How to Succeed in a Luxury Market

A native of Chicago, To’ak co-founder Jerry Toth relocated to Ecuador in 2006, where he co-founded a nonprofit rainforest conservation in the famed cacao-growing province of Manabí. His work developing sustainable agroforestry projects in Manabí quickly converted into a passion for organic cacao farming. Jerry later joined forces with Carl Schweizer, an Austrian expatriate and long-time transplant to Ecuador, and together they created To’ak Chocolate. Their mission is to change the way the world experiences dark chocolate, elevating it’s making and tasting onto the level of vintage wine and aged whiskey. To’ak’s chocolate is Organic and Fair Trade certified.