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00:00Today's guest is this person.
00:09There are two people.
00:11From the left, Mr. Ishimaru and Mr. Hashizume.
00:15Nice to meet you.
00:17They are not parents and children.
00:19That's right.
00:20They are not parents and children.
00:22Today's guest is this person.
00:24He is a young man who has revived the izakaya.
00:29He is a TikToker in his 70s.
00:34TikToker?
00:35That's right.
00:36TikToker in his 70s?
00:38TikToker is not a generation to see.
00:42You didn't know about TikToker, did you?
00:45No, I didn't.
00:47This is it.
00:49Is it a pattern?
00:51It looks like a gun.
00:54I don't use a gun.
00:58Mr. Ishimaru is running a restaurant called NAGOMI in Fukuoka.
01:04He is 73 years old.
01:06Mr. Hashizume is a regular customer of the restaurant.
01:09He is 29 years old.
01:11If they had lived normally, they wouldn't have met.
01:15They met each other so that they would be guided by fate.
01:19At different times, they will help each other.
01:25It's a story like the return of the crane.
01:30It's a story that makes your heart appear.
01:34Is it a good story?
01:35It's a good story.
01:36It's rare.
01:39Please help me.
01:40The restaurant is so big, but the customers are like this.
01:43Only three people come.
01:45Have you ever seen a video like this on TIKTOK?
01:51This story is a miracle born from this video.
01:56NAGOMI, a restaurant in Fukuoka Prefecture, has been open for 14 years.
02:02It's a beautiful restaurant.
02:03Currently, Mr. Ishimaru and his wife and several part-time workers are running the restaurant.
02:10This day is the same as Monday on weekdays.
02:15It's amazing.
02:19There is.
02:20The restaurant is almost full.
02:22It's true.
02:23I asked the regular customer.
02:26My mother and father are very good.
02:29I want to come when I have a bad experience.
02:33The food is delicious.
02:36The home-cooked meals are delicious.
02:40There are many.
02:42I'm grateful.
02:44I want to come alone.
02:45The regular customers are all good people.
02:49I think that's the character of my father.
02:56What about part-time students?
02:59It's easy to work.
03:01It's fun to work part-time.
03:03The home-cooked meals are delicious.
03:05The home-cooked meals made by my mother are delicious.
03:09The food is delicious.
03:13There are many regular customers.
03:18NAGOMI is a favorite restaurant.
03:22It's a good atmosphere.
03:23The restaurant was open until a few months ago.
03:27It's empty.
03:30There are only two or three people.
03:32It's been 10 months.
03:34It's hard to make a living.
03:37Do you really want to quit?
03:40I can't help it.
03:43I have no choice but to quit.
03:48The restaurant was in danger.
03:53The person who saved the restaurant was TIKTOK.
03:58Why did Ishimaru become TIKTOK in his 70s?
04:05Who is TASHIZUME?
04:12Let's see the miracle of the chain of kindness.
04:18Ishimaru used to run a flower shop in Fukuoka.
04:24When he was 59 years old, he opened NAGOMI.
04:35He was loved by his neighbors.
04:41The restaurant was in danger.
04:47Let's see the story of two people who met fate.
04:54In April 2020, there was an incident.
04:58As you may remember, there was an emergency declaration of COVID-19.
05:05People couldn't go out to eat.
05:09As a result, the number of customers decreased in NAGOMI.
05:16When I asked the customers, they said they were stopped by the company.
05:21The company was in a bad situation.
05:27Ishimaru continued to run the store.
05:32One day, he met a strange customer.
05:36He opened the store as usual, but the store was empty.
05:40He thought he was free today.
05:43A customer came in.
05:46The customer was a young man with blond hair.
05:55He thought he was a stranger.
05:59He treated the customer as usual.
06:02The customer ordered a set meal and noodles.
06:10He didn't eat it.
06:13He only ordered a set meal.
06:18My restaurant has a lot of set meals.
06:22If I eat a set meal, I will be full.
