Welcome to Lesson 3 of Section 2 – Blogging Course 2025!
In this video, you'll learn how to choose the right blog categories to keep your content organized and your readers engaged.
📌 What you’ll learn in this video:
What are blog categories and why they matter
How categories improve your site structure and SEO
How many categories should you start with
Tips for naming and organizing your blog categories
Examples of smart category structures for different niches
🎯 A well-organized blog = better user experience + higher search engine rankings. Let’s set your blog up for long-term success!
👉 Subscribe to the channel and hit the bell icon 🔔 for the next lessons in the Blogging Course 2025!
#BlogCategories #StartABlog #BlogOrganization #BloggingCourse2025 #BloggingTips #BlogStructure
In this video, you'll learn how to choose the right blog categories to keep your content organized and your readers engaged.
📌 What you’ll learn in this video:
What are blog categories and why they matter
How categories improve your site structure and SEO
How many categories should you start with
Tips for naming and organizing your blog categories
Examples of smart category structures for different niches
🎯 A well-organized blog = better user experience + higher search engine rankings. Let’s set your blog up for long-term success!
👉 Subscribe to the channel and hit the bell icon 🔔 for the next lessons in the Blogging Course 2025!
#BlogCategories #StartABlog #BlogOrganization #BloggingCourse2025 #BloggingTips #BlogStructure
Category
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LearningTranscript
00:00Welcome back. So, when it comes to organising your blog, choosing the right categories is
00:06essential. Categories not only make your content easier for readers to navigate, but they also
00:13play a crucial role in improving your blog's SEO performance. That's where a powerful tool
00:20like SEMrush comes in. SEMrush helps you analyse search trends, identify popular keywords and
00:28uncover topics your target audience is searching for. By using this data, you can create blog
00:35categories that are both relevant and highly optimised for search engines. Before we start,
00:42I'll give you this spreadsheet to fill in your niche and categories, okay? So, SEMrush is a powerful
00:51all-in-one digital marketing tool designed to help you grow your online presence. It's perfect for
00:59beginners because it simplifies complex tasks like keyword research, analysing website traffic,
01:06tracking competitors and improving your search engine rankings. With SEMrush, you can discover
01:13what topics your audience is searching for, identify trending keywords and even find gaps in your content
01:20strategy, all of which are essential for building a successful blog. Think of it as your personal
01:28assistant for optimising and organising your blog for better visibility and engagement.
01:35Sadly, SEMrush is not free, but you can still take advantage of its free trials to explore the tool
01:42and make the most of its features during the trial period.
01:47Let's start. Let's dive into the keyword overview.
01:50Start by typing in your niche and selecting your target country.
02:05SEMrush provides detailed analytics about your keyword, such as its search volume, keyword difficulty,
02:12search intent and more. As you can see, our keyword is very difficult to compete with,
02:19as it has a keywords difficulty score of over 80%. But don't worry, we'll focus on strategies to avoid
02:27competing directly with highly competitive keywords. Now scroll down and click view all keywords.
02:40Here, set the keyword difficulty to a range of 0 to 29,
02:48click view all keywords. Change the intent to informational and sort all keywords by volume.
03:06I will choose the first keyword, chicken, and review the first six related keywords.
03:19You can select more if you'd like.
03:20Click copy and past on your spreadsheet.
03:35Now, go ahead and complete the process by choosing your categories.
03:55Now, go ahead and complete the process by choosing your categories.
03:59go ahead and complete the previous text and how to choose your menu.
04:01Now, go down and complete theändery of the list.
04:02Now, what you're gonnaica click on?
04:03Come right, go ahead and complete the boxes.
04:03Well, go down and complete the volume profile,
04:05let me know that when I'm going to keep doing myг lТы bar.
04:05You'll see that you have a list, which we'll see a list that makes a charge of this way up,
04:06so we can set the total value of your creatives.
04:10Now here to be the list.
04:17Now we can see you.
04:18And here's political well- marched preoccupied in this.
04:21Now let me know.
04:22It was necessary to describe CHRIStingly.
04:23Now so that you can look for produits.
04:24After filling out my spreadsheet
04:54and knowing my categories, I can clearly see that my blog already has a direction,
05:02something like focusing solely on carnivore recipes.