In this special episode of Restaurant Influencers recorded live from the Aspire Tour stop in San Diego, event cofounders Eddie Wilson and Andrew Cordle dig into the importance of events and how the “Stage Theory” can help you spread influence. They created Aspire to showcase the world's most powerful business minds in a fun concert-like setting.
Watch now to learn about the future of the Aspire Tour, the transformative power of live, and how to work with top speakers like Jesse Itzler, Kendra Scott, and Gary Vaynerchuk.
Watch now to learn about the future of the Aspire Tour, the transformative power of live, and how to work with top speakers like Jesse Itzler, Kendra Scott, and Gary Vaynerchuk.
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NewsTranscript
00:00 Welcome to Restaurant Influencers presented by Entrepreneur.
00:04 I am your host, Sean Walsh.
00:05 This is a Cali BBQ and Cali BBQ Media production.
00:08 Today, we have a very special episode.
00:11 We went live to a San Diego event called Aspire Tour.
00:16 Some of the greatest speakers on Earth were speaking at this event.
00:20 They included David Meltzer, Jesse Itzler,
00:24 Dan Fleischman, Gary Vaynerchuk, Jake Havron, Emily Ford.
00:30 And for us, what was so important,
00:33 we speak on this show about the power of connectivity,
00:36 the power of storytelling online.
00:39 But that storytelling online also needs to happen in real life.
00:43 And when it does happen in real life,
00:45 how can we go there, capture the content,
00:47 and share it with you, our audience that's listening,
00:50 our audience that's watching,
00:52 so that you can make an impact on your business,
00:54 so you can actually start to do some of the things
00:57 these speakers are talking about from the stage.
00:59 So, at the beginning of this episode,
01:01 we're going to talk to the founders of Aspire Tours,
01:04 Andrew Cordell and Eddie Wilson.
01:06 They're also joined by Dan Fleischman,
01:08 who is a partner in this venture.
01:10 We also go and speak to Jesse Itzler,
01:13 which was an "aha" moment for me.
01:15 I heard Jesse Itzler at the Entre leadership conference
01:18 in San Diego four years ago.
01:20 He was one of the most dynamic speakers
01:22 that I've ever seen in my life.
01:24 I made it a point to make sure that no matter what happened,
01:27 I was going to at least ask him some questions
01:29 when he came off stage,
01:31 and grateful that I got the opportunity to do that.
01:34 I also got to speak with Emily Ford.
01:36 She rocked the stage.
01:37 Jake Hevron, who is her now,
01:40 he was a fiance when we recorded this,
01:42 now they are married, power couple,
01:45 talking about the power of influence.
01:47 And more importantly, it's just a little bit
01:49 of a different episode that we highly encourage you
01:52 go check out the video,
01:54 because our video team, Rising Tides Creative,
01:56 did a great job of bringing you boots on the ground
01:59 to experience this episode.
02:01 Enjoy.
02:02 - Where do you find the best storytellers
02:04 in business on Earth?
02:06 Well, they're here in San Diego.
02:07 These are the masterminds behind Aspire Tours.
02:11 You guys, you're bringing the heavyweights
02:12 all to San Diego.
02:13 We put on this show to help entrepreneurs,
02:16 business owners, people in the hospitality space,
02:19 find the best storytellers.
02:20 You guys are literally doing it in real life.
02:22 And we're grateful that we pulled you
02:24 out of running this event.
02:25 So please introduce yourselves real quick
02:27 and tell us the big mission.
02:29 - I'm Dan Fleischman.
02:30 This is Andrew Kordel.
02:31 This is Eddie Wilson.
02:32 These are the co-founders of Aspire Support.
02:34 I just invested this summer and we're excited to scale it.
02:37 We've got guys like Gary Vee, Jesse Itzler,
02:40 right this second, right now.
02:41 - I literally pulled them away from Jesse Itzler.
02:43 And he's one of my favorite people on Earth.
02:45 The guy is straight fire.
02:46 - Yeah, he's got a DJ up there right this second.
02:47 And so it's more like a rock concert
02:50 mixed with an entrepreneur conference.
02:51 We're the largest business tour there is now.
02:53 And so it's really exciting to see 2,000 people,
02:55 2,000 people, 5,000 people, 3,000 people,
02:57 every single month across the country.
02:59 - What was the inspiration behind it?
