On this special episode of 'Elevator Pitch,' contestants get a rare shot at redemption.
Usually on Entrepreneur Elevator Pitch, contestants have just one shot at glory. They step inside our elevator and have only 60 seconds to pitch their company to our board of investors. If the board likes what they hear, the elevator doors open and the entrepreneur steps inside the boardroom to try to seal a deal. If the investors don't like what they hear? The elevator is sent back down, no deal.
But this special episode is all about redemption. The elevator welcomes back a few familiar faces who were sent back down to the bottom floor their first time around. Before returning to the elevator, these three entrepreneurs were put through an intensive pitching boot camp on Entrepreneur's mini-series, Fix My Pitch, led by legendary TV pitchman Anthony Sullivan and business coach Tina Frey.
Find out if their hard work pays off — literally. Will these entrepreneurs get redemption and life-changing investments? Or are they in for another round of crushing disappointment? Watch now!
Usually on Entrepreneur Elevator Pitch, contestants have just one shot at glory. They step inside our elevator and have only 60 seconds to pitch their company to our board of investors. If the board likes what they hear, the elevator doors open and the entrepreneur steps inside the boardroom to try to seal a deal. If the investors don't like what they hear? The elevator is sent back down, no deal.
But this special episode is all about redemption. The elevator welcomes back a few familiar faces who were sent back down to the bottom floor their first time around. Before returning to the elevator, these three entrepreneurs were put through an intensive pitching boot camp on Entrepreneur's mini-series, Fix My Pitch, led by legendary TV pitchman Anthony Sullivan and business coach Tina Frey.
Find out if their hard work pays off — literally. Will these entrepreneurs get redemption and life-changing investments? Or are they in for another round of crushing disappointment? Watch now!
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NewsTranscript
00:00 Welcome to the elevator.
00:03 Today, the elevator is set to welcome back
00:06 a few familiar faces for a chance at redemption.
00:10 Going up.
00:12 Having been sent back down to the bottom floor
00:14 their first time around.
00:16 Your pitch has been denied.
00:20 These three entrepreneurs have been put through the ringer.
00:24 Facts tell, stories tell.
00:26 There's a lot of lumps of clay here.
00:29 Entering a round of mentorship from a group of elites
00:32 on Entrepreneur's Mini-Series Fix My Pitch,
00:37 sponsored by State Farm.
00:39 By the end of today, we're going to have you in a good place.
00:42 And now, the time has come.
00:44 It's great to see these entrepreneurs come back
00:47 and pitch again.
00:48 As these three resilient entrepreneurs are back.
00:52 I love a good redemption story.
00:54 Let's just hope they redeem themselves.
00:56 But this time, with a vengeance.
00:59 I'm ready.
01:00 I'm ready to beat the elevator.
01:01 This time I'm going to be able to beat the elevator.
01:04 It's all--
01:04 I thought that was an amazing pitch.
01:06 --or nothing.
01:07 Oh, no.
01:08 As these entrepreneurs are now being
01:11 given the chance of a lifetime.
01:13 Wow.
01:13 I know.
01:15 Nailed it.
01:17 This is Entrepreneur Elevator Pitch,
01:21 presented by Amazon Business, with support from State Farm.
01:26 Kim, Jonathan, I hope you guys are excited as I am.
01:37 But I've got to warn you, I've been practicing something.
01:40 My wallet quick draw.
01:47 Oh, I give up.
01:48 Yeah, I mean, that was pretty fast, Mark.
01:51 Fastest wallet in the West.
01:53 Oh, I'm excited, Mark.
01:54 There we go.
01:54 I mean, back again.
01:55 I'm excited to see these entrepreneurs
01:57 give it a go again for the second time.
01:58 Absolutely.
01:59 You know, I think what's great is
02:00 we're going to get a chance to see whether someone's improved.
02:03 But they still are going to have to demonstrate to me
02:05 they have something worth investing
02:06 before I open that door.
02:07 Yeah, and as an entrepreneur, you will get rejected.
