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Allure is the beauty expert — an insider’s guide to a woman’s total image. Allure's mission is to investigate and celebrate beauty and fashion with objectivity and candor.

Videos

Playlists

Normani Breaks Down Her Iconic Music Video Choreography

A Marvel Stuntwoman's Entire Routine, from Waking Up to Jumping Off Buildings

Monica Breaks Down & Recreates Her Iconic Looks From The 90s

My 6-Step Wash Day Routine For Product Build-Up and Jumbo Box Braids

A Snowboarder's Entire Routine, from Waking Up to Hitting The Slopes

Halsey's 10 Minute Routine for a Fresh-Faced Look

Stassie Baby's 10 Minute Routine for a Sun-Kissed Look

A Snowboarder's Entire Routine, from Waking Up to Hitting The Slopes

Nessa Barrett's 10 Minute Makeup Routine for Fake Freckles

Awkwafina Tries 9 Things She's Never Done Before

A Sanitation Worker’s Entire Routine, from Waking Up to Trash Collection

A Sanitation Worker’s Entire Routine, from Waking Up to Trash Collection

Grace VanderWaal's Dewy 10 Minute Beauty Routine

My 6-Step Weekly Wash Day Routine For Psoriasis w/ Nigella Miller

Bebe Rexha's 10 Minute Beauty Routine For a Light Look

Anitta's 10 Minute Sweat-Proof Beauty Routine

Anitta's 10 Minute Sweat-Proof Beauty Routine

My 7-Step Wash Day Routine For Natural Hair and a Healthy Scalp

Tinashe's 10 Minute Beauty Routine For Perfect Eyebrows & Blush

Dr. Pimple Popper's Entire Routine, From Waking Up to Seeing Patients

Martha Stewart's 10 Minute Morning Beauty Routine

Alicia Keys' No-Fuss 10 Minute Beauty Routine | Allure

A Chef's Entire Routine, From Waking Up To Dinner Prep

Lana Condor Tries 9 Things She's Never Done Before

Taraji P. Henson's Joy-Boosting 10 Minute Beauty Routine

Zara Larsson's 10 Minute Extra-Fresh Beauty Routine

Molly Burke Reviews: Blind Accessibility of Beauty Products

Pharrell & His Dermatologist Answer Common Skincare Questions

Lilly Singh's 10 Minute UV-Protected Beauty Routine

Tinashe Tries Things She's Never Done Before

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