It’s Possible To Teach The Brain To Crave Healthier Foods

  • 10 years ago
A new study suggests that it may be possible to teach one’s brain to crave broccoli instead of chocolate cake.

A new study suggests that it may be possible to teach one’s brain to crave broccoli instead of chocolate cake.

Researchers at Tufts University say that switching to a diet that involves healthier choices will result in a genuine desire for them.

Said one of the authors of the study, "We don't start out in life loving french fries and hating, for example, whole wheat pasta. This conditioning happens over time in response to eating -- repeatedly -- what is out there in the toxic food environment."

To see if what’s been done can be undone, the team assembled test participants and split them into two groups dubbed control and experimental.

Prior to embarking upon their separate food paths, all of the subjects underwent brain scans that tracked how they responded to images of various foods.

The experimental section then began a regimen designed to see if their food reactions could be modified.

They were provided with portion-controlled, vegetable and protein rich menus and instructed to attend a support group.

Sure enough, six months later when they again underwent brain scans, they showed far more favorable responses to healthy foods than the control group did.

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