02:11 But the important thing is to keep pushing forward.
02:14 And it's great to see these entrepreneurs come back
02:16 and pitch again.
02:17 I love a good redemption story.
02:19 Let's just hope they redeem themselves.
02:21 You guys ready to see our first pitch?
02:23 Absolutely.
02:24 Let's see it.
02:24 First to return to the elevator, an entrepreneur
02:33 who hopes to raise the bar for activewear
02:36 with her affordable fitness apparel.
02:39 My name is Ashley Roselag.
02:40 I own OSWE Fitness Activewear.
02:42 And the last time you saw me, it was season nine.
02:47 Since my journey last, I've been mentored on Fix My Pitch.
02:50 The body and the brain are connected.
02:52 And when you do something like this, what you're actually
02:54 doing is you're teaching your brain
02:55 and you're telling your brain, you are victorious.
02:58 Nothing else can happen except for success.
03:01 My journey on Fix My Pitch was really rewarding.
03:04 I got to understand body language, preparation.
03:08 And I've been able to hone in, feel more confident.
03:12 I'm ready.
03:13 I feel great.
03:13 [MUSIC PLAYING]
03:17 Going up.
03:28 Hello, Ashley.
03:30 Welcome to the elevator.
03:32 Your pitch begins in 3, 2, 1.
03:39 Hi, investors.
03:40 My name's Ashley Roselag.
03:41 And I own OSWE Fitness Activewear.
03:44 Back in 2017, I identified a gap,
03:46 affordable and superior quality activewear.
03:49 With a mere $1,300, we achieved an impressive 270% ROI.
03:54 Now we're building on that success
03:56 and expanding our distribution strategy
03:58 to include an omni-channel and private label approach
04:01 to build a house of brands.
04:03 Our mission is to serve and empower entrepreneurs
04:06 to create their own unique brand of activewear
04:08 with help from our marketing expertise and industry
04:10 knowledge.
04:12 Our motto is "Why Pay More?"
04:14 Our products are BPA-free, SGS-certified,
04:17 and made from recycled materials, setting us apart.
04:21 Plus, our margins aren't good.
04:23 They're great.
04:24 We're looking for a $300,000 investment for 10% of our company
04:29 to bring luxury and accessibility to the market.
04:32 Thank you.
04:40 I thought she did an excellent job.
04:42 Yeah, that was pretty good.
04:44 Absolutely.
04:44 She gave us the clear ass.
04:46 She gave us the growth of the company.
04:48 And I'm curious to learn more.
04:49 She left a little bit of time on the clock.
04:52 And I would have loved to have seen her use the full 60
04:54 seconds.
04:55 Had a few floors there of emptiness.
04:57 But otherwise, I think she fit a lot in.
04:59 Right.
04:59 And it is a very crowded market.
05:01 So what really separates her from the competition?
05:04 Yeah, and I'm curious if she's selling to the masses
05:07 or selling to the classes.
05:08 I don't know the price point.
05:09 Well, the only way we're going to find out
05:10 whether she comes out of the elevator or not
05:12 is if we put it to the vote.
05:14 You ready for that?
05:15 Let's do it.
05:15 Attention, Ashley.
05:26 Your pitch has been approved.
05:33 Yes!
05:33 Ashley.
05:36 Hi.
05:37 Thank you.
05:37 Congratulations.
05:38 Your second time was a charm.
05:40 Thank you.
05:41 So I really admire your persistence.
05:43 And I'm really glad to finally meet you in person.
05:46 But listen, you're out of the elevator,
05:48 but you are not out of the woods.
05:50 I, for one, have some questions.
05:52 How large are you?
05:52 How fast are you growing?
05:54 What's the current revenues?
05:55 Help me understand that.
05:57 Yeah.
05:57 So as an omnichannel brand, we're primarily on--
06:01 we serve through e-commerce.
06:03 So our margins are at 80%.
06:06 What I struggled with was distribution.
06:08 So over time, I was making a profit.