03:01 There's a lot of events out there
03:03 and a lot of them aren't good.
03:05 - Yeah.
03:05 - You guys have blown that out of the water.
03:07 - I think for us, it's all about the customer experience.
03:09 Like everything is about what is the customer feel,
03:11 what does the customer see,
03:13 what's the excitement in the room,
03:14 what's the energy in the room.
03:15 And for us, the more that we can invest in the customer,
03:18 the more that we can give back to the person coming here,
03:20 that we are all entrepreneurs.
03:22 We individually own companies
03:24 and collectively own companies.
03:25 And we understand that process.
03:27 And a lot of times, entrepreneurs,
03:28 you're almost lonely.
03:30 It's just you sometimes by yourself.
03:32 And you see on TV all these red carpet events
03:34 for Hollywood and so forth.
03:36 I think we had the idea,
03:37 let's make a red carpet event.
03:39 You'll see ours is purple carpet though everywhere
03:41 for Aspire.
03:42 But this purple carpet, red carpet event
03:44 for entrepreneurs to feel special,
03:45 feel different, feel valued, feel loved,
03:47 feel worth what you're doing in life.
03:49 And you are making a difference.
03:50 And we want to give that feeling back to you
03:52 as well as an entrepreneur.
03:53 - When you look at where you started,
03:55 to where you are, to where you're going,
03:58 it's getting bigger.
03:59 - Oh yeah.
04:00 - What's the vision?
04:00 What's happening in 2024?
04:02 What's happening beyond?
04:03 How do people learn more about all this?
04:05 - Yeah, for sure.
04:05 So you can go to AspireTour.com.
04:08 And we're going from just eight,
04:10 nine events this year to 14 events next year.
04:14 - 14.
04:14 - And we're also adding another element
04:16 called the Aspire Arena.
04:17 So we're going bigger and better.
04:19 So we've been doing 2,000, 2,500, 3,000 people.
04:22 We're jumping up to five, seven, nine,
04:24 10,000 people next year.
04:25 And so all across the nation
04:27 and big cities coming everywhere.
04:29 - Here's a cool point.
04:30 So the arena was Dan's idea.
04:32 - I've been watching it.
04:33 - Until we partnered up.
04:34 - I've been watching it virtually.
04:35 He's a hell of a storyteller.
04:36 - I will go ahead and put it out there
04:38 because we've already talked about it.
04:39 But we are working right now on doing a huge event
04:41 at the end of next year, end of 2024
04:44 at Madison Square Garden.
04:45 - MSG.
04:46 - MSG baby.
04:47 - Somebody's got to fill it out.
04:47 - Big, big event.
04:48 So some of the ideas were like,
04:49 we'll do it.
04:50 - Is Gary in?
04:52 Has he committed yet?
04:53 - Oh, we have like what, 10, 12 speakers.
04:54 - Yeah, we're not sure yet.
04:55 - Yeah, there's a bunch coming.
04:56 - So that's my question.
04:57 Is there so many prolific business speakers
05:00 that are engaging in real life,
05:02 but also virtually.
05:03 They do a great job on social.
05:05 How do you vet?
05:06 I mean, you guys are,
05:07 you go to somewhere where people want to speak to you.
05:09 - Oh yeah, we get bombarded with request.
05:11 Please don't ask us to speak.
05:12 - Please don't ask us.
05:13 - Well, you can't just DM him.
05:15 (laughing)
05:16 - My Instagram is @andrewcordova.
05:18 (laughing)
05:20 - Sliding.
05:21 - We're picking by reality.
05:23 There's a lot of people that talk just to talk.
05:25 And so we like entrepreneurs like Gary Vee,
05:27 and Jesse Etzer.
05:27 These guys have had zillion dollar exits,
05:29 built huge companies.
05:30 And so we try to find people
05:31 that are real true storytellers
05:33 or real big business guys or business women
05:35 like Sarah Blakely speaking for us in Atlanta.
05:38 - Yeah, Barbara Corcoran.
05:38 - Yeah, we're getting people
05:39 that have had billion dollar exits
05:41 to speak at these events.
05:42 And so, and consistently,
05:44 we're doing this every single month all over the country.
05:46 But the way we're vetting is really like,
05:48 we speak at so many events ourselves over the years
05:50 that we know who's the real deal,
05:52 who can compel the crowd,
05:54 who can teach them,
05:55 who can bring them value,
05:55 who can get them excited.
