Franchise Asia Philippines 2024

Transcript

00:00One of the most popular ways to build a business is to franchise some brands that are already established in the Philippines.

00:08That's why a franchise expo was held in Pasay, which was led by the Philippine Franchise Association.

00:15Let's watch this.

00:18Hard work and perseverance is the key to success in business.

00:21And to be known and established in business, you need a strong strategy.

00:28That's why some people choose to franchise because of brands that are already known to the public.

00:35That's why a franchise expo was held in Pasay, which was led by the Philippine Franchise Association.

00:58Legitimately, the PFA franchisors can help you start your business by becoming your own boss.

01:06In terms of budget, they are very generous.

01:09You can get franchises, for example, onboard 200,000.

01:13The average return on investment, ROI, is 18 months.

01:20The organization's goal is to help those who want to start a business.

01:24The country's employment rate is high and the economy is strong.

01:29It can be said that franchising is one of the easiest ways to start a business where you can acquire a strong brand name,

01:37strong marketing and promotion strategy, and support from the franchisors.

01:50But also expand nationally is first the tax incentive programs.

01:54What are the concessions being given to our existing established franchisors already?

01:59Second one is access to funding because the interest rates are high for loans.

02:05And then the third one is the intellectual property.

02:08We've been working a lot with the IPOFIL, with DG Barba's team.

02:14But we still need a lot of help in terms of our franchisors getting access to Madrid Protocol Compliance.

02:22And it is estimated that 700 local and international brands are included in the exhibit, like food chains.

02:30Of course, we want more.

02:32In the next five years, we are planning to open additional 300 stores and 60% of which would be franchise stores.

02:40In our franchise, we're more than 700 already.

02:44But overall, in the Philippines, we're almost 4,000, including our key account partners.

02:51A lot of people are complaining that inflation is high and buying is expensive.

02:58The best way to beat inflation is to really start a business.

03:03A lot of people are starting businesses, especially since the country's economic boom is coming back.

03:09It is important for people to ask for advice on building a business.

03:14And franchising is one of the ways to acquire knowledge on how to run the chosen brand of business.