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関西リーダー列伝 ~キーパーソンの成功秘話~ 2024年10月27日 売上高1.4兆円!「日本ペイントホールディングス」アジア1位の巨大塗料メーカー、異色経営術に迫る!
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Transcript
00:00This is the house where the exterior wall is being painted.
00:05Today's main subject is the paint that the craftsman is working on.
00:12To maintain the quality of the exterior wall, he says he has to be particular about the paint.
00:17The roller is easy to roll, and the paint doesn't bounce around, so it's easy to paint.
00:26As you can see, the house has been refurbished with the power of paint.
00:38Nippe stands for Nippon Paint.
00:43Nippe is one of the largest paint manufacturers in Japan, and not only houses are being used.
00:50Nippe paints are sold in cars, ships, airports, and construction sites.
01:02The group's sales exceeded 1.4 trillion yen in 2023.
01:08This man, who took part in an online meeting, is in charge of the 1 trillion yen company.
01:15President Yuichiro Wakatsuki of Nippon Paint Holdings.
01:22Wakatsuki has been the president for only three years, and has established a partnership with 32 companies.
01:29And the sales have grown by 1.9 times.
01:35The share of the paint industry is not only in Japan, but also in Asia, and is No. 1 and No. 4 in the world.
01:44Wakatsuki got a job at a bank after graduating from university.
01:48There he met M&A, who changed his life.
01:52I wanted to make my own paint.
01:58How is the development of paint being done?
02:03The camera was installed in the factory, where it was first shown on TV.
02:07It's hot.
02:13Let's eat breakfast together.
02:16Challenge a professional technique.
02:24Who will win?
02:27Wait a minute.
02:29This is a good game between me and the president.
02:32No.
02:37How is the president's ability?
02:40Paint is a growing industry.
02:43As the population increases, the number of places to paint increases.
02:47The latest technology applied to paint is used in an unexpected place.
02:55The success story of Keeperson, the leader of Kansai.
03:01Let's meet the leader of this time.
03:03President of NIPPON PAINT, Yuichiro Wakatsuki.
03:07Please come in.
03:13You are very tall.
03:16How tall are you?
03:18I'm 188 cm.
03:21What do you eat to be so tall?
03:24I sleep well.
03:26That's the same as SHOUHEI OTANI.
03:29I can't compare.
03:30I'm sorry, I don't know much about you.
03:34I think I've seen your company name somewhere.
03:39I thought it was a very traditional company.
03:43I thought the president would come.
03:47I was surprised to see you.
03:50I can smell the president.
03:54The president has changed a lot.
03:58There are two representatives.
04:03Where are you from?
04:06I'm from Singapore.
04:08It's rare to have a president.
04:12President of NIPPON PAINT HOLDINGS.
04:16President Wakatsuki is in charge of financial management and management.
04:19President of NIPPON PAINT HOLDINGS is in charge of research, development, manufacturing, and sales.
04:27Don't you argue when deciding on something important?
04:34Surprisingly, we don't.
04:36We respect each other.
04:39I respect his experience.
04:41He also respects my background.
04:44By communicating with each other, we don't argue.
04:49That's a difficult thing.
04:52There are two leaders, but they don't argue.
04:57NIPPON PAINT was born as the first paint maker in Japan.
05:02Let's meet the history and the success of President Wakatsuki.
05:07The history of NIPPON PAINT dates back to the early Meiji era.
05:10NIPPON PAINT was founded by Jujiro Noteki, the founder of NIPPON PAINT.
05:15He was a freshman at Tokyo University.
05:18He was a freshman at Tokyo University.
05:24One day, his brother Haruta asked him for advice.
05:30Hey, Jujiro.
05:32This is a castle used for cosmetics.
05:35But it's a castle.
05:37Do you know that there are many people suffering from lead poisoning?
05:45I know.
05:47Lead poisoning.
05:49Kabuki actors get sick.
05:52It's a social problem.
05:54I heard there is a poisonous castle in the west.
06:00Jujiro.
06:02Can you make it?
06:06Jujiro began his research.
06:10He repeated the trial and error.
06:14In 1879, NIPPON PAINT was the first to make Aenka.
06:21It completed the poisonous castle.
06:25While the western architecture was being built by the cultural revolution,
06:30he noticed that there was only imported paint.
06:32He wanted to make paint.
06:34I want to make paint that is as good as the western paint.