05:56 There's different reasons for each different type of speaker.
05:59 - What is cool for me is how well you guys do digitally.
06:02 So not only are you giving people access that are here,
06:06 but you're capturing this content.
06:07 So it's like these speakers,
06:09 they have their own video teams,
06:10 they have their own crews,
06:11 their own social teams.
06:12 But you're doing a phenomenal job on the AV side
06:15 so that me, maybe I missed it in San Diego,
06:18 but it's coming to Houston,
06:19 it's coming to New York,
06:20 wherever you're going,
06:21 you're going to put it everywhere.
06:22 - Yeah.
06:22 - I mean, I don't know who's running digital.
06:25 - There's a bunch of people.
06:25 (laughs)
06:26 - It's insane.
06:27 - Mainly getting Charlie.
06:28 Charlie's the main guy who runs it.
06:29 - It was like, there's no way that I'm missing this event.
06:31 There's no way this is happening in San Diego
06:32 that I'm not here.
06:33 - I mean, you're getting bombarded by ads,
06:35 that's for sure.
06:35 - That's for sure, 100%.
06:36 - Spending $600,000 a month, how much?
06:38 - Right now for Atlanta,
06:40 which is our Aspire Tour every month starting in Atlanta,
06:43 the budget right now is 650 grand just on digital spin.
06:46 - That's amazing.
06:46 - For that one event, not for the year.
06:48 - For that one territory.
06:49 - For that one territory.
06:50 - That's amazing.
06:50 - Did you hear that?
06:51 - Yeah.
06:51 - That's amazing.
06:52 - Just for one event.
06:53 - We believe in it.
06:54 - Yeah, of course.
06:54 - And we know the value we bring to the entrepreneur.
06:56 - Yeah.
06:57 - And we're going to have 5,000 people in Atlanta.
06:59 We got Kevin Hart, Rick Ross,
07:00 - Kevin Hart.
07:01 - T-Pain.
07:01 - Kevin Hart.
07:02 - Alex Rodriguez, Marcus Limones.
07:04 - We have so many amazing speakers.
07:05 - Ken Valeri, Sarah Blakely.
07:06 - Sarah Blakely, Jesse Itzler.
07:07 Like all in a two day event.
07:09 - Pete Cain.
07:09 - And what's the charity component?
07:11 I know, I know how much that is.
07:12 - The charity component is Always Impact Others
07:13 and it's a group that we started
07:15 to feed children and educate children around the world.
07:18 - That's awesome.
07:18 - Yeah.
07:18 - Well, I know you guys are super busy.
07:20 I know you're speaking.
07:21 - You're like, "Pick me."
07:22 - I pulled you.
07:22 Like, we've organized a barbecue for you.
07:25 - What should I say?
07:26 - You promote the next event.
07:28 - Yeah.
07:28 - Definitely.
07:29 But we appreciate you guys.
07:30 - Of course.
07:30 - Thank you so much.
07:31 We're going to give you guys the full behind the scenes access.
07:34 A lot of content from some of these FIRE speakers.
07:36 We appreciate you guys.
07:37 And make sure to go and visit them.
07:39 Follow them and go to the event wherever.
07:42 - FIREtour.com.
07:43 - FIREtour.com.
07:44 - So for those of you that don't know who Jesse Itzler is,
07:47 we highly, highly suggest that you give him a follow on social.
07:51 You find his books.
07:52 You find his content.
07:54 He is a truth teller.
07:57 Not only is he a truth teller, he's built huge brands,
07:59 built huge businesses.
08:01 What comes out of his mouth, he puts into real action.
08:05 And I had an opportunity to go behind the stage.
08:08 It was very difficult to do, hard to do when a speaker that has that much attention.
08:13 So many people wanted to talk to him.
08:16 But grateful to Aspire Tours for allowing us the opportunity to ask Jesse a couple very important questions.
08:23 Here they are.
08:24 - Aspire Tour San Diego.
08:26 I saw Jesse four years ago in San Diego.
08:30 He came, I saw him on all the digital marketing materials before.
08:34 And I said, there's no way I'm going to miss him in person.
08:36 You were 500 times better.
08:38 You put everything on the line.
08:40 You made me cry.
08:41 You said in the speech, never miss a chance to make a magical moment.
08:46 I made a magical moment.