06:11 I'm in a few gyms in Tampa.
06:13 And obviously, I wear the brand so people know it.
06:16 But I've recently partnered with a few people
06:20 to help me with the wholesale side of things.
06:22 So right now, we're going to expand
06:24 with the wholesale version of it,
06:26 allowing people to have their own brand.
06:28 Do you have any revenue yet?
06:31 Not a lot.
06:32 $15,000, maybe.
06:33 Oh, OK.
06:33 Yeah.
06:34 Just starting, in other words.
06:35 Yeah.
06:36 OK.
06:36 Ashley, I was really impressed with your pitch.
06:39 I've been rejected so many times in my life, honestly.
06:42 And just having the courage to get back out there
06:45 and have that passion for your dream, it's hard to do that.
06:49 And it's scary.
06:50 And you did a great job.
06:51 Thank you.
06:52 Thank you.
06:52 I love what you're doing.
06:54 I love what you're building.
06:55 You're obviously very early.
06:56 And I just wanted to understand a little bit more
06:58 about how do you set yourself up from the competition?
07:01 Because there is a lot of competition out there.
07:03 It's oversaturated, right?
07:05 It's expensive.
07:06 But what I think sets us apart is the fact
07:08 that we are slowly learning how to do that distribution.
07:12 But we have the margins, right?
07:14 We have those key indicators that this could scale.
07:17 Tell me more about the decision to be omnichannel.
07:19 For a brand new company, that seems
07:22 to be trying to bite off a lot.
07:24 So my background is in marketing.
07:25 I have a bachelor's in marketing.
07:27 I'm in my master's degree program for marketing.
07:29 And I've always worked in marketing.
07:31 I've worked for corporate.
07:31 I've worked for digital agencies.
07:33 So that's what I chose to do.
07:34 I chose to use my strengths where I know they lie
07:37 and go from there.
07:39 I'd love to hear how you're marketing
07:41 this company and this brand.
07:43 I would love and I plan to tweak the branding a little bit.
07:47 Where it started is not where I am today.
07:49 I'd love to have a stronger brand that's more powerful.
07:52 My background is not in branding.
07:53 So I slowly am getting there.
07:56 But we're on Instagram, Pinterest, Twitter.
07:59 What I plan to do is start a YouTube channel and go there.
08:03 That's the big plan.
08:05 OK, so Ashley, here's where I'm coming out on this.
08:09 So certainly, all of us have been in the position
08:11 where you are, where you're coming in,
08:13 you're pitching for money.
08:14 And in my experience, it might take me 100 pitches just
08:19 to get into the boardroom.
08:21 And then I may have to do 100 meetings in a boardroom
08:24 before I get the investment.
08:26 Don't take this the wrong way.
08:28 But you did a great job getting into the boardroom.
08:31 But for me, you haven't gotten far enough
08:34 to make me really be dying to make an investment here.
08:37 I think it's too early.
08:39 Feels a little too scattered.
08:41 I just don't get the confidence that I
08:44 need to be a financial backer.
08:46 So I'm going to pass on the financing.
08:48 But I am certainly a emotional supporter.
08:52 Thank you.
08:53 Honestly, Ashley, I think you're wonderful.
08:55 I think it's a great product.
08:57 I need you to come better prepared with how
08:59 you're going to sell this.
09:00 Because I think you've identified the market.
09:04 You really have to focus on how you create
09:06 a brand for your business.
09:07 And from that, then we'll know.
09:09 So I'm going to have to pass as well.
09:13 Thank you.
09:15 I love what you're doing.
09:16 And I love what you're creating.
09:18 But the only way--
09:19 and I'll speak from my own experience--
09:21 that I was able to be successful is
09:23 because I surrounded myself with people that had been there,
09:26 had done that.
09:27 That's what you need more than anyone.
09:29 So unfortunately, today, I'm going to pass.
09:32 Just because you're too early.
09:34 But the advice that I leave you with
09:36 is really to surround yourself with great people that
09:39 can help you on your journey.