06:40The following year, he succeeded in the domesticization of Western paint for the first time in Japan.
06:46In 1881, he founded KOMYOSHA, a joint venture with NIPPON PAINT.
06:54KOMYOSHA started as an exclusive paint factory for the navy.
07:00In 1898, it became a joint venture with NIPPON PAINT.
07:07In 1905, he built Osaka Factory where the head office is now.
07:13He succeeded in the domesticization of paint for the first time on the bottom of the ship.
07:18He led the paint market in Japan.
07:22However, Osaka Factory burned down in the Pacific War.
07:26The amount of production decreased and it fell to the 5th place in Japan.
07:32After that, the demand for paint increased and the sales increased.
07:39As a result, the expansion of Asia was accelerated.
07:43The leader of this time, Yuichiro Wakatsuki, was born in 1966.
07:53Wakatsuki was born in the United States.
07:57He went to a local elementary school until the 4th grade of elementary school.
08:01Once, he returned home with his family.
08:04My family moved to New York when I was in the first year of high school.
08:10I was the only one left.
08:12I was about to lose my way, but I managed to stop.
08:20Wakatsuki was a young man who was left in Japan.
08:23In high school, he was busy with band activities.
08:27Today's live was the best.
08:30Let's have a toast.
08:33Sounds good.
08:35Cheers!
08:37He talked to his friends every night.
08:41His study became sloppy and his grades suddenly declined.
08:46I haven't studied at all.
08:50I want to go to college.
08:53However, he entered Tokyo University.
08:56He joined the ESS circle, which is an English-language club.
09:01He decided to go back to Japan.
09:03At the end of the first year, he became a director.
09:06People who want to do an English-language play and people who want to debate in English are completely different races.
09:16There is an English-language section.
09:18I learned how to put them together.
09:25ESS is an English-language play, right?
09:29Let's put more effort into the play.
09:31What are you talking about?
09:32The best part of English is speech, right?
09:35Debating is the best part of ESS.
09:37No, English-language play!
09:39No, debate!
09:42Well, well, well.
09:44We are all friends.
09:46You don't have to be so bitter.
09:48Let's do it better.
09:50Oh, right.
09:52Although he is poor, he has a strong desire to debate.
09:56He faces a lot of problems.
09:58What do you think of the play, which is about him getting out of a pinch and getting better?
10:03Let's think about the lines of the main character together.
10:07What do you think?
10:09What kind of crazy idea is that?
10:12I got it. We respect what we want to do.
10:16Such adjustments will be useful in his life.
10:21After graduating from university, he joined the Japanese Industrial Bank.
10:28After getting a job, he was assigned to handle the company's M&A.
10:35When he was studying in the U.S., he was in charge of the M&A of a car parts company.
10:42Our company is out of stock recently.
10:46Mr. Banker, can you do something about it?
10:49This company has a great potential.
10:52This company is asking to join us.
10:56What do you think?
10:58It would be great if a company with the same technology as our company joins our company.
11:06Even if I ask you to buy our company at three times the current stock price, will you buy our company?
11:12Of course.
11:15Even so, our company is happy.
11:18It's decided.
11:22It's decided like this.
11:24M&A is not just about winning.
11:27M&A is a good business where we can win each other.
11:32I'm glad that I can buy what I want to buy.
11:36I'm glad that I can sell what I want to sell at such a high price.
11:39Moreover, I can get a good salary.
11:42I realized that this is a good business.
11:45I want to make it my own business.
11:49Wakatsuki, who discovered the social significance of M&A,
11:53moved to a foreign investment bank called Schroeder Insurance and Merrill Lynch Japan Insurance.
11:59He took part in the M&A project with Nippon Paint in 2019.
12:04After that, he was consulted by Chairman Masaaki Tanaka at that time.
12:10He was invited to join Nippon Paint.
12:14As a responsible person for finance, he pushed 100% of Asia's M&A business.
12:21In April 2021, he was appointed as the co-president.
12:27At that time, Mr. Nakamura of the board of directors said,
12:32I have my own value range.
12:35I can't shake it.
12:37There is a word called self-control.
12:40It's self-regulation.
12:41When something unexpected happens in front of you,
12:45how do you control yourself?
12:48In the case of Mr. Wakatsuki, I think he is very good.
12:53The only mission in the management is to maximize the shareholder value.
12:59After the president's inauguration, 32 M&A businesses were established in 3 years.
13:04As a result, in 2023,
13:06the sales volume of the group exceeded 1.4 trillion yen.