08:47 I created a media company just so I could do crazy shit like this to come and meet you and do stuff like this with Aspire Tours.
08:53 - Nice.
08:54 - What is your advice to the entrepreneurs that are going to see this about making magical moments?
08:59 - Well, I think that a lot of times when you're young, you're working so hard that you don't even pick your head up to be 20 or 25 or 30.
09:08 And you don't want to give up your 20s just growing your business.
09:11 That's my opinion.
09:13 I think it's important to take a step a couple times a year and prioritize yourself.
09:18 And, you know, the more you experience, the more you have to offer.
09:22 So if you're sitting at a cubicle or head down, you don't have that much to offer.
09:26 You might have a lot of money.
09:27 So I think it's really important to build your life resume while you're building your traditional resume.
09:32 - At the end of your speech, you talked about don't give up what you have, chasing what you want.
09:38 - Yeah.
09:39 - I was fortunate.
09:40 I never met my father.
09:41 My grandfather raised me.
09:43 I spent so many magical moments with him at the end of his life.
09:46 What you did to that room, you made me cry.
09:48 You made Brandon cry.
09:50 - Sorry, Brandon.
09:51 - There's entrepreneurs out there that it's always too late.
09:56 What's your message to them?
09:57 - Well, I think it goes back to what I was talking about, your relationship with time and just understanding that, like, you know, you have to act with urgency.
10:08 And if you don't, you might not get a chance to do other stuff.
10:12 So that's really important to me.
10:14 And back to what you said about, like, what I'm most proud about in my journey, one of the things I'm most proud about, I'm 55, and my journey as an entrepreneur is you talk about giving up what you have, chasing what you want.
10:25 That's what I was talking about, is that I've been able to maintain my health.
10:28 - Yeah.
10:29 - And a lot, you know, like, don't forget that everybody has one job, and that's to stay healthy.
10:33 Because without your health, it doesn't matter.
10:36 And I've been able to, you know, to experience a lot of things and stay healthy while also building multiple businesses.
10:44 And I never compromised that.
10:45 I never compromised that.
10:47 So I'm really proud about that.
10:48 I never even thought about it until I turned 50 and I started asking my friends, "Do you want to do this?"
10:52 Like, "Oh, we can't do that."
10:53 - Yeah.
10:54 - And I'm like, "What are you talking about?
10:55 You're giving up a whole decade.
10:57 You're giving up a whole..."
10:58 I think about what I've done in my 50s.
10:59 I've done so much in my 50s.
11:01 Like, I don't want to lose a whole decade.
11:02 So that's something to think about.
11:04 - And when somebody sees speakers that move them, compel them, why should they go?
11:11 - Go where?
11:12 - Go to the event as opposed to just sitting on the couch, reading and consuming.
11:16 - I just don't think you can...
11:17 You don't get the emotion through watching stuff that you do when it's live.
11:22 And the energy, the crowd, the networking, the reaction, the emotion, the heat, the whole thing.
11:32 Like, you know, there's nothing like that.
11:34 And by the way, when you're at home, it's easy to get distracted.
11:37 - Yeah.
11:38 - And, you know, you're not locked in.
11:40 When you're sitting here, you're locked in.
11:42 What I love about the Aspire Tour, it transforms you into, for a full day or two days, a business mindset.
11:51 Like, you're not thinking about, "Is it raining? Is it this?"
11:53 Instagram, I'm locked into him or her and their journey and what they can get from me, what they can give to me.
12:00 And you just don't get that at a couch.
12:02 "I'll be back. I'll come in."
12:03 It's too much distractions.
12:04 - I appreciate you, your hospitality, your energy.
12:08 This is it, Jesse Itzler.
12:09 Don't miss him in person.
12:11 - You started a media company on top of a barbecue place.
12:14 - That's how we roll.
12:16 Every restaurant needs to have their own media studio, content studio.
12:19 Boom. Thank you.
12:20 - I want to introduce you to David Meltzer.
12:23 He is my mentor.
12:24 I've been working with him since December of 2019.
12:27 We have made so much content together for Digital Hospitality, which is our other show.
12:33 Please go check out that episode.
12:34 We've done episodes at Sports 1 Marketing, where he is the CEO and co-founder.
12:40 We have done episodes at SoFi Stadium at one of his recording studios.
12:45 He talks about the stage theory.
12:47 And the stage theory is Shakespeare's theory, which he will go into into this upcoming clip.
