Mumbai: In an exclusive interview with singer Shalmali Kholgade, she discusses how streaming enables a number of people to showcase their abilities to a wider audience. She also discusses her future projects and individual albums. Finally, she reveals some interesting information regarding her journeys.
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00:00It most definitely has had a huge impact on the access that people have to putting their voice out.
00:15Whether it be on social media where you're not ready with a whole song, you know.
00:20You don't have a two and a half minute of verse, chorus, bridge, whatever, however you want to write a song.
00:24You have a verse and chorus and you feel like let me see how this is going.
00:28And if people like it, I'll finish the song.
00:30So there's an Instagram that allows you to do that and people are doing that and finishing songs, you know.
00:35And like you very rightly mentioned, in the hinterlands, maybe they did not have access to putting their talent out there.
00:46Now they do.
00:49But now that everyone has that access, it also stands the chance of getting lost in the mammoth waves of music that keep hitting at us every single day.
01:03New music and all your friends are releasing music, their friends are releasing music.
01:07And you get WhatsApp texts of like, my song has come, my song has come.
01:11And you're happy for them all and you want that good music prevail.
01:18But so much of the success of a song is now also dependent on how much you can push it.
01:31For which monetary backing has become very, very important.
01:37To have a certain budget at least to market it.
01:42Not to put it on top of a chart saying this is a number one song.
01:46I'm not talking about that kind of marketing.
01:48To just serve it to people on their plates.
01:51So that it does not get lost.
01:54If I have a song that releases, I know that I have to allot some budget for it to just be available to people to listen to.
02:09For them to see that there is a new song by Shalmali, whether I click it or not.
02:14Then it's for them to understand that I like it or not.
02:22It's okay, that is fine.
02:25But it bothers me to know that it hasn't reached them.
02:29Like when people, three months after I've released a song, come up to me and say, when did this song get released?
02:34This is the right song.
02:35I'm like, what do I do?
02:38How do I make the people who actually want to listen to more of my work, hear my music?
02:45That's what's become tough.
02:47But as far as putting music out, it's become so democratic.
02:52Anybody can do it and that's beautiful.
03:01I am very, very excited about 2025.
03:04Because one, as far as music that I'm going to release is concerned, it's both Hindi and English.
03:11A lot of it is a lot of pop and dancey stuff.
03:14But there's also beautiful melodic music that I am going to release.
03:18The first of which is actually the Hindi version of one of the Marathi songs that I did for June.
03:24Which got a lot of love in Marathi and I just felt like it lends itself beautifully to Hindi as a language.
03:31So Rajan Batra from the Yellow Diary, a very dear friend of mine, he's written that song so beautifully.
03:38And I will be releasing it at the end of February.
03:41So that's going to be my first release in 2025.
03:45And I have a very, very exciting, cool dance number also coming.
03:50All my projects that I can talk about in this moment are independent projects.
03:57Because that's something I have control over.
03:59Films, it's like...
04:11I think it really helps to one, know where you want to see yourself in the horizon.
04:18Like at least 5 years from now.
04:205, don't go 10. Go 5 or 3.
04:24So that you can actually mark a path to that destination.
04:31What I think, it helps me to do that because when I know that that is the goal,
04:36for all the success that I might find along the way, it doesn't stop my movement there.
04:46It just feels like, oh good, someone patted me on the back, now I can continue there.
04:51So for people who have gotten that success from a song, from an album,
04:59or a performance that they did, if they are able to look at it as a milestone
05:05and not the end of, now I'm at the top.
05:09That feeling should actually be very scary.
05:11Ideally, being on top is the scariest thing.
05:14Because you don't know where to go from there.
05:17So, if you feel like you are climbing a mountain,
05:21then to always know that you will always be climbing that mountain,
05:25is a good thought to have.
05:28And keep setting, keep pushing that marker of when you are going to end this race.
05:35Ahead, little by little.
05:37So you have something that keeps you going.
05:39I had a very very successful show last night.
05:43And I felt so elated last night that I had to sleep and wake up this morning saying,
05:48okay, it was great, but I can do better in A, B, C, D things next week when I have the next show.
05:55So, having a destination is good, but you have to keep pushing that destination ahead a little.
06:03So you can always stay on the journey.
06:05I am very grateful today that I am not just a playback singer.
06:14And that was something that I always intended to do.
06:18To be a songwriter, independent artist, playback singer, composer.
06:25I wanted these, you know, these things to define me.
06:32And today I feel like I am on that path.
06:35And that slowly that perception of, hey, she is that voice,
06:40has changed to she is that person who does A, B, C, D things, you know.
06:44And I know her for this.
06:46I have met now people who don't know that I have sung Main Pareshan,
06:51but who have heard my independent music sing.
06:53I heard this and I realized, oh, you have sung these songs and films.
06:57And I was like, can I hug you?
07:00I was so thrilled to meet that person.
07:02In Bangalore, I met some people who told me this.
07:05And I feel like it takes its time, but it happens.
07:09If you can stick to the thing you committed to, then it happens.
07:14But it takes its time.
07:16I am happy that I am today more than just a voice.