09:42 Yes.
09:43 Ashley, congratulations on having
09:45 made it to the boardroom.
09:46 Unfortunately, you're heading home empty handed.
09:48 But I hope that's not the end of your journey.
09:51 This is about persistence.
09:52 I know you have it in you.
09:54 Good luck.
09:55 Thank you all for your time.
09:56 Good luck.
09:57 Thank you.
09:57 Best of luck, Ashley.
09:59 After coming back, I feel amazing.
10:02 The skills I've gained from Fix My Pitch
10:06 and the mentorship and support have really honed in my skills.
10:09 And so it feels great.
10:12 Even though I didn't land a deal,
10:13 I still beat the elevator.
10:16 Every step is one step closer to getting a deal, right?
10:18 First, you've got to nail the pitch.
10:20 Then you've got to get in the boardroom.
10:21 Then you've got to nail that.
10:22 Landing an investment has to go beyond just a great pitch.
10:26 You have to have the goods.
10:28 I think this time around, she nailed her pitch.
10:30 It's just her business model wasn't there.
10:32 And that's where we all had issues with.
10:34 All right.
10:34 Well, you guys ready to see the next pitch?
10:36 I certainly am.
10:37 And now for our Entrepreneur Elevator Pitch Trivia Question.
10:46 In a survey of business owners, what
10:48 was the number one reason people gave for why
10:51 they became an entrepreneur?
10:54 A, wanting to make a lot of money,
10:56 B, wanting to work fewer hours, or C, being your own boss?
11:02 The answer is C, being your own boss.
11:06 Next, an entrepreneur who hopes to take business
11:16 to the next level with an innovative online marketplace.
11:21 My name is Brandon Storms, founder and CEO of Retavo.
11:24 And last time you saw me was season nine of Elevator Pitch.
11:26 Hey, how are you?
11:30 We recently just went through Fix My Pitch after season nine.
11:33 And I was able to work with two great coaches
11:36 to really work on my delivery, my tone, my messaging.
11:39 Keep it simple.
11:40 K-E-I-S. When you're walking in and working on something
11:43 like this, write it down on a piece of duct tape
11:46 at the top of your computer.
11:47 Keep it simple.
11:48 So season nine, the problem was I
11:50 was trying to condense two minutes' worth of information
11:52 into a minute.
11:53 So this time around, I've made those adjustments.
11:55 And I'm really looking forward to showing
11:57 the investors what I got.
12:00 This time, I'm going to be able to beat the elevator.
12:02 Going up.
12:14 Hello, Brandon.
12:18 Welcome to the elevator.
12:21 Your pitch begins in 3, 2, 1.
12:27 Hi, my name is Brandon Storms, founder and CEO of Retavo.
12:31 Online marketplaces are the future of e-commerce.
12:33 And I believe in this mission so much that two years ago,
12:36 I left my job--
12:37 I left my six-figure--
12:39 I left my job as a tech sales director to--
12:44 to-- to--
12:49 oh, no.
12:50 Marketplaces--
12:55 Save yourself.
12:56 Come on.
12:57 [SIGHS]
12:58 Watch it.
13:02 We're going-- marketplaces are the future of e-commerce.
13:08 And we're going to change the way that retailers and brands
13:14 enable third-party vendors to sell products
13:16 directly on their website.
13:17 We're seeking $250,000 on a safe note
13:20 at an $8 million post-money cap.
13:22 We're a tech stars company.
13:23 And we're also backed by JP Morgan
13:25 and seen as a future of commerce company.
13:26 Thank you.
13:27 [SNAP]
13:28 Oh, man.
13:30 Oh, my gosh.
13:31 Yikes.
13:32 Guys, second time.
13:34 Oh, that--
13:35 He had all that practice.
13:37 And then that.
13:39 That just hurts.
13:41 I was so rooting for him.
13:43 Oh, yeah.
13:44 But he came out so strong.
13:45 Yeah.
13:46 His enthusiasm-- I was like, he's going to nail this pitch.