12:53 He believes in the power of consistency.
12:55 The consistent, persistent pursuit of your potential, of sharing your voice, sharing your story,
13:01 and more importantly, tuning into your frequency.
13:04 Enjoy this clip.
13:06 - David Meltzer, stage theory. Go.
13:09 - Stage theory, if you understand it, started with Shakespeare.
13:13 - Yeah. - Shakespeare said, "The whole world's your stage."
13:15 But the irony of it, it wasn't true, till now.
13:19 So, if you understand the size, scope, and scale of an audience,
13:22 if you realize how many people that resonate with you exist,
13:28 and that you can access those people that resonate with you,
13:31 then what you're going to do is capture every time that your essence is apparent.
13:35 And your essence is really a combination of your personal skills,
13:39 your knowledge of who and what, and your desires.
13:43 They're individual. It's a fingerprint for you.
13:45 And so, when we recognize who we are, instead of wanting to be what people think we are,
13:52 and when you recognize who you are, and then capture who you are,
13:56 then it's just a matter of modifying it, amplifying it, and perpetuating it,
14:03 and you will be able to utilize the entire world as your stage, no matter where you are.
14:09 Billboard, step and repeat, a stage, meetup, a meal.
14:16 It doesn't matter. Everything is my stage.
14:18 And whenever I can capture my essence of either answering or helping someone,
14:24 I utilize the stage theory, and then it aggregates, compounds, exponentially, and builds a community.
14:29 When you think about everyone has a stage in their pocket,
14:33 when we bring it to social media, to people that are going to really resonate,
14:38 and see this frequency, what does it mean to actually use these free tools that we have in our pocket?
14:45 Yes, not even just free tools, it's the free platforms.
14:48 Correct.
14:48 You don't have to have ad spend at all.
14:50 No.
14:51 When else could you reach millions of people for free?
14:54 Never.
14:54 And have an opportunity to capture your essence and share it with others?
14:57 Just a matter of time, 10% of the people will automatically resonate with you.
15:01 You might as well reach as many of those people as you can.
15:04 TikTok. Speak TikTok.
15:07 I was told not to do TikTok.
15:08 You were told not to do TikTok.
15:11 Gary kept begging me to do TikTok.
15:14 I got on TikTok.
15:15 It's the most and easiest way to find people that resonate with you,
15:19 with a silo of people, community people that want to help you, and know people to help you.
15:23 It literally is building a lifetime community of people that buy from me and sell for me.
15:28 Jake Hevron and Emily Ford are a power couple when it comes to influence,
15:34 when it comes to speaking, when it comes to content, and more importantly,
15:38 when it comes to talking about relationships.
15:42 I was so grateful that I had the opportunity to talk to both of them before they got married.
15:47 Now they are married and they are out in the world teaching entrepreneurs,
15:53 teaching business leaders how to have a healthy,
15:57 masculine, and feminine relationship with your spouse, with your significant other.
16:02 It's a powerful message and we're grateful that we get to share it in these couple clips.
16:06 Emily Ford, she just came off the stage. Keynote, Aspire San Diego.
16:10 This is for an entrepreneur. For me, it's super cool.
16:13 We turned our barbecue business into a media business.
16:16 And because of the magic of David Meltzer, I met you and your fiance, Jake,
16:21 and I talked to Jake. I saw that you were speaking, keynoting.
16:26 Connections are important in life. You just spoke to thousands of people.
16:30 You rocked the stage. What was the message that you let people know?
16:34 Well, first of all, I'm so grateful that we connected.
16:38 And I knew right away when we connected. I'm like, we need to know you.
16:41 We need to be friends. Your spirit shines through.
16:44 And your "it" factor is really your big heart. Like truly.
16:49 And so what we talked about on stage was unleashing your "it" factor
16:53 and really understanding or even identifying your gifts, your spiritual gifting.
16:59 And then we went into past trauma. We all have trauma drama in our life,
17:05 whether it happened when we were young or older,
17:07 and we went through a little bit of healing.
17:09 And why we did that is because a lot of times people are being held back
17:14 because they're literally in bondage, and they don't even realize it.
17:19 For me, it was powerful the way that you include the audience.
17:23 It's hard to do it with one person, but you did it with hundreds.
17:28 I'm not sure if there's a thousand people in here, but it was packed.
17:30 It was packed. You moved the stage.