13:11Reporter Fujiu from Nippon Keizai Newspaper said,
13:16I have a strong will to double the value to maximize it.
13:21Especially, there are many cases where overseas M&A doesn't succeed.
13:27In the future, it will be a great phenomenon.
13:31I think it is a feature that M&A is established steadily
13:37and the company grows more than when it was single.
13:43MSV, maximize shareholder value.
13:47I think it will increase the value of shareholders.
13:52I think it will increase the value of shareholders.
13:56I think it will increase the value of shareholders.
14:02Can you explain it to me and Mr. Manabe?
14:08This is a management mission.
14:12What should we focus on when we make a management decision?
14:16When we say maximize shareholder value,
14:19it should sound like the number one,
14:22but it is actually the lowest.
14:24Stakeholders, customers, material manufacturers,
14:29employees, financial institutions, the government, taxes.
14:34Let's fulfill all these responsibilities.
14:37Responsibilities are legal, but they are also social and ethical.
14:42Even if you cut people and make a profit,
14:46it doesn't fulfill social and ethical responsibilities.
14:49I think it's good to maximize the value of shareholders.
14:55I think it's good to maximize the value of shareholders.
15:00I think we should do it with the growth of the current business,
15:04the normal growth, and M&A.
15:09That's my idea.
15:12You have the only management policy.
15:15Don't you have other policies?
15:17In a sense, it's like throwing away evil thoughts.
15:20There is a lot of ego in management.
15:23For example, you want to be the best company in the world.
15:27I don't think it's wrong to think that way.
15:30But in order to be the best company in the world,
15:33if you buy a lot, you may be the best once,
15:37but you can destroy the value of shareholders.
15:40The purpose of not doing that is to maximize the value of shareholders.
15:43You can do M&A as a way to maximize the value of shareholders.
15:47But if you make a mission to be the best company in the world,
15:51you can't deny the value of shareholders.
15:55Then, the purpose and means may be reversed.
16:00That's what we discuss in the Toshima Association.
16:03Is it called adjustment power?
16:06I wonder if that's what they originally had.
16:10I wonder how they built it.
16:13I wonder how they built it.
16:15Was it like that?
16:17No, it's not like that.
16:19But you're trying to put it all together.
16:22In a sense, we're going in the same direction.
16:26Let's talk until we both agree that it's not good to be distorted.
16:32How to create a sense of satisfaction, a sense of satisfaction.
16:36I think that's what I thought at that time.
16:38In the first place, you should have dropped out of the band.
16:42How did you get to Tokyo University?
16:44It's western rock.
16:47Deep Purple and Let's Step In.
16:49That's a lot.
16:51I can speak English a little bit in the return market.
16:55It's like a game with a little bit of atmosphere.
16:58If you're in a band when you're in high school,
17:01you'll probably drop out of school.
17:04But you're in Tokyo University.
17:06You're in Tokyo University.
17:08When did you start studying?
17:10Where did you study?
17:12I was in a band until April of the third year of high school.
17:14That's where it ended.
17:16That's where I started studying.
17:18It was tough until about autumn.
17:21From autumn to winter, and then to the March exam.
17:24It's the time when you suddenly get better.
17:27I say that God has come down.
17:29He really came down.
17:3132 M&A in 3 years.
17:34Won't it fail?
17:36Have you ever had a case where it didn't go well?
17:42Even if it's 32 M&A,
17:44there are some that are quite large and some that are small.
17:47If it's small, there's not much risk.
17:51But basically,
17:53we don't buy companies like Bakuchiuchi.
17:56It's a company that you can see,
17:58so there are a few companies that didn't grow as much as you'd expect.
18:01But even so,
18:03they're all companies that make money.
18:06I think the probability of success is quite high.
18:12Sales are growing rapidly.
18:14What are your future goals?
18:16Sales are rising.
18:18This rapid growth.
18:20It's the same as the results of Wakatsuki-san's mock exam in autumn and winter.
18:25It's going to grow this fast,
18:27and it's going to go to the last place in the Tokyo University Literature Club.
18:30It's this style.
18:32It's going to go like this.
18:34It's going to go even higher.
18:37From now on,
18:39my goal is not to pass the Tokyo University Literature Club.
18:41I want to go even higher.
18:43I want to aim for infinity.
18:45A research facility in Hirakata City.
18:49If you go inside,
18:51you can see some familiar machines.
