Alix Earle, gorgeous It Girl and natural model, hung out on Coney Island for a Cosmopolitan fashion shoot (grab the Spring 2024 issue to see her in action!) Cosmo fashion director and stylist extraordinaire, Cassie Anderson, worked her magic with Alix in some of the MOST fun spring fashion we’ve seen in a while. Balmain, Altuzarra, Carolina Herrera, Rotate, Prabal Gurung – Alix made it all look even more incredible. Cassie gives us some insider stylist secrets while casually dressing some of the coolest women around, nbd.
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00:00 [MUSIC PLAYING]
00:03 Hi, I'm Cassie Anderson, the fashion director
00:12 at Cosmopolitan Magazine.
00:14 And this is how I styled Alex Earl.
00:17 We are here in the Cosmopolitan fashion closet.
00:19 And we're about to have a fashion run through for Alex
00:22 Earl with our editor in chief.
00:24 I'm a little bit nervous, but I feel pretty confident
00:27 because the clothes speak for themselves.
00:29 Wow.
00:30 [GASPS]
00:31 Isn't it magical?
00:32 Oh my god.
00:35 This is so exciting.
00:36 This is the best pull ever.
00:39 Really?
00:40 It was the best fashion.
00:41 This is so good.
00:43 It was perfect for Alex.
00:45 This was made for her.
00:46 Yeah.
00:47 It's so good.
00:48 Cassie.
00:49 It hit all the right notes.
00:50 The highlights of spring, so movement, 3D.
00:54 I'll take you from left to right.
00:56 Yeah.
00:57 So coming back from Paris, I saw a lot of texture
01:00 and movement on the runway.
01:02 The beach immediately came to mind for me
01:05 just because we get a lot of movement on the beach.
01:08 The wind is good.
01:09 And I thought that the wind through the fringe
01:12 and through all the textures would create a lot of movement
01:15 and motion for us.
01:16 Not full Coney Island.
01:17 We're going to go abstract, kind of like weird.
01:20 Not quite surreal, but like, yeah, like really tight moment.
01:23 This will really catch the wind here.
01:25 Yeah.
01:26 It's a pant, and then it has all of this happening.
01:30 Whoa.
01:30 And then the bag that matches.
01:32 Oh my god.
01:33 So there's just like a lot to play with.
01:34 This says Tori, believe it or not.
01:37 Did we just see that walk?
01:38 Yes.
01:39 No way.
01:40 This just walked.
01:40 These are spring collections.
01:42 We've had to really push all the brands to get a spring
01:46 because, you know, they're in market.
01:48 They're shooting their ad campaigns.
01:50 This was tricky.
01:51 Something that people might not know
01:54 is that when you see that collection come down the runway,
01:57 that's the only one in existence in the entire world.
02:01 We're shooting it so close after collections
02:03 came down the runway.
02:04 My main concern was actually getting the clothing.
02:07 I want it just as badly as Vogue wants it or Elle wants it.
02:11 Any influencer, any celebrity walking the red carpet,
02:14 we're all fighting over that one sample, that one look.
02:18 It can get a little cutthroat.
02:20 It's so good.
02:20 But this--
02:21 With the bag.
02:22 --itself is a moment, but it goes over these little bloomers
02:25 with the tank.
02:25 Yes.
02:26 Amazing.
02:27 What you see coming down the runway
02:29 isn't necessarily what you're going to be wearing head
02:32 to toe, but maybe you're inspired by it a little bit
02:35 or you see one thing that you want to take from it.
02:38 It's fantastic.
02:40 Thanks, guys.
02:41 I feel so loved.
02:43 I'm on my game today.
02:45 Today we are shooting on Coney Island.
02:51 I love being on the beach.
02:53 We are super excited about the movement
02:56 that the wind is going to create and blowing through some
02:59 of the texture in the clothing.
03:01 Alex Earl is a bit of an it girl.
03:03 She's cool.
03:05 She's trendy, but in an understated way.
03:07 I knew that we weren't going to be challenged
03:09 too much with her.
03:10 Good morning.
03:15 How are you?
03:16 Good, I'm Cassie.
03:17 Alex, how are you?
03:17 Hi.
03:18 Welcome.
03:19 I'm the fashion director.
03:20 Do you want to look at fashion really quick?
03:22 OK, let's do it.
03:23 Today is all about texture.
03:24 And this is a spring collection story.
03:27 So everything here just walked.
03:30 This is Balmain, which I'm really excited about.
03:33 Isn't this major?
03:34 Like latex?
03:36 No, it's so cool, right?
03:37 And the flowers.
03:39 So we love this.
03:40 This is one of our favorite pieces.
03:42 I'm glad you like it.
03:43 Beautiful paillette.
03:46 It's a little sheer, so we'll do a little panty underneath it.