17:32 What kind of advice would you have to somebody that knows they have that gift of telling their story?
17:37 What kind of advice if they're watching this video right now?
17:40 Well, you have a gift and you have a story.
17:44 And what I would do is take time writing it out and really looking at it from your lens.
17:51 It's your story, but what's in it that you could give to somebody else?
17:55 So what I do is tell my story to give other people permission to open up.
18:01 So if you could see what I did in there, I was vulnerable first, and then they were vulnerable.
18:07 And I try to really get people to go there because I think there's enough of the fluffy nonsense stuff out there.
18:14 And what we don't identify will never heal.
18:18 Well, I appreciate the message that you say for women, but also for men.
18:22 The relationship that you have with your fiancé, Jake, you bring it to the stage.
18:26 Makes me think of my wife, who I love, and my kids.
18:29 And I'm missing dinner, so I'm hurrying to get back home for dinner.
18:33 But I'm grateful that you're out there putting that message into the world, especially into the business entrepreneur community.
18:39 Yeah, and it's so important to me because I didn't have a good, healthy, masculine man in my life growing up.
18:46 And now I have that gift, and we really need to talk about great relationships and what that can do.
18:54 Because you can gain the whole world, but you'll lose your soul, truly.
18:59 And at the end of the day, what is it if you don't have great relationships?
19:03 You get to go to dinner with your family, and that's what it's all about.
19:07 And I've been caught up in the worldly ways, and I want to remind people what's really important at the end of the day.
19:15 How can people follow you?
19:17 It's Emily. Come at me. Instagram, or even the It Factor show on the podcast.
19:24 Dominating. Dominating. Thank you so much. We appreciate it.
19:27 Aspire San Diego. I'm here with Jake Hevron.
19:30 If you're not following Jake Hevron on social, what's the handle?
19:34 @JakeHevron. Simple.
19:36 So I met Jake, I don't know, maybe less than a year ago?
19:39 Yeah.
19:40 Less than a year ago at a David Meltzer event, and immediately we connected.
19:44 I knew that you were building something. You had an essence about you, about entrepreneurship, about business, but about influence.
19:53 This show is about influence. It's called Restaurant Influencers.
19:56 We talked to the hospitality community. Talk about influence.
20:00 Yeah, absolutely. Well, first off, it's not hard to build a relationship with a guy like this, right?
20:05 Leading by the heart. And, you know, I believe influence is your most powerful skill, right?
20:11 Because influence is not what just moves you faster through the world.
20:15 It's also the people that you bring along and change the world.
20:19 And we look at every single person through the most iconic to even the mom and pop.
20:24 Like, they had influence and that's why they made a difference.
20:27 The problem, though, is there's a very fine line between influence and manipulation.
20:34 Very fine line. And most times people cross it and they don't know it.
20:37 But how do you find out is by asking what's the ultimate outcome?
20:41 Are we doing this for our own gain? Then maybe it's manipulation.
20:45 We're just doing it to try to feel good. We're manipulating people.
20:48 But if we're doing this to truly serve the audience, the person you listening right now,
20:52 then hopefully we can influence you. And that's the difference is who's the ultimate outcome for.
20:56 And I believe that we're in a time now where manipulative people are getting exposed,
21:01 but the influential people are the ones that are rising. And it's a huge calling to have.
21:05 So we're fortunate as men, as leaders to have strong women in our lives.
21:11 For the person that's watching this, what kind of what do you do to support Emily and her growth?
21:18 Let me pull out the whole grocery list. I've watched from behind the scenes.
21:22 It was amazing. Well, before I met her, if I didn't learn about one specific thing,
21:28 I probably wouldn't have sustained her when I did meet her.
21:31 And that's understanding the difference between masculine and feminine.
21:34 We all know the difference, right? Very simple set,
21:37 but understanding what's the difference between mature masculine versus immature
21:42 and more importantly, mature feminine and immature feminine.
21:45 And I realized when I met Emily that she was such a feminine being,
21:50 but she was also very masculine because she was a go-getter. She was independent.
21:53 She was individual. And she was testing me when we were in this relationship of I was this mature masculine,
22:00 but her mature masculine started to flare up or immature and it was testing me and making me almost want to back down.
22:06 And if I would have backed down because I've been like, you know what?
