Napoléon Bonaparte, le business lucratif
Category
🛠️
Style de vieTranscription
00:00 Napoleon is a cash machine. Sales at auction, movies, series, literature, the emperor is making a fortune.
00:07 In 2021, an iconic bicorn of the emperor flew to the auctions for 1.9 million euros, far exceeding estimates.
00:14 The objects linked to Napoleon, relics for some, trigger fierce battles between collectors.
00:20 A saber worn at the Battle of Maringo reached 4.8 million euros and a simple hairpin of the emperor was sold for 7,700 euros,
00:29 well beyond its starting price of 1,200 euros.
00:32 In the book "Grossbigger", two American engineers from Google ranked historical figures by order of importance.
00:38 Imagine that Napoleon is ranked second, just behind Jesus.
00:43 The craze did not date from yesterday, but it was reinforced at the time of the bicentenary of the birth of Napoleon in 1969,
00:49 then with the bicentenary of the empire in 2004.
00:53 But how does a man of the 19th century remain so relevant?
00:57 Napoleon was a communicant before the hour. He shaped his own myth of his life.
01:02 His image, his recognizable outfit among thousands, continues to influence painting, literature, cinema and even music.
01:10 [Music]