(Adnkronos) - "Il Mese della prevenzione è il progetto più diffuso e longevo in Italia riguardo la prevenzione. Un’idea che cerca di scardinare un preconcetto e cioè quello che nel nostro Paese, solo una persona su due si reca regolarmente dal dentista”. Così l’head of marketing Oral Care Italia di Unilever, Cristiano Gallotta, a margine della conferenza stampa a Palazzo Montecitorio che ha dato il via al 44esimo mese della prevenzione dentale che visto la partecipazione di rappresentanti delle istituzioni, dell’Andi, di Mentadent e della Federazione Italiana Medici Pediatri.
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00:00The aim of the month of dental prevention is to bring people to the dentist with confidence.
00:09There are more than 10,000 volunteer dentists who together invite people to the oral prevention practice at a dental clinic.
00:19It is the most widespread and long-term prevention project in Italy and tries to discard a preconception,
00:26that in Italy only one out of two people regularly go to a dental clinic,
00:31and this data unfortunately drops dramatically when we talk about children under 14 years of age.
00:36So I thank FIMP, the Italian Federation of Pediatric Doctors,
00:39for affirming a clear and important passage with us,
00:43that oral hygiene at a dental clinic starts from the second year of age.
00:47The test How to Grow a Smile is an important concrete tool for oral prevention.
00:53It is a tool within the month of prevention that allows people to make a self-assessment
00:58of the general habits of parents towards their children
01:02and therefore of what the importance of going to a dental clinic could be.
01:08It is a test that already last year, in the adult version,
01:12has collected more than 200,000 visits with significant increases
01:16of what is the concern and awareness of the importance of oral hygiene.
01:20So we invite all parents to take their children from the second year of age
01:24to a dental clinic in the month of prevention.