22:08 She doesn't want to be in this relationship. She's tried breaking up with me a couple times and we loved each other,
22:14 but it was because it was trying to test and see if can I take care of that feminine essence of who she is.
22:20 And if I didn't understand that I would have been like, you know what? I don't think this would be a good fit.
22:24 There's something there's something wrong with her, which is never the thing, right?
22:27 It's always what yourself but understanding what is the difference between mature versus immature feminine and also masculine change the game
22:36 because it allowed for me. This is the thing that I just hope if there's nothing else you take away is this as a man.
22:42 You're meant to be as a masculine energy. You're meant to be an unshakable pillar
22:48 and the feminine likes to test it because it wants to be able to lay on it the moment you fall over
22:54 and you get angry at her or you you get frustrated or you start to use aggressiveness you fall over
23:01 and now she pulls off and now she's going to be more masculine
23:04 and for her I had to show her that she could trust me in that sense and it's not easy, but it was worth it.
23:09 I appreciate that you both speak about it. You're both very public about it both on social both on stages.
23:16 It's something that we need more of we need more examples of
23:19 and I hope that the people that listen to this and inspires them to do that.
23:22 What was your takeaway from today's event? Oh, man, I seeing my beautiful soon-to-be wife.
23:27 Well, maybe by the time you're watching this we will be married seeing her transform lives
23:32 and you know, one of the first things that she tells me and asks me, you know, she asks what you think
23:38 but she's like you think you think someone's life got transformed almost every time she asked me that
23:43 and that's all her focus is she's just here to help serve.
23:46 So it's a reminder on why we're here. It's about stewardship and it's about helping people.
23:51 What's the best way for people to keep in touch with you?
23:53 @jcavron on Instagram or website anywhere just search jcavron H-A-V-R-O-N.
24:00 Love to connect with you. And if you found me through this send me a message.
24:04 I'd love to connect and hear about your story and what you're doing.
24:08 Appreciate you Jake. Aspire San Diego. That's a wrap.
24:12 That was Gary Vee. That was Jesse Itzler, Emily Ford, Tim Story.
24:18 I couldn't believe how many speakers they packed the stage.
24:21 I'm here with Craig Nandoo. This is one of the most significant business owners in San Diego.
24:27 He's an entrepreneur. I didn't even know he's going to be at the event.
24:29 Craig, what were your takeaways?
24:31 Man, you know these guys and ladies who have created businesses, sold businesses,
24:37 you know, one of the big takeaways that I found was don't give up one thing for another.
24:45 We were just talking about it. And you know, if you're going to pursue money,
24:49 you're going to pursue business, don't do it at the expense of your family,
24:53 your health, your happiness. You know, those ways to do it without,
24:58 and there's only so much of one that you need. Don't give up your life.
25:04 I think, you know, for me the takeaway is in-person events matter.
25:08 We make this content so that we can reach as many people as possible on podcasts,
25:12 on YouTube, wherever you find us.
25:15 But if there's something happening in your local neighborhood, here in San Diego,
25:19 this was happening, I was like, I have to be here. So we made it happen.
25:23 I didn't even think that I'd see you here, but as soon as I saw you, I knew that you would be here.
25:29 It all made sense. We appreciate you guys. Please subscribe.
25:32 Please share the episode with a friend. And definitely, if Aspire is in your town,
25:36 check them out because they're doing some incredible stuff.
25:39 This guy is the best. Sean Walchiff, Cali Barbecue Media.
25:43 Want to give a special shout out again to Toast.
25:46 Thank you for believing in the power of storytelling.
25:48 Thank you for empowering restauranteurs with technology that will improve their business.
25:55 Please share this show. It's the only way that we grow.
25:58 Share the show with another restaurant owner, with another content creator,
26:01 with someone in the hospitality space that wants to level up.
26:06 We love people that are playing the game within the game.
26:09 The best way to connect with me is at Sean P. Walchiff, S-H-A-W-N-P-W-A-L-C-H-E-F.
26:17 That's on Instagram. It's the quickest way to get me.
26:20 Or you can find me on LinkedIn, TikTok, Facebook, all the platforms.
26:24 We tell stories everywhere. We're weirdly available and we care about you.
26:28 We care about your story. One day, we'd love to feature you on Digital Hospitality,
26:33 Restaurant Influencers, Family Style, or any of the content that we do.
26:37 please connect with us and share and subscribe. Thanks.
26:40 (upbeat music)