03:50 This is also one of my favorites, Alta Zara.
03:53 It's very--
03:55 OK, loving the texture.
03:56 --layered.
03:57 Yeah, exactly.
03:58 And then we have things to play with, like pieces of net.
04:02 So when we're out on the beach, we'll get that wind.
04:05 This Carolina is also so major when it's on.
04:10 It really has shape.
04:12 I was going to say I like the shape of this one.
04:14 Yeah, so it's like a nice waist, and then it peplums out.
04:18 This rotate look, which the back is like complete fringe.
04:23 Isn't that so cool?
04:25 Exactly, lots of movement.
04:27 We're going to have the best day.
04:30 Yeah, exactly.
04:31 I mean, who doesn't go to the beach in latex, right?
04:34 The best thing that I liked about styling Alex
04:36 was the level of trust that we had with each other.
04:39 We had just met that morning.
04:41 She loved everything that I was showing her.
04:43 We just had this great dialogue back and forth at work.
04:45 It was super organic.
04:46 It was easy.
04:47 [INTERPOSING VOICES]
04:51 Yeah.
04:51 [INTERPOSING VOICES]
04:52 Oh, it's in my pocket.
04:53 I've got it.
04:54 But it's good.
04:55 It looks so good.
04:56 Thanks, Whitney.
04:57 We'll be back, OK?
04:57 Yeah, for sure.
04:58 [INTERPOSING VOICES]
05:03 Amazing.
05:03 All right, let's go.
05:05 Are you OK?
05:05 Do you want me to unzip a little bit from the back?
05:07 I'm OK.
05:08 The day started pretty overcast and moody,
05:15 and we kind of leaned into that a little bit.
05:17 So we liked the moodiness of it.
05:18 And it was kind of like the start to the day.
05:22 The weather itself told a story.
05:24 The sun is supposed to come out around like 2, 3.
05:28 Because then the sun gradually started to come out
05:31 as we were shooting more.
05:32 And then I remember when we had bright blue sky,
05:35 I think we were shooting the fringe leather jacket when
05:38 the sun started coming out.
05:39 An RV.
05:40 Yeah.
05:40 Yeah, these are really pretty.
05:42 It's wax.
05:42 Cool.
05:43 All right, I think we're good here.
05:44 We have this.
05:45 OK, cool.
05:46 Our photographer is Brendan Wickston.
05:49 We worked with him a couple of times in the past now,
05:51 and we absolutely love him.
05:53 He captures the best moments.
05:55 She moved really well in the fashion.
06:08 She immediately started to play.
06:09 She knew what to do.
06:10 We didn't really have to direct her.
06:12 And that was super helpful, and we got some real moments out
06:15 of that.
06:16 And she was graceful wearing the clothing also.
06:20 So she knew that if there was fringe or just
06:24 like a little bit of texture, she knew what to do with it
06:26 and how to move to kind of capture that,
06:27 help us capture that the shoot was about motion and texture.
06:33 I feel like there's been a lot of shoots lately where I am
06:37 hovered over a pile of clothes.
06:40 You know how challenging it is to style in the sand like this?
06:45 And the beach can be super unpredictable,
06:46 especially in New York.
06:47 Even though we didn't utilize Coney Island,
06:50 it was still there.
06:51 It created this fun atmosphere, I think, laid back.
06:54 [LAUGHTER]
06:58 It's so funny to see this.
06:59 [LAUGHTER]
07:03 Wait, you kind of look like Gru from the Minions, right?
07:06 Like the shape.
07:06 [LAUGHTER]
07:10 I also thought, you know, the beach
07:11 would be a perfect place to get a lot of wind
07:15 to create that movement with the fringe and the texture,
07:18 and then also have the sunshine hit some of the sequins
07:21 and create those flares and flashes
07:23 that I thought would really make the clothes come alive.
07:25 I'm going to want wind to catch these when she's standing.
07:30 [WIND BLOWING]
07:35 Even though we're shooting on the beach,
07:36 I didn't want to lean into beach.
07:38 I wanted it to be a beautiful backdrop
07:40 and still make it about spring/summer collection.
07:43 When we wrapped, we all got on one of the roller coasters.
07:48 Alex sat in front.
07:49 I sat in the back and screamed the entire time.
07:52 Thought it was my final moments here on Earth.
07:55 And then we all had a margarita on the boardwalk.
07:57 Cheers!
07:59 Woo!
08:00 I love Cosmo.
08:01 The day went really smooth, I have to say.
08:04 This was one of the smoothest shoots I've ever worked on.
08:08 The best part about styling Alex was that she was so agreeable.
08:13 It was as if I was working with a professional model.
08:16 And she looked beautiful.
08:17 So she trusted me, and I trusted her.
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