06:26I will make a set meal when I finish eating.
06:29He finished eating a set meal.
06:32He was full.
06:34He stopped ordering noodles.
06:36The young man with blond hair nodded in surprise.
06:42Ishimaru was worried about the young man's health.
06:48He said it was good for his diet, so he drank it.
06:52He gave him tomato juice.
06:55It was the first time he met him.
06:58He was grateful to the customer.
07:01He smelled the tomato juice.
07:03He said he wanted to drink it.
07:06Suddenly, the young man started crying.
07:11He cried.
07:14The young man was Hashizume.
07:20There are few people who serve tomato juice.
07:25I was surprised to see him suddenly.
07:28He was working in Tokyo.
07:30He ran away from Fukuoka by himself.
07:35He warmed the tomato juice for me.
07:38I was relieved.
07:41It was the tomato juice before he ran away.
07:44I remember that feeling.
07:47I was walking in a soba restaurant.
07:51A woman in an apron ran to me.
07:56I wondered if she was hungry.
07:58She gave me a country marmalade.
08:02She told me to do my best at work.
08:05I was about to cry.
08:08I didn't know there was such a relationship in Tokyo.
08:12Hashizume ran two SNS marketing companies in Tokyo.
08:17He ran two online English conversation companies.
08:21On the contrary to Ishimaru,
08:24due to the influence of COVID-19,
08:27he had a lot of remote classes.
08:30He was very busy.
08:33When COVID-19 broke out,
08:36I was busy studying at home.
08:39I was very busy.
08:42As a result, he got sick.
08:45He lived in Tokyo.
08:47He lived in Fukuoka for a month.
08:50He was hospitalized.
08:53He moved to the area near Nagomi.
08:56From here, Hashizume and Ishimaru's story begins.
09:01The 70-year-old TikToker was born.
09:07Let's see the story of Hashizume, a young man with a broken heart.
09:13Let's see the story of Hashizume, a young man with a broken heart.
09:20Hashizume, you've become a regular here.
09:24I change my clothes every day.
09:27You look like a cat with milk.
09:31It's a difference between white and red.
09:35After work, I go home and go back to Nagomi.
09:39I see.
09:42Hashizume is a stranger.
09:45But regular customers invite Hashizume to play.
09:50They invite Hashizume to a barbecue party.
09:55Hashizume wasn't the type to join in Tokyo.
09:59Do you know Hashizume?
10:02I can tell by the angle of his eyes and face.
10:06He's not the type to join in.
10:09In Nagomi, Hashizume felt the warmth of people that he couldn't feel in Tokyo.
10:20That's how he got better.
10:24I've been living a good life.
10:27I've transferred my residence permit.
10:30I thought it was a one-month permit.
10:33I thought it was really good.
10:36I want to transfer it.
10:39I want to transfer it.
10:42Do you have a shop like that?
10:45I have a fruit juice shop.
10:49It's fashionable.
10:51Is there a story about this?
10:54It's okay.
10:56I sometimes serve oden there.
11:00What kind of shop is it?
11:03Fruit cocktail and oden.
11:05Fruit cocktail and oden.
11:08When I'm feeling down, I drink hot oden with fruit juice.
11:14Is that true?
11:17I can't imagine it at all.
11:21Nagomi is getting better every day.
11:25I grew up quickly.
11:28How much weight did you gain in Tokyo?
11:31I may have gained 20kg.
11:34You're perfect.
11:36Ishimaru-san, I'm worried about you.
11:39I feel like I'm eating with my family.
11:42You're the type of person who eats alone in Tokyo.
11:46I understand that.
11:49Because it's almost me.
11:52Tokyo's me.
11:54What do you do when you're tired at work?
11:59Lately, I've been looking at my grandmother.
12:03Your grandmother?
12:05My grandchild is on SNS.
12:09I cry when I see it.
12:11I search for my grandmother.
12:14I post it on SNS.