13:50 And then, boom.
13:51 60 seconds is not a lot of time to begin with.
13:54 But when you lose 2/3 of it, it's really, really hard.
13:58 It's hard to recover from that.
14:00 I agree.
14:00 Well, you guys ready to vote?
14:01 Yeah.
14:02 [MUSIC PLAYING]
14:10 Attention, Brandon.
14:12 Your pitch has been denied.
14:18 Going through Fix My Pitch and then preparing
14:25 as hard as I did for this one, knowing that I was
14:26 going to get a second shot, like, I'm--
14:29 I'm just really disappointed.
14:33 He had the first shot.
14:34 He blew it.
14:36 Put him on Fix My Pitch.
14:37 He had time to prep.
14:39 Second chance, and I believe in second chances.
14:42 And he blew it again.
14:44 I'm not sure how much I believe in third chances.
14:46 I'm in shock.
14:47 He did even worse than the first time.
14:49 One thing about being an entrepreneur,
14:50 and you never fail unless you quit, today just wasn't my day.
14:55 It just-- it's just one of those things that happen.
14:58 And I got to pick myself back up and move on.
15:00 Entrepreneur Elevator Pitch is presented by Amazon Business.
15:08 For every organization at every stage of growth.
15:11 Our final entrepreneur to return back to the elevator
15:20 believes he's laying a new foundation
15:22 for the health care industry.
15:26 My name is William Colton.
15:27 My company is Paldera Pharmaceuticals.
15:28 And last time you saw me was on season nine
15:30 of Entrepreneur Elevator Pitch.
15:32 So my journey with Entrepreneur Elevator Pitch,
15:38 and specifically with Fix My Pitch,
15:39 and getting my pitch revamped for this season
15:41 has been incredible.
15:42 The mentorship, the coaching was everything.
15:45 We have to break this down and simplify anything.
15:48 Absolutely.
15:50 I still don't understand it, but I don't understand much.
15:52 So that's OK.
15:54 It helped me really slim down my pitch,
15:56 make it clean, concise, and understandable
15:58 for a broad audience.
15:59 Those are things I wasn't even taking into consideration.
16:02 On top of body language, smiling,
16:03 just trying to maintain a positive aspect.
16:05 So that's what I'm going to try and do going into today,
16:07 and keep that positive energy.
16:09 I'm ready to beat the elevator.
16:10 Going up.
16:23 Hello, William.
16:25 Welcome to the elevator.
16:28 Your pitch begins in 3, 2, 1.
16:34 Hi, my name is William Colton.
16:36 I'm the founder and inventor behind Paldera Pharmaceuticals.
16:39 We're developing a gel coating to help
16:40 prevent your next health care crisis from ever
16:43 happening in the first place.
16:44 We're doing that by starting off by targeting
16:46 one of the most common infections in health care,
16:49 catheter-associated UTIs or catheter-associated infections.
16:53 We're responsible for 10,000 deaths every year
16:55 and a $1.7 billion economic burden on the health care
16:58 system.
17:00 Paldera has developed a gel coating
17:01 that can prevent up to 99% of those associated infections.
17:05 And for $0.50, we can save the hospital up to $10,000
17:09 per patient and saves the patients live at the same time.
17:13 Paldera is working hard to develop
17:14 a safe and effective way to allow medical devices to not
17:18 have these crazy infections associated.
17:20 We're currently working towards our phase one clinical trials,
17:23 and we're looking for a $500,000 investment for 5% equity
17:26 in the company.
17:27 We are protected by Paldera.
17:29 Thank you so much.
17:30 Wow.
17:33 I thought that was an amazing pitch.
17:35 I know.
17:37 Nailed it.
17:38 Standing ovation.
17:39 I love it.
17:40 First of all, I cannot believe that he
17:44 had such an amazing improvement.
17:46 That was pitch perfect, if I could use the phrase.
17:49 I totally agree.
17:50 And it just goes to show, if you practice and practice,
17:53 you can nail the pitch.
