39from our rent,
14:41our salary,
14:43and at the same time,
14:45our bills.
14:47We were able to earn more
14:49than our income.
14:51So we decided
14:53not to continue our physical store.
14:55This is where they decided
14:57to focus on online selling
14:59until their business was able to recover.
15:01Our monthly income
15:03is around Php 50,000 to Php 80,000.
15:07Our peak season income
15:09is around Php 100,000 to Php 200,000.
15:13Joining the bazaars also helped
15:15their business.
15:17Compared to the physical store,
15:19I only have to pay rent daily.
15:23This is it. The product is revealed.
15:25This is what my jewelry box cake
15:27looks like.
15:29It's beautiful.
15:33It's just more practice.
15:37It's therapeutic.
15:41When you think about your business,
15:43aside from the differences,
15:45think and feel
15:47what's close to your heart.
15:49For the product,
15:51the heart is also the person.
15:59I hope you can reach Php 200.
16:01If it's a lunch or dinner trip,
16:03you can already order
16:052 dishes and rice.
16:07If it's a snack,
16:09it's already included for Php 2.
16:11But Mama Rosario
16:13is very capable.
16:15She only spent Php 200
16:17to start
16:19the Merry Merienda business.
16:21Mama Rosario.
16:27Sumang salatik,
16:29empanada, torta cake,
16:31and any kind of rice.
16:33That's Mama Rosario's
16:35hidden business.
16:37It's been 8 years already.
16:39We only sell meriendas.
16:43I gave it to our neighbor.
16:47She liked it.
16:49She requested
16:51for me to make it.
16:55Their bestseller, Sumang Salatik,
16:57is a recipe from Catbalogan, Samarparao.
16:59Their neighborhood is very big.
17:01They didn't expect
17:03that it would reach so far.
17:05My eldest son
17:07tried to sell
17:09his work.
17:11Until he got
17:13a lot of
17:15orders.
17:17We made
17:19a business out of it.
17:23Until Sumang Salatik,
17:25empanada is added
17:27for Php 25.
17:29And a famous snack in Samar,
17:31torta cake for Php 130.
17:33And other food trips
17:35like puto bukayo
17:37and puto bigas.
17:39In their family business,
17:41everyone has money.
17:43Their children are the posters
17:45that receive orders on social media.
17:47Their family effort
17:49for their business
17:51is slowly growing.
17:53I'm always busy.
17:55We saw
17:57her and her father
17:59working together
18:01in the business.
18:03They didn't stop.
18:05They continued until they got to know each other.
18:07I'm happy that
18:09my customers are increasing.
18:11My family is helping
18:13my three children
18:15who are studying.
18:17Their studies are getting better
18:19because of Sumang Salatik.
18:21Their business
18:23is literally a work from home.
18:25In their house
18:27in Sampaloc, Manila,
18:29they cook their products.
18:33But don't forget
18:35Mama Rosario's snack business.
18:37Because of her popular snack,
18:39even her famous personalities
18:41are gaining popularity.
18:43From bloggers,
18:45to local celebrities,
18:47to international celebrities.
18:49Her products have already reached
18:51Japan, USA, China, Taiwan,
18:53and more.
18:55They are worldwide.
18:57That's why their income
18:59from simple products
19:01is more than 100,000 pesos
19:03per month.
19:05Winner!
19:07I'm also their suki.
19:09Especially last Christmas,
19:11Ms. Susan ordered
19:13almost everyday.
19:15She gave me a gift
19:17because she told me
19:19that her products are delicious.
19:23And for today's ganap,
19:25I will visit my favorite
19:27online snack shop.
19:29My dears,
19:31I'm on my way to the place
19:33where I order my snacks.
19:35In Sampaloc, Manila,
19:37at Nanay Rosario.
19:39We will finally meet.
19:41I will know how she cooks
19:43what I ordered earlier,
19:45like suman.
19:47Let's go!
19:49Hi!
19:51Wow!
19:53Is this where you cook?
19:55Yes.
19:57Wow!
19:59You really mix it well.
20:01Yes, I mix it well
20:03because if I don't mix it well,
20:05it will be hard to eat.
20:07If I order 3 boxes,
20:09it will be hard to eat.
20:11Yes, because
20:13I have to mix it well.
20:15Do you have an order?
20:17Yes.
20:19Where is it?
20:21It's inside.
20:23Let's go inside.
20:25This is called
20:27pinaka sauce.
20:29This sauce is made of
20:31coconut milk and panucha.
20:33This is what I usually order.
20:35This is suman.
20:37This is what I usually order.
20:39Everything that I ordered,
20:41they said,
20:43wow!
20:45Because it's true.
20:47You will see that it's true.
20:49Because when you eat it,
20:51it's not enough.
20:53Right?
20:55Before you like this,
20:57let's taste it.
20:59If you are on a diet,
21:01because this is
21:03a box.
21:05When you eat this,
21:07it's like
21:09you want to eat
21:11a whole box.
21:13If you are on a diet,
21:15this is all carbs.
21:17Let's try it.
21:21Face it.
21:23There it is.
21:27It's delicious.
21:29This is what you're looking for,
21:31the real taste of rice.
21:33But when Mama Rosario admitted,
21:35there are also times
21:37when they really try
21:39their best.
21:41Sometimes, because of a small position
21:43and not that many staff,
21:45sometimes, not all customers
21:47can be given.
21:49But any problem or tiredness
21:51in running their business,
21:53Mama Rosario can face it.
21:55Her dream
21:57is for their business
21:59to prosper.
22:01If I'm lucky,
22:03if I have a position in a mall or airport,
22:05I really want
22:07to make a living.
22:09That's why
22:11I don't have
22:13any difficulties.
22:15I love
22:17my business.
22:23Is it really worth it to run a business?
22:25This is the truth of our businessmen
22:27this Saturday.
22:29You need to take a risk.
22:31Don't give up.
22:33Don't give up.
22:35Don't give up.
22:37Consistency is really important.
22:39Take a risk
22:41because you need to explore all the possibilities.
22:43There's a risk of failure.
22:45Failure in business is also important.
22:47That's the lesson.
22:49When they reach a time
22:51where they're tired or their problems
22:53they can take a break
22:55but don't give up.
22:57To those like me
22:59who want to
23:01start a business,
23:03start now
23:05so you can help your family
23:07and maybe you'll get to know each other.
23:09Before it's too late,
23:11let's have some business ideas
23:13and always remember
23:15it's only money that can make a difference.
23:17Join us every Saturday
23:19at 11am
23:21on JMA.
23:23I'm Susan Enriquez for
23:25Pera Paraan.