12:17Nagomi, who was saved by Hashizume-san, was in a difficult situation.
12:25One day, Ishimaru-san started to complain.
12:29I'm going to quit my job and get a part-time job.
12:34Is there a shop that will hire me even if I'm 72 years old?
12:38Even after the pandemic, customers didn't come back.
12:42Customers who used to come to my shop once or twice a week are not coming back.
12:52Customers don't come back if they lose their rhythm.
12:55It's hard.
12:57I was thinking about a new menu.
13:03But no matter how hard I try, I can't attract customers.
13:09Nagomi was in a pinch just before closing.
13:12The man who stood up to save him was...
13:16Hashizume-san.
13:19From now on, Hashizume-san's plan to revive Nagomi will begin.
13:30Hashizume-san made a proposal to Ishimaru-san, who was 72 years old.
13:35He said,
13:37Would you like to take a TikTok video?
13:40Suddenly?
13:42Ishimaru-san was suddenly asked to take a TikTok video.
13:44I didn't know what TikTok was.
13:50I was pretty excited.
13:52I don't know what it is.
13:54Let's try it.
13:56I wanted to do anything.
13:59This is the video I posted for the first time.
14:02Help me.
14:04The shop is so big, but the customers are like this.
14:07Only three people come.
14:09I'm particular about ingredients and taste.
14:11I've prepared a lot of ingredients.
14:13The shop is in a very inconspicuous place.
14:16It's really hard to get in.
14:18It's a TikTok-like store.
14:21It's a matter of time.
14:23I want more people to come.
14:25I really want you to come.
14:27I want more people to come.
14:29If you watch this video, I'll give you a drink.
14:32But it's just one drink.
14:34Family members, single people, and people who like alcohol are welcome.
14:38Thank you for your cooperation.
14:42Please help me.
14:49Isn't it a little different from the TikTok video you imagine?
14:53It's a little more impactful.
14:55It's like a challenge.
14:57It's like dancing.
14:59It's just a video of an old man asking for help.
15:04That's right.
15:05It's a simple one-shot video.
15:08On the contrary, I feel new.
15:11That's right.
15:13As Mr. Abe just said,
15:15As soon as I uploaded this video,
15:18Over 2.5 million views in one day.
15:22That's amazing.
15:24In one day.
15:26Over 8.5 million views in total.
15:30That's amazing.
15:32Mr. Abe, how do you feel?
15:33You've been doing TikTok for a long time.
15:35Yes, TikTok.
15:37I started TikTok during the pandemic.
15:40I couldn't get 250 views on my first TikTok video.
15:45It's not just a coincidence.
15:48Mr. Hashizume, your field of expertise is SNS marketing.
15:53So you know how to make it buzz.
15:56That's amazing.
15:58There was a strategy to make it buzz.
16:00I'll introduce it to you in a special way this time.
16:03The first one.
16:05SNS x Old Man is the strongest content.
16:10SNS is very important for old men.
16:16It's easier to grow if the rarity is high.
16:18In that sense,
16:20Old men with a good personality tend to grow easily.
16:25If an old man suddenly appears while a young girl is dancing,
16:27he'll be surprised.
16:29He'll be like, please help me.
16:31That's true.
16:33The second one.
16:35Old men with a good personality tend to grow easily.
16:38It's easier to grow if the rarity is high.
16:47Old men with a good personality tend to grow easily.
16:53Old men with a good personality tend to grow easily.
16:57Old men with a good personality tend to grow easily.
17:06I see.
17:08Old men with a good personality tend to grow easily.
17:13I'm disappointed when I don't get a negative comment.
17:18Is it fun to read those comments?
17:21It's fun.
17:23I think it's a problem.
17:25I feel motivated when I read those comments.
17:30How good is the rarity?
17:32I agree with it, but I'm against it.
17:37If there are many people who disagree with it, it's hard to discuss.
17:41If everyone is against it, it's easy to get involved.
17:45If everyone agrees with it, but only one person is against it,
17:50it's easy to start a fight with that person.
