E-taas ang Pinay MSME's Program ng DTI, layuning ma-empower ang women entrepreneurs sa bansa
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NewsTranscript
00:00We will talk about the project of the Department of Trade and Industry or DTI
00:05that always empowers women in the field of business.
00:10This is the I-TAAS, the TINAY MSMEs Program,
00:14where MSMEs women are empowered to handle their businesses.
00:21This program is important for the development of micro, small, and medium enterprises in the country.
00:27To give us more details about this, we have with us the Officer-in-Charge,
00:32Executive Director of PTTC, Jemea DTI, Faye Avela.
00:38Welcome back, Ma'am Faye, to RISP.
00:41Thank you and good morning to all of you listening here on Rise and Shine.
00:46Good morning, Ma'am.
00:49So tell us more about this I-TAAS, the TINAY MSMEs Program.
00:56Yes, the I-TAAS Training Program is a program led by the Department of Trade and Industry,
01:03Bureau of Small and Medium Enterprises Development in partnership with us, the Philippine Trade Training Center.
01:09So this aims to give and increase the knowledge of our women entrepreneurs
01:17so that their customers will increase and definitely with that, their revenues will increase.
01:24So this is actually ongoing.
01:27We started this in three regions in the Philippines.
01:31All regions will benefit from this program.
01:36Ma'am Faye, you've mentioned about ongoing.
01:38How many participants are there for this year?
01:42And what are the regions that are included so far?
01:44As I mentioned earlier, all regions will be covered.
01:49And so far, since the last two weeks, we have already assisted Region 1, Region 4A, and Region 9.
01:59So in total, we want to give this training to 400 women entrepreneurs.
02:06And in each region, at regional level, if there are 25, we will be happy.
02:12But of course, if there are more, we will find a way.
02:15I hope there will be more.
02:16Because I think Filipinos should really be able to know about businesses.
02:21Especially, there's really a support in MSMEs and we have a lot of Filipinos who support this.
02:27But you've mentioned about the goal and how this will help women.
02:32In terms of the execution of the training, how do you do that?
02:36In this training, of course, we have designed sessions for them.
02:44And what we're saying here is that from the start, they will be taught how to use digital skills.
02:50So here, for those of us who have finished the program and those who will continue, they will be taught how to use AI.
02:56To use AI, of course, we're already in the age of AI.
02:59And they will be taught how to create a website through AI.
03:03How to create captions on Facebook through AI.
03:06Because our social media is very powerful, right?
03:10So they will be taught of that.
03:11Then in the second session, what will help them is how to create their own online presence.
03:18There, I will teach them how to create an account on Facebook, how to create a TikTok, etc.
03:25But the good thing is, all of them who have completed the program, they already have an online presence.
03:34They just need to improve it.
03:36Maintain or develop.
03:38Yes, so that their online presence will be better.
03:42And third is really how to engage.
03:44Because if they're already there, they should take advantage of that, right?
03:48So that they are constantly there, still connected to their customers, still engaged.
03:54And of course, our aim is to still buy them and encourage others to buy them.
03:59Because the most important thing now is the online presence because the battle is already there.
04:04I have a question, ma'am.
04:05Because you've mentioned about the AI, right?
04:08So how is it?
04:09Just a simple question about AI and then after that, you will give the caption.
04:13Is that how are we going to let these entrepreneurs do their thing?
04:17Yeah, that's the idea actually.
04:18But of course, as we said, AI is just a tool.
04:22So it's still the judgment of the entrepreneurs on what they should do.
04:27So those are the aspects that are taught and taught differently by our resource persons there.
04:34So that they don't just do research and then copy-paste, right?
04:38So they will still be taught how to handle the AI better.
04:42Okay.
04:43But what is the possible assistance that can be given to the participants in this training?
04:49Yeah, aside from the training, there is mentoring.
04:53Actually, it's just two days.
04:55In recognition of the business of our entrepreneurs, it's two days.
04:59We really prepared them for those two days.
05:02But after that, of course, they already uploaded their products.
05:07It's an ongoing learning process.
05:09So we have 90 days for them to help them with whatever challenges they face.
05:16So we also build community here.
05:18Yes, yes.
05:19So we also build community here.
05:20Yes, yes.
05:21So we also build community here.
05:22Yes, yes.
05:23So we also build community here.
05:24Yes, yes.
05:25So we also build community here.
05:26Yes, yes.
05:27So we also build community here.
05:28Yes, yes.
05:29So we also build community here.
05:30Yes, yes.
05:31So we also build community here.
05:32Yes, yes.
05:33So we also build community here.
05:34Yes, yes.
05:35So we also build community here.
05:36Yes, yes.
05:37So we also build community here.
05:38Yes, yes.
05:39So we also build community here.
05:40Yes, yes.
05:41So we also build community here.
05:42Yes, yes.
05:43So we also build community here.
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