Seasonal Shopping is Online Due to the Pandemic, but Discounts are Way More Interesting
Shoppers used to standing in line
for hours to take advantage of the
best holiday deals on Black Friday are being directed online by major retailers,
including Walmart and Lowe's.
"Covid [has] really changed everything. Now, nobody even wants to be standing next to somebody, let alone fighting a crowd to
get something." Marshal Cohen, The NPD Group, via CNBC.
Instead of single-day deals,
some of the deepest discounts
are occurring online over the course
of the shopping season.
Retailers are separating
their deals by category,
such as toys, electronics
and home goods.
Shoppers have expressed relief that Black Friday 2020
will not be the usual logistical nightmare of arriving
at particular stores at particular times.
"I kind of wish this would become
the norm." Julie Ramhold, DealNews.com, via CNBC
for hours to take advantage of the
best holiday deals on Black Friday are being directed online by major retailers,
including Walmart and Lowe's.
"Covid [has] really changed everything. Now, nobody even wants to be standing next to somebody, let alone fighting a crowd to
get something." Marshal Cohen, The NPD Group, via CNBC.
Instead of single-day deals,
some of the deepest discounts
are occurring online over the course
of the shopping season.
Retailers are separating
their deals by category,
such as toys, electronics
and home goods.
Shoppers have expressed relief that Black Friday 2020
will not be the usual logistical nightmare of arriving
at particular stores at particular times.
"I kind of wish this would become
the norm." Julie Ramhold, DealNews.com, via CNBC