Inc. Arabia speaks to Ahmad Issa, Regional Vice President Middle East at Cloudera on the sidelines of LEAP 2025.
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00:00My name is Ahmed Issa, I'm the regional VP for Cloudera in Saudi Arabia.
00:24Cloudera is the de facto for data, so if you have data you need Cloudera, I'm bragging
00:31about it.
00:32Cloudera is a true hybrid cloud company that helps you convert your data into actionable
00:42insights.
00:44You can apply AI, generative AI analytics, so that you can take meaningful decisions
00:52and you can analyze and read your data differently.
00:57So whether you are an enterprise, an organization, a small company, Cloudera is a hybrid cloud
01:06company that can help you generate the most out of your data.
01:10This is an objective and we're here to serve you in this manner.
01:14We're here in Leeb for the fourth year.
01:17Last year we had a booth, the first two years we participated through our partners.
01:22So a manner that we have our own booth, our own meeting room and area to discuss with
01:30our customers, to showcase our products, our services, our value proposition.
01:37This is the event of the year for Saudi, it's like a giant expo for Dubai, and this is part
01:44of the Vision 2030, you know, the expo, the World Cup coming.
01:50Saudi is aiming to be the AI hub, you know, at the worldwide level with the project Transcence,
01:56you know, and the investment they have announced 100 billion USD in the AI arena.
02:03So this is the event focused mainly in AI, and by the way, it is being planned with SADAYA,
02:10Saudi Data and AI, Artificial Intelligence Agency.
02:15So it's all about data, it's all about AI.
02:18It's all about, if we go back to the vision, to diversify Saudi economy, data is the new oil.
02:25So they're walking away from the traditional oil to the new oil, which is data.
02:30So it is the event of the year, we are proud that we are here, we are participating with
02:35our experts, with our marketing team, with our sales team, so that we can present our
02:40services and we can have those discussions and MOUs and agreements during the event.
02:47I advise them to take baby steps, first to know what to do with their data, to organize it,
02:54to get the most out of it, and to start with simple use cases, not too big, like mountain ambitions,
03:01because it will fail, it will fail if you go in big leaps.
03:05So I advise them to go baby steps, to take it one step at a time, to have, let's say,
03:12quick wins every time, to get more child data.
03:16We are committed to invest in the region, we are committed to invest as per the Saudi 2030 vision,
03:23which is all about diversifying the economy and about the data.
03:30So we're investing more in local trends, we're investing more in our support, in our services,
03:38in partners, we have a huge network of local partners and international partners that they
03:45are helping us, you know, to go and see the opportunity with our customers, to help them,
03:52to prepare them for the future.
03:54So we're committed to invest and to bring more business to the region.