17:55 Also, someone like me, who I'm not a medical investor,
17:59 he totally captivated me and got me to want to learn more.
18:02 Absolutely.
18:03 I love the $0.50, $10,000.
18:06 That is music to my ears.
18:07 And saving lives.
18:09 I was pretty impressed.
18:10 But again, this is not in my wheelhouse,
18:12 so I'm just not sure.
18:13 Well, I've said it once.
18:15 I'll say it again, that just because the pitch is great
18:17 does not mean I think it's something
18:19 I want to learn more about.
18:21 Well, let's go and find out.
18:22 All right.
18:30 Attention, William.
18:32 Your pitch has been approved.
18:39 [GASPING]
18:41 Oh, my god.
18:43 Wow.
18:44 Amazing job, William.
18:45 Thank you.
18:45 You got yeses from all of us.
18:47 Please, we'd love to learn more about your company.
18:49 Absolutely.
18:49 So Paldera Pharmaceuticals is an early stage biotech startup
18:53 developing a platform gel coating for medical devices
18:56 to instead of treat, but actively prevent up to 99%
18:59 of associated infections, including
19:01 drug-resistant bacterial infections like MRSA.
19:04 Why did you create this company?
19:05 So originally, I was a pre-med student doing research just
19:08 to kind of get stuff for my resume so I'd be competitive.
19:10 I saw this problem firsthand, and I saw the people
19:13 who were suffering from that.
19:14 And I wanted to make a difference using the knowledge
19:16 that I had and the tools that I could develop
19:18 to help address that problem.
19:20 So first of all, I've got to say, that was a great pitch.
19:23 It's probably the first time I've
19:25 wished I'd had two up arrows on my voting pad.
19:28 Thank you.
19:28 But getting out of the elevator is one thing.
19:31 Getting my dollars is a different one.
19:33 Absolutely.
19:34 Medical industry, that just scares me to death.
19:37 I know that drugs, for example, 10, 15 year development cycles,
19:41 getting approvals, money, money, money.
19:45 Is this different?
19:46 Yes, this is different.
19:47 So bacteriophage therapeutics are generally
19:49 recognized as safe by the FDA for use in agriculture already.
19:52 And phage therapeutics have already
19:53 progressed to the point where there's phase three clinical
19:55 trials going on right now.
19:57 We also are looking at acquisitions after phase one
19:59 and phase two clinical trials with an acquisition
20:01 comp at $200 million based on other comparable hydrogels.
20:05 But the $500,000 you're looking for,
20:07 is that how much in total you're looking to raise?
20:10 No, we actually just currently closed a $2 million seed round.
20:13 So we're adding that $500,000 on to help progress us
20:16 through phase one clinical trials.
20:17 So the acquisition would take place
20:20 after you get to phase one?
20:21 Yeah, if we have strong data with those patients, which
20:24 we expect at an 18 patient cohort,
20:26 we can use that data as a basis to build off
20:29 an acquisition event.
20:30 Who led your last round?
20:32 Who led my last round?
20:33 An institutional VC based in Oklahoma.
20:35 We just finished negotiating terms with them.
20:36 We ended up having three VCs involved and some angels
20:39 as well to help close out that round.
20:40 At the same deal terms that you're offering us?
20:42 No, it was at a $5 million pre-money evaluation.
20:45 So at $500,000 for 5%, that's a $10 million pre-money
20:48 evaluation just to go off the bat.
20:51 So you doubled the valuation?
20:53 We get a special deal.
20:55 Special, which is double.
20:56 So we've made huge progress since you last seen me.
20:59 We've developed huge collaborations
21:01 with major health care systems throughout the US.
21:03 We're collaborating with the University of Alabama
21:05 at Birmingham for a case study on our internship program.
21:08 We're also working with UC San Diego's bioengineering
21:10 department, recruiting interns and bringing them straight
21:12 into industry to work with us.
21:13 So we have a diverse presence, not just in health care,
21:16 but also in education.