17:52It's like a battle in the comment section.
17:55The third one.
17:57It's a word that comes from the bottom of your heart.
18:00I think everyone can do it by imitating the buzz of 1 and 2.
18:10I think the third part is important.
18:13I think it's important to draw out your true feelings from the target.
18:16I think it's important to draw out your true feelings from the target.
18:19I think it's great that Taisho said it.
18:25I agree.
18:27I think it's great that Taisho said it without feeling embarrassed.
18:33I think it's hard to say that the store will close if it continues like this.
18:39I think it's hard to say that the store will close if it continues like this.
18:42I think it's great that Taisho said it.
18:45I think it's great that Taisho said it.
18:52Hashizume-san was able to make TikTok buzz.
18:57I don't know if this will lead to the closure of the store.
19:02I don't know what will happen if I don't open the lid.
19:05I don't know if this will lead to the closure of the store.
19:09What happened on the next day?
19:14The store was full of customers.
19:19It's a great effect.
19:24Everyone said they saw TikTok.
19:27The children took their parents to help the old man.
19:33There was no food for more than an hour.
19:36There was a family member who licked the salt.
19:40Please wait.
19:42Do you still make TikTok?
19:45I make a menu that can be sold on SNS.
19:48Do you make a menu?
19:50I also make a menu.
19:53Hashizume-san said that the store will close if it continues like this.
19:59Hashizume-san said that the store will close if it continues like this.
20:02Hashizume-san said that the store will close if it continues like this.
20:07Can't you forgive him?
20:09I told him to come out and fight.
20:12Hashizume-san said that the store will close if it continues like this.
20:15Please subscribe to our channel.
20:21Hashizume-san said that the store will close if it continues like this.
20:26What kind of comment was that?
20:27Hashizume-san said that the store will close if it continues like this.
20:32Can't you forgive him?
20:34I told him to come out and fight.
20:38Are you confident?
20:40He was very angry.
20:42He said that the store would close if he received any negative comments.
20:47He said that the store would close if he received any negative comments.
20:51I can't forgive him.
20:57He has a lot of pride.
20:59He doesn't know.
21:01He wants to show his pride.
21:04Is that the menu?
21:06Is that the menu?
21:08Do you want to broadcast it on TV?
21:10I can't.
21:12Don't do that.
21:14The store is getting a lot of attention on TIKTOK.
21:19The number of customers is increasing.
21:21The number of customers is increasing.
21:22The number of customers has increased by almost three months.
21:27The number of customers has increased by almost three months.
21:29The number of customers has increased by almost three months.
21:35Hashizume-san was very good at his strategy.
21:39He reacted more than his strategy.
21:42I was very surprised.
21:44I didn't think it would be like this.
21:45If Hashizume-san hadn't gone to eat, he wouldn't have gone this far.
21:53I think so too.
21:55It's a great story.
21:57Hashizume-san is still in Fukuoka.
22:00He is still in Fukuoka.
22:02He is still in Fukuoka.
22:04He is still in Fukuoka.
22:06He is still in Fukuoka.
22:08He is still in Fukuoka.
22:09That's true.
22:11Wakabayashi-san.
22:13Please show us the final label.
22:16These two are...
22:21...people.
22:23It's a big deal.
22:28I got two.
22:34Wakabayashi-san.
22:35Please show us the final label.
22:39These two are...
22:49It's a big deal.
22:52It's a big deal.
22:54It's a big deal.
22:56And lastly, we have an announcement from Abe-san.
22:59Photo collection pursuit.
23:01Please tell us the highlights.
23:02I, Natsuki Abe, will be releasing a photo collection pursuit.
23:07It's a collection of 24 hours of pursuit.
23:12This is the culmination of my pursuit.
23:16It will be released on January 29th. Please check it out.
23:19Don't miss the free delivery on Abema TVer.
23:23We are delivering the latest episodes and past episodes on Terasa TV.
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