Aishwarya Rai Child Labour Ad Controversy - Kalyan Jewellers

Aishwarya Rai Bachchan recently did ad shoot for a leading jewellery brand which has landed her in trouble. Dressed like a Maharani and sitting on the makeshift throne, Ash looked regale and extremely beautiful. But in the ad they had shown a coloured boy holding an umbrella over her head. This apparently did not go down well with the social workers and keyboard warriors and soon people started bashing Aishwarya and the jewellery brand on social media. Several social activists wrote an open letter to Aishwarya pointing out the subtle 'child slavery' and 'child labour' being promoted in the advertisement.

This prompted the PR team of the former Miss World to take some action. Her official spokesperson soon released a statement saying, ''On the onset we would like to thank you on drawing our attention to the observation of the perception of the advertisement. Here is an attachment of the shot taken by somebody during the shoot. The final layout of the ad is entirely the prerogative of the creative team for a brand. However shall forward your article as a viewpoint that can be taken into consideration by the creative team of professional working on the brand visual communication. Thank you once again.''

As of now her team has released a fresh photograph which belongs to the same photoshoot sans the controversial issue.