• last year
(Adnkronos) - Gli amanti della buona colazione potranno presto apprezzare i Kinder® Kinderini, i nuovi biscotti frollini al latte e cacao con piccoli decori cremosi al gusto unico di Kinder®.

Da venerdì 29 settembre a domenica 1° ottobre, in Piazza Gae Aulenti in Porta Nuova a Milano, è possibile assaggiare in anteprima i gustosi biscotti.

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Transcript
00:00 [Music]
00:04 Many different expressions are represented on a tasty biscuit with milk and cocoa
00:09 with creamy decorations with the unmistakable Kinder taste.
00:12 Ferrero launches the Kinder Kinderini, the novelty that combines the simple taste of Kinder, loved by children,
00:19 to an iconic shape, the result of a technological innovation that allows to alternate layers of a milk and cocoa dough.
00:27 The launch of a product that is designed for our consumers, so a great proximity of consumers
00:35 and if you want, it interprets a bit what is the relationship that Kinder has always had
00:40 between the product, the child, the parents, but also those who have been children, all of us.
00:47 So the fact of being an element to create a sort of intimacy between parents and children,
00:55 also beautiful the fact that emotions are rediscovered, to be able to identify and recognize the emotions of others
01:01 is a good teaching for life, it makes us all better.
01:04 This very small contribution of Kinder to the development of children,
01:08 because we think that happy children can be better men and women when they grow up.
01:14 Kinder Kinderini are produced in Italy, in the Balvano plant in the province of Potenza,
01:20 the same place where Nutella Biscuits were born. Thanks to Ferrero, the small center of Lucano
01:25 is taking on an increasingly strategic role, transforming itself into a new all-Italian biscuit pole.
01:31 This last investment was an investment of 50 million euros and we will develop it more and more.
01:38 So a plant of over 400,000 quintals of production is a fundamental pole for Ferrero,
01:43 not only at the Italian level but also at the international level.
01:46 We export Nutella Biscuits all over the world, the product has now become a global product
01:50 and we will certainly do the same with Kinderini.
01:53 From 2017 to 2022 we have not made a list increase.
01:57 We made a list increase in 2022, there will be one also starting in the next few months, in 2024,
02:05 but we will adhere to the initiative to contain inflation, we are about to send the message to the Ministry.

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