18:54Here, they are developing paint for automobiles.
18:57The color of Matsuda, a major automaker,
19:00is also made by the Nippon Paint Group.
19:03One of the paint developers,
19:05Tsujioka-san, asked him about it.
19:08From here,
19:10along the press line,
19:12where it's dark,
19:14you can clearly see the shade of the color.
19:17As expected of the developer of Asia's No. 1 paint maker,
19:20Matsuda,
19:22As expected of the developer of Asia's No. 1 paint maker,
19:26he is full of love for paint.
19:39He is not only particular about the color,
19:42but also about the two samples exposed under the spotlight.
19:46The left one is a normal paint,
19:48but the right one is a special paint.
19:54Let's measure the temperature.
19:5649.6 degrees.
19:58What about the special paint?
20:0045.4 degrees.
20:03The paint used was heat-resistant paint.
20:06The surface temperature was about 4 degrees lower.
20:10Since the paint is actually applied to automobiles,
20:13it reduces the heat from the outside of the car.
20:20Next, the team went to a factory in Takahama City, Aichi Prefecture.
20:26They say they are making paint for automobiles.
20:29After this,
20:31the camera was put in the paint factory, which was first shown on TV.
20:34After 70 seconds, we can see something surprising.
20:43A paint factory in Takahama City, Aichi Prefecture
20:51A paint factory in Takahama City, Aichi Prefecture.
20:56They showed us the production site, which was first shown on TV.
21:04A large silver pot was lined up.
21:08It looks like a liquor store.
21:10About 5 tons of paint was mixed inside.
21:18When we interviewed the factory, we were curious about one thing.
21:24When we asked about the paint factory,
21:27it looked like the floor and walls were painted,
21:31but they were not dirty at all.
21:33The floor is very clean as you can see.
21:36If you look at the corner, you can see that it is R-shaped,
21:41so it is hard to collect garbage.
21:47The wall and floor are not perpendicular, but curved.
21:52It is a mechanism that makes it difficult for garbage to accumulate.
21:55By keeping the factory clean,
21:58it is said that it protects the quality.
22:01The building is not the only thing that is curved.
22:05This is a drum can for painting.
22:08If you look closely at what is cut in half,
22:12you can see that the seams on the bottom and sides are smooth.
22:17Why is that?
22:19Because the bottom is on the side,
22:22it is a drum can that is very clean.
22:26In fact, drum cans for painting are reused over and over again.
22:31In order to maintain the quality of the paint,
22:34it is necessary to keep the inside of the drum can clean.
22:39Each of these particularities leads to the success of M&A,
22:44and it may lead to the maximum shareholder value.
22:52There was not a single stain on the paint.
22:56On the contrary, we were relieved that there were some stains on the paint.
23:00Quality and cleanliness are closely related.
23:05I think this is our strength.
23:10Mr. Akatsuki, do you like cleanliness?
23:13Me?
23:15The company's room is pretty clean.
23:18What about your home?
23:20It's messy.
23:22It is difficult to understand the quality from the point of view of the customer.
23:26Especially the durability,
23:29the color does not fade even after decades.
23:32It is difficult to understand at that point.
23:35How do you know that it is worth it?
23:40It is called coating.
23:42It is a 0.1 mm world.
23:44As you said,
23:46the car needs to be kept for 10 or 20 years.
23:50But it needs to be kept in various environments.
23:53So we do various tests.
23:54For example, we use gravel.
23:57The car will bounce on the gravel.
23:59We check the depth of the scratches.
24:02It is done with a special inspection device.
24:05All paints have to be suitable for such experiments.
24:13It is good to make various new colors,
24:16but it is difficult to keep them.
24:20It makes the temperature low.
24:22I think it's amazing.
24:24It is professional to have color plus another function.
24:30If the surface temperature is low,
24:32it is the same for cars and buildings,
24:35but you can reduce the use of air conditioning,
24:38fuel consumption, and carbon.
24:42I think it is a product that can be environmentally friendly.
24:47Even in a snow country,
24:48you have to endure the heat.
24:50You have to endure the scorching sun.
24:52You need to be versatile.
24:54That's right.
24:56Next, the reporter came to a factory in Kitaku, Osaka.
25:02This is our breakfast service station.
25:09There are plenty of paint bottles on the walls and shelves.
25:12Next to the employees who work in the office,
25:15there are samples of paint for housing.
25:20What are these two people doing?
