Hear from Aabesh De, founder of Flora, an app and device that provides care guidance for more than 10,000 types of plants.
The show is Entrepreneur Elevator Pitch, and it challenges contestants to pitch their company to our board of investors during a 60-second ride to the boardroom. If the investors like what they hear, the elevator doors open, and the negotiations begin. If they don't like what they hear, the elevator goes back to the ground floor, and the entrepreneurs leave empty-handed.
The show is Entrepreneur Elevator Pitch, and it challenges contestants to pitch their company to our board of investors during a 60-second ride to the boardroom. If the investors like what they hear, the elevator doors open, and the negotiations begin. If they don't like what they hear, the elevator goes back to the ground floor, and the entrepreneurs leave empty-handed.
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NewsTranscript
00:00Welcome to the elevator.
00:03Hi, my name is Abesh and I'm the founder of Flora.
00:06I'm here seeking $500,000 in exchange for a $7 million valuation for my company.
00:12I invented the FloraPot.
00:14It's a magical patented smart plant monitor
00:16that tells you exactly what plant vitals your plants are feeling for moisture,
00:21light, temperature, humidity, and more to keep your plants thriving.
00:24It can be used indoors or outdoors,
00:27and the Flora app can be used without the hardware and boasts a community of more than 300.
00:33Oh, 60 seconds is up.
00:37The good news, he got the ask in number one.
00:39Just in time.
00:40No, in the first five seconds.
00:42I actually have never seen that.
00:43In my head, I was going, oh my God, that's a great idea.
00:46You know, as always, should I evaluate the pitch or should I evaluate the product?
00:50Well, do you guys think we should take it to a vote?
00:51Yeah, I think so.
00:54Approved.
00:54I like the fact that you have the software piece and the hardware piece.
00:58That social platform is incredible, but the distraction of working on the hardware
01:04might be too much of a challenge for your business.
01:07So for that reason, I'm going to have to pass.
01:09That's fair. I appreciate that.
01:11I think you're a great entrepreneur with a lot of passion about plants.
01:16I also think it's early, but I would be
01:19interested in investing $100,000 at the last round, which is $5 million.
01:23So I, too, want to participate.
01:26So I'll put in $100,000 and we'll do it at the seven.
01:31Assume that it's the equivalent of a $125,000 investment.
01:34Think about it for a second.
01:46I would love to go with you, Mark.
01:48Good job, Mark.
01:48Woo!
01:49Congratulations.
01:49Mark, congratulations.
01:50Thank you so much.
01:51Thank you, guys.