• 2 days ago
Entrepreneur, IT specialist partner for laundering service

Tipid Sulit Laundromat is a business born out of resilience and collaboration during the challenging times of the pandemic. It all began with Jersey Ong, an entrepreneur who had established a foothold in the laundromat industry but needed to focus on his other ventures. Seeking a reliable partner, Ong joined forces with Rod Dilag, an IT specialist whose innovative solutions perfectly complemented the business. With the help of GMB Franchise Developers, Ong and Dilag came up with the name Tipid Sulit, reflecting their commitment to affordability and value. What started as a small venture has expanded into 121 branches across the country. Tipid Sulit has become a trusted name in laundry services, delivering convenience and quality to communities nationwide.

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Transcript
00:00The Business Mentor Talks is vlog by no other, Armando Buts Bartolome, in cooperation with
00:14the Manila Times.
00:15It aims to bring to life and recognize entrepreneurs who constantly strive to create a living for
00:21the community as well.
00:51Listen to the Business Mentor Talks with Buts Bartolome.
01:21But anyway, Rod, please introduce yourself to our viewers.
01:51By the way, I'm Roderick Tilag, COO and Co-Founder of Tepid Sulit Laundromat.
01:55And I'm here with Sir Buts Bartolome to listen to some advice from him.
02:01Okay.
02:02So, Rod, what is the industry of laundry?
02:06Because it seems like it has changed, right?
02:09Yes.
02:10The other day, it was just laundry.
02:12Now, it's laundromat.
02:13Yes.
02:14What is the industry now?
02:15I think it's part of the change of times.
02:18Even the change of laundry.
02:20Even now, people are getting busy.
02:24One of the sacrifices in their busyness is laundry.
02:28And of course, there are new ways to solve that problem.
02:33Tepid Sulit is one of them.
02:35It's a game-changer of laundry.
02:37Game-changer?
02:38Yes.
02:39Okay.
02:40Why is that?
02:42Like the people who watch us,
02:45do they really have no time to wash?
02:47Or they just don't want to wash?
02:50Actually, that's the trend of life.
02:52Before, it's the same with the food industry.
02:55People don't have time to cook.
02:57Correct.
02:58It's the same with laundry.
02:59People don't have time to do laundry
03:01because people's schedules are changing.
03:03They have work day and night, not unlike before.
03:06Even on weekdays, they work.
03:08Correct.
03:09That's the demand.
03:10That's the demand of our industry.
03:13Workers.
03:14So because of that, it's not worth it.
03:17They wasted their time in washing and cooking.
03:20And of course, they're looking for a solution
03:22that can fill the gap.
03:24But on weekdays, you always say,
03:26you're going to do laundry at your neighbor's house.
03:28Yes.
03:29What's the difference between laundry and laundry mat?
03:33Even now, there's a value that's not the same as the value of laundry.
03:37So if they're going to pay for the laundry mat,
03:39the cost will be higher compared to regular laundry
03:42when you go to the laundry mat.
03:44Of course, right now,
03:45the machinery is being defeated.
03:46The manual.
03:47But in the laundry mat,
03:49the workers are using multiple machineries for their services.
03:52And of course, we have the best technology in town
03:54to solve their problems.
03:56So now, what's a cheap laundry?
04:00Tell me how you started.
04:03Okay.
04:04Tipid Sulit Laundromat started with the venture of my partner,
04:08Jerzy Ong.
04:09Jerzy Ong is a laundry owner.
04:11And unfortunately, he had some hassles
04:15because of the problems of changing the time.
04:19Because he was busy with his other business,
04:21he couldn't focus.
04:22So he came up with my business, IT Solutions.
04:27So it's like you're in a tandem.
04:29Yes, exactly.
04:30So you're partners.
04:31He has a laundry mat that needs changes.
04:36You have IT.
04:37Yes.
04:38It's a good combination, right?
04:42It's rare for laundry mats to invest in IT Solutions.
04:46So that's one of the advantages of Tipid Sulit
04:49that we have an end-to-end solution
04:52from the customer side up to the investor side
04:56and of course, to the laundry users.
04:59But what makes you different from other laundromats?
05:01There are a lot of laundromats that have machines that they call commercial.
05:07Yeah, yeah.
05:08Okay, but what makes you different?
05:10I think the big difference is that we are the game changers in the industry.
05:14So we changed the traditional way of laundry
05:17by giving the latest technology.
05:20So before, the laundromats that you can see outside
05:23are regular wash.
05:25Here in Tipid Sulit, you can bathe.
05:28So this is the tradition of laundromats.
05:30Yes, friends, this is still a tradition.
05:33You can soak.
05:35And then at the same time,
05:36the sophisticated households that want to clean,
05:40we have products like double wash, triple rinse.
05:43And then at the same time, we have soft wash
05:45for the gowns, the American ones.
05:48So this is what we do for dry cleaning.
05:51Where are your machines from?
05:53This is from the U.S.
05:55So this machinery is top of the line.
05:58From Primus Company.
06:01Okay.