25:22They are trying on the colors they received as orders.
25:28In this factory,
25:30they make about 500 colors a day and ship them.
25:35In the paint industry,
25:37they use 600 colors that can be reproduced with paint as color samples.
25:41Out of these 600 colors,
25:44they can make any color they want.
25:47But...
25:49Can I ask for this color?
25:52Yes, half of it.
25:57They mix the paint without hesitation and make fine adjustments.
26:01Then...
26:10After one and a half minutes from the order...
26:17It's the perfect color.
26:20As I did just now,
26:22I think it takes a few years or five years
26:25to make a color that can be reproduced with paint.
26:33The Nippon Paint Group is conducting their own breakfast test
26:37to improve their expertise in color.
26:42If they pass the test, they will be certified as a breakfast artist,
26:45but the chance of passing is less than 50%.
26:50As paint makers,
26:51they seem to have a strong sense of color and pride.
26:58Because of their professionalism,
27:00the employees seem to be interested in the colors of their daily lives.
27:04When I think the color of this car is cool,
27:07I think about how I can reproduce this color with the original color we use.
27:13For example, if it's a color like navy,
27:15I think about whether it can be reproduced with green, blue, and red.
27:21If it's a color like this,
27:24I think about how I can reproduce this color with the original color we use.
27:34It's sudden, but here's a quiz.
27:36Manabe-san from the studio.
27:38Yes.
27:40The Nippon Paint employees are interested in various colors in their daily lives.
27:45Here's a question.
27:47What is the mistake that Manabe-san made?
27:50What is it?
27:52Please answer in 10 seconds.
27:55It wasn't a bad thing.
27:57What is the mistake related to color?
28:04What is it?
28:06I was too interested in the color.
28:08I was too interested in the color.
28:10I was interested in the wall of someone's house and repainted it.
28:12You repainted it.
28:14What is the correct answer?
28:16When I make a poster for children's summer homework,
28:21I tend to be particular about the color.
28:24When I mix red and white, it becomes pink.
28:27I think I should add a little more to it.
28:30I have a suggestion like that.
28:35I don't like it.
28:37The correct answer was,
28:39When I make a poster for children's summer homework, I tend to be particular about the color.
28:42It's a color obsession.
28:46The paint used in residential areas was made in this area.
28:52Since the manufacturing process is complicated,
28:55the mixing of colors is mechanized so that the specified amount is automatically injected.
29:01However, in the final stage of the manufacturing line,
29:03there is an employee next to the finished paint.
29:09In fact, Nippon Paint checks the color of all products with the eyes of the person just before shipping.
29:18There are some parts that are beyond the expectations of the machine,
29:22and there are some parts that are done by people,
29:24so we check them, including the final check.
29:28I think the manufacturing industry is in charge of processing.
29:31However, I think the service industry is also a big part of it.
29:37We are working with professionalism every day to ensure safety and quality,
29:41and to deliver our products to our customers as soon as possible.
29:51The machine and the eyes of the person are both important.
29:55It is necessary for the person who can use the machine to have the ability to do so.
30:03It is not yet a world where the machine is completely at your disposal.
30:07There are also people who make decorative paper.
30:15We are proud that we are a group of professionals who handle such colors.
30:24We will have a confrontation here.
30:27It is a breakfast Viking confrontation.
30:30There are 10 colors of paint on the desk.
30:33Please use 4 colors from 10 colors in 3 minutes to reproduce a certain color.
30:39The professional judges and announces the ranking from 1st to 4th.
30:44It's tough.
30:46Depending on the barrier, the value of the owner may be reduced.
30:50That's all.
30:52This is the color he will make.
30:55Is it a hint?
30:57One of the four colors may contain a color that you don't think much of.
31:04I see.
31:06There are various combinations, so it depends on your taste.
31:11So the answer is not one.
31:13That's right.
31:15It's not over just because you chose a color that's not one of the four.
31:17This is your first experience, right?
31:22I'm the president, but it's my first time.
31:25Let's see the president's ability.
31:27I'm glad.
31:29Let's see the president's ability.
31:32Let's start breakfast together.
31:36What should I do?
31:38How many minutes will it take?
31:40I think I'll definitely use this.
31:44Isn't this green?
31:45Isn't this green?
31:47This is completely mustard.
31:49It's a completely different color.
31:51This is a good feeling.
31:54What should I do?
31:56I think I need a little more of that color.
31:59This is completely different.