21:17 And when did you close that last round?
21:18 When we closed that last round?
21:19 Just recently, within the past couple of weeks.
21:21 So it's very fresh.
21:23 You're offering us valuation of two times as much?
21:26 Yes, so we made huge progress.
21:27 And it took months to negotiate those terms.
21:30 But now we have the validation to push forward.
21:32 Well, I loved your pitch.
21:37 I thought you did an excellent job.
21:40 And coming back for the second time and just nailing it
21:43 just shows that perseverance and grit and determination
21:46 does pay off.
21:46 And it shows, obviously, with the investment of $2 million
21:49 that you just got.
21:51 Unfortunately, this is so outside my wheelhouse.
21:55 I'm going to pass.
21:56 Absolutely.
21:56 I understand.
21:57 Thank you so much.
21:58 So I'll be the first to admit I have no health care
22:02 background as an investor.
22:04 This is a bet.
22:05 It's a bet you're going to pass phase one trials.
22:08 I have no way to calibrate the odds of that bet.
22:11 And so economically, I can't lay down a bet where I have
22:15 no idea what the odds are.
22:17 So unfortunately, I have to pass.
22:19 OK.
22:20 Thank you.
22:22 What's great about what you have is
22:23 you have the money already.
22:25 As an investor, to my limited partners
22:27 and the people I represent, it just--
22:29 I personally couldn't do this.
22:32 I need to see revenue now.
22:34 I need to see the numbers because of the money
22:36 you already raised.
22:37 So for that reason, I have to bow out as well.
22:42 Thank you so much for the support, the feedback,
22:43 and the advice, and just for having me here.
22:45 I really appreciate the second chance.
22:47 And for you all to give me this kind of platform
22:49 means everything.
22:51 So thank you so much again.
22:52 Good luck.
22:53 Absolutely.
22:54 Can't wait to see and watch you be a huge success.
22:56 I count on you to make me regret not getting involved.
23:00 Thanks, William.
23:00 Good luck.
23:01 Thank you so much.
23:02 Have a great day.
23:03 I'm so happy that I was able to beat the elevator this time.
23:06 I'm so excited to have had the second opportunity
23:08 to be here and really present myself well.
23:11 Even though I didn't get an investment,
23:13 I'm happy that I could represent Paldera in a great way.
23:16 I hope other people can see that.
23:17 I have to say, I love the way he handled himself
23:20 in the boardroom.
23:21 He was so--
23:21 Confidence, in command of the information,
23:25 every question had a good answer.
23:27 That was a master class.
23:29 Just the way he held himself and his confidence.
23:32 I mean, he exuded it.
23:33 And unfortunately, just not in our wheelhouse.
23:35 So it's hard to make a big bet on something that's pre-revenue,
23:38 as you said, Jonathan.
23:39 But also, I've seen entrepreneurs get angry.
23:43 And he didn't.
23:44 And you know what?
23:45 It's just because it's no now or past now
23:47 doesn't mean it's no later.
23:49 Not getting the deal does not mean it's a bad deal.
23:51 It just means it wasn't a good match for us.
23:54 I agree.
23:54 And that's the way it goes sometimes.
23:56 But luckily, there is always going
23:57 to be more pitches to hear.
23:58 As one entrepreneur was left on the bottom floor
24:07 with nothing to show, two entrepreneurs
24:10 rose above the pressure, beating the elevator
24:13 and securing a spot in the boardroom.
24:16 A remarkable achievement not to be overlooked.
24:20 Whether it's a new innovation or a new way of living life,
24:23 anyone could be 60 seconds away from rising to greatness
24:29 or fall from glory.
24:32 Tune in next week as Entrepreneur Elevator Pitch
24:35 continues.
24:36 You're not going to convince me, so use your breath on her.
24:39 And to apply for the next season,
24:41 go to entrepreneur.com/elevatorpitch.
24:45 Investors personally styled by celebrity stylist Kim Bollefe.
24:50 (dramatic music)
24:53 (whooshing)