06:02Primus brand created by Alliance Laundry System.
06:06So how many branches do you have now?
06:08Right now, our franchise is around 121 branches nationwide.
06:11One to one.
06:12Over how many years?
06:14We started during the time when we consulted with you, sir.
06:17That was 2020.
06:19Pandemic?
06:20Yes, pandemic.
06:21How many branches did you start in 2020?
06:25We started in Kwentuhan, sir.
06:27Kwentuhan only, no branches yet, right?
06:29Yes, that's all.
06:31And the branches are a bit old.
06:33Yes, even the name Tipid Sulit is not yet born that time.
06:37It's just an idea for us.
06:39What's the original name you want?
06:41One Laundry.
06:42One Laundry.
06:43It's not catchy.
06:44You said, sir, Tipid is better.
06:46Correct.
06:47Tipid na, Sulit pa.
06:48It's really a hit, right?
06:50So now, how is it running?
06:52How is your franchise now?
06:54How is the system?
06:56Yes, yes.
06:57How is it running?
06:58Aside from giving value to our customers by providing traditional laundry in latest technology,
07:05we also provided an end-to-end solution for our investors.
07:10So we created a cloud-based system to simplify the business,
07:15for ordinary interested people to run.
07:18Before, being an entrepreneur is a very challenging part of business.
07:22So you need to learn a lot of things before you can start a laundry.
07:27But this time, because we made the system automated,
07:31it became simple for them to enter the business.
07:34The technology is already there.
07:36We also created a cloud-based system.
07:38At the same time, we have a training center for the staff.
07:41And then we also have a call center for the support.
07:46If they have a problem with their business, right away, they can call us.
07:49So in other words, if the machine breaks down, I won't have to wait for days.
07:52Yes, because we already have trained professionals who teach their guides.
07:59Remember, this is what we're talking about.
08:01This is the answer to OFW.
08:02Did that come true?
08:03Yes.
08:04At the same time, we have in-house management.
08:06So for those who don't want to hands-on, they want investment,
08:10we created a team to manage their business.
08:14So you have a system, if I understand correctly.
08:19You have an OFW.
08:20For example, I'm in America.
08:22I want to invest in Tipid Sulit.
08:24How does that work?
08:26We have a Philippine-based management team.
08:30Correct.
08:31At the same time, the database is connected, of course, worldwide.
08:35Because it's cloud-based.
08:36So in other words, even if you're in the middle of the world,
08:41I can get the actual, the real-time.
08:44Yes, yes, yes.
08:45This is IoT technology.
08:46Wow.
08:47So all of our machines, we put single board computers to make sure that all transactions are audited
08:55and then connected to the investors.
08:57So who is your market in Laundromat?
08:59Who was catered by Tipid Sulit?
09:03B2C.
09:04These are the customers, users.
09:06Of course, we are there from Class B to Class D.
09:12Because our laundry is worth it.
09:14Because your price, how much is your price?
09:17Yes.
09:18Now, our SRP is around Php 130.
09:20For how many kilos?
09:22For 8 kilos.
09:238 kilos.
09:24One of the cheapest in the market right now.
09:27We have options of premium wash and we also have options of extended services,
09:32depending on the demand of the customer.
09:34So our typical countrymen who work, you know, daily workers,
09:40maybe they can afford to go to Laundromat.
09:43Yes, even tricycle drivers go to Laundromat because it's not that expensive.
09:48It's a need.
09:49It's a need.
09:51In other words, if you are a tricycle driver, of course, you have to change everyday.
09:57Yes, yes, yes.
09:58They don't want to change their clothes because of their exposure to the outside world.
10:03Exactly, exactly.
10:04So again, Rod, tell our viewers, how can they contact you?
10:11I'm sure many are still wondering, right?
10:14Who is this Tipid Sulit and how can they contact you?
10:18Actually, you can visit us in our Facebook page, Tipid Sulit,
10:21and you can also visit our website at www.tipidsulitlaundromatph.com.
10:27Okay, very good.
10:29So last thing, what can you advise to those who are starting a business like you did the other day?
10:35Okay, actually, business is a basic thing that we need to do for people who have problems.
10:42If there's a problem, there's a business.
10:44So let's help people who have problems and definitely, they will help us in our business.
10:48Exactly.
10:49So again, Rod, thank you very much.
10:51Again, he is an entrepreneur.
10:54If you have a problem, talk to him.
10:57But look at his business, Tipid Sulit.
11:00What's the website?
11:01TSL?
11:02Yes, www.tipidsulitlaundromatph.com.
11:05Okay, so again, thank you very much.
11:07Thank you, thank you.
11:08Thank you very much.
11:09Again, my fellow countrymen, this is what you saw.
11:11A business that you really need because you are doing laundry.
11:15And if you don't want to do laundry, get a laundromat.
11:18Right?
11:19So that's also an answer to OFW.
11:21Yes.
11:22So again, nothing can beat any opportunity like the laundromat.
11:27Yes.
11:28Okay, thank you, thank you.

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