32:01AKATSUKI said it was dangerous.
32:05This is completely different.
32:07This is different.
32:09Wait a minute.
32:11I don't know the amount.
32:12It's getting farther and farther away.
32:15If you think it's close, you should actually paint it.
32:18The color will change a little.
32:20This is a little different.
32:22This is difficult.
32:24It's getting closer.
32:26This is close.
32:28Can I use five colors?
32:30This doesn't shine.
32:33I'm losing my vitality.
32:37It will eventually turn black.
32:40This is different.
32:42Wait a minute.
32:44AKATSUKI said he would use an unexpected color.
32:47I will use an unexpected color.
32:4915 seconds left.
32:51This is close.
32:57This is no good.
33:01This is a good game between me and the president.
33:04This is no good.
33:05This is no good.
33:09This is difficult.
33:11As you can see, the four of them made the colors.
33:14All the paints they chose are different.
33:17What is the ranking of the professionals?
33:21I'm a little worried about the 4th place.
33:26If I were to say it without hesitation.
33:30What is the 4th place?
33:32If I were to say it without hesitation.
33:35What is the 4th place?
33:37It's TSUZUHAWA.
33:39The reason is that AKATSUKI is easy to match from here.
33:45The color is white.
33:48If you add white to make it green and clean, it will be easy to return.
33:53I can't go back.
33:5715 seconds left.
34:00The rest are MANABE and KADOKURA.
34:04The 1st place is.
34:09MANABE.
34:13I'm very happy.
34:16I thought I did my best.
34:19It's very close.
34:21I couldn't see the brightness.
34:25The colors I saw were very close.
34:27It's a little dark and cloudy.
34:32I think there are 6 colors.
34:35That's right.
34:37Wait a minute.
34:39Can I say the 5th color?
34:42Can I say the 5th color?
34:44Will the person who paints win?
34:47Basically, the more you mix the colors, the more cloudy it gets.
34:52KADOKURA is also very close.
34:54It's a little blue.
34:57I think it was based on blue.
35:00Was the blue too strong?
35:02That's right.
35:04This is the recipe for the 4 colors.
35:07The percentage of white is about 50%.
35:10The surprising color is the ocher color.
35:16That's great.
35:18That's great.
35:20This is the latest technology that solves social problems.
35:24Let's meet.
35:26What is the latest technology that solves social problems?
35:31There is a product in this room.
35:39Is this it?
35:41This is it.
35:43This is the product.
35:46Spring paint.
35:48Paint technology has been applied to the surface of the roll-shaped film for many years.
35:55By adding heat, it can be softened and adapted to complex shapes.
36:02How do you put it on?
36:08The parts of the bumper of the car are on a large machine.
36:12Parts.
36:16When the machine is moved, a silver film comes out automatically.
36:21It is placed directly above the parts.
36:26When the lid is opened from above.
36:31The inside becomes a vacuum state and heat is added.
36:36When the base of the car is lifted and the air is released.
36:43It sticks at once.
36:47When you look at the parts that came out, there is a gap and a film is attached.
36:55That's great.
36:57The uneven part is also like this.
37:02Even if you stretch it this much, the color hasn't changed.
37:06This means that you have a considerable amount of know-how in how to combine paint and paint.
37:17In addition, it is said that it can also dissipate light.
37:22When it comes to electric cars, the front panel is required for the function of radiation dissipation.
37:30I want to introduce it to the market from the point of wanting to use film.
37:33I want to spread it to the world.
37:38The paint test line using this spring paint is expected to be completed soon by the paint equipment manufacturer.
37:45Compared to the conventional painting process, it is said to reduce the area of the factory by 80%.
37:53It is now attracting attention in the industry as a small space and small energy.
37:58There is still a lot of cutting-edge technology.
38:02After the commercial, there is a special paint that makes automatic driving possible.
38:07There is a secret on this road.
38:13The cutting-edge technology that leads to the solution of social issues is also here.
38:19Yes, the road.
38:21If you look closely around the center of the road, you can see that the line is drawn.
38:28This is the first special paint in the industry that makes automatic driving possible.
38:35The automatic driving bus test experiment was carried out on this day.
38:41Automatic driving can be done with a camera attached to the car body.
38:45Automatic driving can be done with a camera attached to the car body.
38:48Automatic driving can be done with a camera attached to the car body.
38:53The car body is controlled by GPS location information.
38:57There are places where GPS is unstable, such as tunnels and trees.
39:04If this special paint is applied to the ground, the sensor attached to the car body can recognize the position of the car.
39:13The line is inconspicuous in the naked eye, but when you look through the sensor, you can see that the line is drawn in the middle.
39:23Automatic driving bus will be operated at Osaka Kansai Expo next year.
39:29This paint is used on the route of operation to support safe operation.
39:35Automatic driving bus will be operated at Osaka Kansai Expo next year.
39:39BANPACK is an event that is attracting attention from all over the world.
39:44We hope that the paint we developed will be recognized as a new product to support automatic driving.
39:55In addition, it is said that it will contribute to solving the shortage of drivers in the transportation industry in the future.
40:03It was a surprising new technology.
40:07It's more like a material than a paint.
40:12I'm sure a lot of technology will be used in the future.
40:20Will the TARGET line paint be used in BANPACK?
40:25It is currently being tested, so it is not yet fully usable.
40:32There is a shortage of bus drivers in the local area.
40:38If it is a bus that runs on a fixed route, it can be used.
40:44As a result, it can solve the shortage of drivers.
40:47It is a product that can solve the shortage of drivers.
40:56Paint has a wide range of colors.
41:00It is very hot in India, so there are a lot of summer refrigeration demands.
41:07The government is making a cool roof.
41:10If you paint the roof with a high reflectance, the temperature in the city will drop considerably.
41:19I think this will create a lot of business opportunities.
41:24Of course, the road surface must be designed so that the temperature does not rise.
41:29There are people who run a marathon.
41:32In that sense, it is a plus that the road itself has heat dissipation.
41:35As I said, if there is a shortage of energy to lower the temperature of refrigeration, it is a plus for society.
41:49As I said earlier, the white color with lead is the root.
41:56That's right.
41:58As a result, the paint is for the earth.
42:00This spring paint was amazing.
42:03As a result, you can reduce the space in the factory.
42:06Normally, when you stretch the film, the color becomes lighter.
42:10This is not the case with our technology.
42:13As a result, the process can be reduced.
42:18This is something that cannot be done without technology.
42:21It's not pure paint.
42:23In a sense, we use our technology to meet the needs of our customers.
42:30I was surprised.
42:32I understand that this world will evolve in many ways.
42:38Now, I would like to ask the last question.
42:43What do you think is necessary for a leader?
42:48What is necessary for a leader?
43:00What is necessary for a leader?
43:04Now, I would like to ask the last question.
43:07What do you think is necessary for a leader?
43:12I think it is the power to bring out the potential.
43:18For example, this is true for the companies we bought.
43:23It is also true for our human resources.
43:25Japanese employees are very good and serious.
43:31They work very hard.
43:33However, it is the leader who can bring out their high ability.
43:39If they do unnecessary work, it will be crushed.
43:43If they can bring out what is valuable to the customer,
43:48there will be an infinite upside.
43:51In that sense, it is necessary for a leader to bring out what everyone has.
44:01Whether it is possible or not.
44:03So, the key point is ESS.
44:06Yes.
44:08It may be that ESS brought out each good point.
44:12What do you think, Ms. Matabe?
44:14I have decided one thing today.
44:17I will buy a lot of stocks.
44:22I will buy a lot of stocks.
44:25You have decided.
44:27I will buy a lot of stocks.
44:31What do you think, Mr. Katokura?
44:33The ideal of an economic person is a cool head and a warm heart.
44:40He has a calm mind and a warm heart.
44:43I think he is expressing that.
44:48He looks at the financial situation calmly in M&A.
44:52On the other hand, he is solving social issues.
44:58He is wonderful.
45:00How many years will you be the president?
45:02This is not for me to decide.
45:06Do you want to be the president?
45:07As long as my motivation, physical strength, and the desire to maximize the stock market do not change, I want to do it for a long time.
45:23Of course, if people around me say that I am old, I will not cling to it.
45:32As I said before, I think there are many possibilities around me.
45:39I don't want to quit until I can pull it out.
45:45The next episode is about the founder of ETERNAL HOSPITALITY GROUP, Mr. Tadashi Okura.
45:51He is a popular yakitori chain, TORIKIZOKU, with a total price of 370 yen.
45:56With the momentum to drop the flying bird, he will increase his business and accelerate overseas development.
46:01His goal is to expand the world of yakitori culture.
46:05If you want to see this program again, please watch it on TVER.

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